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Last update: February 17, 2019
  • Promotion Strategy for Skycar

    Promotion Strategy for Skycar

    Promotion Strategy for Skycar Developing the promotional strategy for Skycar involves various steps which outline a procedure for developing an effective promotional strategy. These are: Deciding the elements ...

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    Essay Length: 717 Words / 3 Pages
    Submitted: March 19, 2011 Autor: andrey
  • Promotional Strategies of Flipkart in India

    Promotional Strategies of Flipkart in India

    TERM PAPER REPORT PROMOTIONAL STRATEGIES OF FLIPKART IN INDIA SUBMITTED BY ROHIL SINGH B.COM (H) ENROLLMENT NO-A7004613099 Under guidance of: Faculty Guide Dr. AZRA ISHRAT Sr. Lecturer ABS, Lucknow (TERM PAPER IN PARTIAL FULFILMENT OF THE AWARD OF FULL ...

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    Essay Length: 4,816 Words / 20 Pages
    Submitted: March 13, 2015 Autor: rohilsingh
  • Marketing Mix in Relation with Harvey Norman’s Promotional Strategy

    Marketing Mix in Relation with Harvey Norman’s Promotional Strategy

    26357097MEB584AMI Marketing Mix in relation with Harvey Norman’s promotional strategy Serial number: MEB584 Student ID: 26357097 Class: AMI Table of Contents Executive summary 1.0 Background Information 1.1 The Theory of Marketing Mix 1.2 Introduction of ...

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    Essay Length: 1,531 Words / 7 Pages
    Submitted: January 11, 2016 Autor: Shen Li
  • Promotion Strategy

    Promotion Strategy

    Lecture Outline for Promotion Strategy * Promotion Strategy involves effectively communicating to the intended audience * Strategic goals of marketing communication include: 1. Create awareness, 2. Build a positive image, 3. Identify prospects, 4. Build ...

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    Essay Length: 349 Words / 2 Pages
    Submitted: January 27, 2016 Autor: tushita
  • Promotion Strategies: Target Market Selection and Brand Positioning

    Promotion Strategies: Target Market Selection and Brand Positioning

    PROMOTION STRATEGIES: TARGET MARKET SELECTION AND BRAND POSITIONING Strategies are sweeping guidelines that provide ...

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    Essay Length: 1,012 Words / 5 Pages
    Submitted: February 7, 2016 Autor: Akshay Agrawal
  • McDonald - Supply Chain Management and Promotional Strategies

    McDonald - Supply Chain Management and Promotional Strategies

    To: Melissa Wagner (manager) From: Stephen Norman (Assistant Marketing Manager) Date: November 23, 2015 Subject: Supply Chain Management and Promotional Strategies Current Challenges: Recently, McDonalds has been under fire from media. Poor performance ...

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    Essay Length: 606 Words / 3 Pages
    Submitted: February 8, 2016 Autor: Stormin
  • Communication & Promotion Strategy

    Communication & Promotion Strategy

    Communication & promotion strategy: From the concept tests conducted ...

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    Essay Length: 633 Words / 3 Pages
    Submitted: September 25, 2016 Autor: Parth Vaswani
  • Promotion Strategies

    Promotion Strategies

    Promotions Strategies To obtain a strong position in the market, Maybank needs to give special prominence on effectual promotional activities. The existing of the product in the minds of customer can assist the bank to encourage higher demands of the ...

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    Essay Length: 499 Words / 2 Pages
    Submitted: April 13, 2017 Autor: Naz Irah
  • Rohm and Haas - Promotion and Distribution Strategy

    Rohm and Haas - Promotion and Distribution Strategy

    Recommendation Rohm and Haas needs to improve both its promotion and distribution strategy to realize the high growth potential of Kathon MWX. Currently, Rohm and Haas is relying on a push strategy to sell product, while they need to effectively implement ...

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    Essay Length: 2,353 Words / 10 Pages
    Submitted: March 17, 2011 Autor: viki
  • Microsoft Corp Current Strategy

    Microsoft Corp Current Strategy

    According to Hanson et al. (2008, p.177) corporate-level strategy is," An action taken to gain a competitive advantage through the selection and management of a mix of businesses competing in several industries or product markets". If the ...

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    Essay Length: 666 Words / 3 Pages
    Submitted: February 28, 2011 Autor: jon
  • Marketing Strategy of Vodafone in India

    Marketing Strategy of Vodafone in India

    INTRODUCTION- VODAFONE ESSAR Vodafone Essar in India is a subsidiary of Vodafone Group Plc and commenced operations in 1994 when its predecessor Hutchison Telecom acquired the cellular license for Mumbai. Vodafone Essar now has operations in 23 circles ...

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    Essay Length: 4,159 Words / 17 Pages
    Submitted: March 8, 2011 Autor: rita
  • Communication and Collaboration Strategy

    Communication and Collaboration Strategy

    Communication and Collaboration Strategy Communication and collaboration among individuals ...

