AllFreePapers.com - All Free Papers and Essays for All Students
Search

Marketing mix Free Term Papers

Search

1,710 Marketing mix Free Papers: 76 - 100 (showing first 1,000 results)

Go to Page
Last update: February 13, 2015
  • Marketing Research - Diet Pepsi

    Marketing Research - Diet Pepsi

    Diet Pepsi is a low-calorie carbonated cola, introduced in 1964 as a variant of Pepsi-Cola with no sugar.[1] Its current formula in the United States contains only the artificial sweetener aspartame. The current Canadian formulation contains both aspartame (124 mg/355 ml) and acesulfame potassium (32 mg/355