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    Essay Length: 627 Words / 3 Pages
    Submitted: March 8, 2011 Autor: andrey
  • Starbucks Strategy

    Starbucks Strategy

    1. Describe the business problem in plain English. Starbucks Corp. (SBUX) plans to more than triple the number of stores it has in mainland China in the next five years. SBUX is trying to create a morning coffee ritual for Chinese consumers. Starbucks ...

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    Essay Length: 622 Words / 3 Pages
    Submitted: March 8, 2011 Autor: antoni
  • Marketing Strategy for Citycell Alap

    Marketing Strategy for Citycell Alap

    Marketing Strategy for CityCell ‘Alap' 1.0 Introduction 1.1 Origin of the Report The course instructor of Consumer Behavior, Mr. Syed Munir Khasru assigned us to develop a report on a particular product and design its marketing strategies with ...

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    Essay Length: 3,196 Words / 13 Pages
    Submitted: March 8, 2011 Autor: moto
  • Walmart Strategy

    Walmart Strategy

    1. Evaluate Wal Mart's strategy in the discount retailing industry 2. Has Wal Mart attained a sustainable competitive advantage in the discount retailing industry? Wal Mart's strategy in the discount retailing industry is that they offer ...

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    Essay Length: 268 Words / 2 Pages
    Submitted: March 8, 2011 Autor: simba
  • Business Strategy for Coffee

    Business Strategy for Coffee

    ... 3.6 Business risks 4.0 Marketing plan 4.1 Pricing strategy 5.0 Operation plan 5.1 Milestones 5.2 Operational support ...

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    Essay Length: 928 Words / 4 Pages
    Submitted: March 8, 2011 Autor: rita
  • Nestle Malaysia Marketing Strategy

    Nestle Malaysia Marketing Strategy

    Table of Contents Introduction 2 Company Background 2 Objective 3 Vision 3 Mission 3 Internal and External Micro Environment 4 Marketing Environment of Nestle 4 Internal Environment 4 Micro Environment 4 Macro Environment 7 Key success Factors 8 SWOT ...

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    Essay Length: 4,332 Words / 18 Pages
    Submitted: March 8, 2011 Autor: moto
  • The Extent to Which Hrm Practices Should Be Designed to Fit with the Business Strategy

    The Extent to Which Hrm Practices Should Be Designed to Fit with the Business Strategy

    Business Strategy can be defined as the direction in which an organization wishes to move and establishes the framework for action through which it intends to get there. The purpose of the strategy is to maintain a position of ...

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    Essay Length: 500 Words / 2 Pages
    Submitted: March 8, 2011 Autor: peter
  • Fedex's Business Strategy

    Fedex's Business Strategy

    ... role in FedEx's business strategy and helped them achieve competitive advantage? FedEx used IT to help supporting its business strategy and achieve competitive advantage by ...

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    Essay Length: 371 Words / 2 Pages
    Submitted: March 8, 2011 Autor: Antonio
  • Malaysia Airline Strategy

    Malaysia Airline Strategy

    malaysia airline strategySpecifications MH direct service to KUL best air freight and best services Check best offer with us case by case, more choices to Malaysia here for you. BSI Group is an integrated international logistics enterprise with full ...

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    Essay Length: 390 Words / 2 Pages
    Submitted: March 8, 2011 Autor: jon
  • History and Strategy of Bench

    History and Strategy of Bench

    History And Strategy Of Bench Manila, PHILIPPINES -- By ...

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    Essay Length: 1,240 Words / 5 Pages
    Submitted: March 8, 2011 Autor: andrew
  • Marketing Strategy and Launch Plan for Citibank Credit Cards in Asia Pacific

    Marketing Strategy and Launch Plan for Citibank Credit Cards in Asia Pacific

    Marketing Strategy and Launch Plan for Citibank ...

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    Essay Length: 1,176 Words / 5 Pages
    Submitted: March 8, 2011 Autor: moto
  • Negotiation Strategy Analysis

    Negotiation Strategy Analysis

    Negotiation Strategy Analysis Every day, individual are in different negotiation meetings. A negotiator should have some king of strategy to have a successful plan in mind. Without some sort of strategy in place there will never be a resolution to the ...

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    Essay Length: 1,007 Words / 5 Pages
    Submitted: March 8, 2011 Autor: jon
  • Airasia Managing Strategy

    Airasia Managing Strategy

    ... focuses on maintaining a cost advantage strategy. Critically assess how they achieve this advantage and discuss whether this strategy has been successful for the ...

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    Essay Length: 580 Words / 3 Pages
    Submitted: March 8, 2011 Autor: antoni
  • Numeric's Investment Strategies

    Numeric's Investment Strategies

    Numeric's investment strategies Before I assess the future of numeric investors l.p., I think it is crucial to understand their current investment strategy and the implications of their strategy on their competitive environment. By the time numeric ...

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    Essay Length: 2,901 Words / 12 Pages
    Submitted: March 14, 2011 Autor: rita

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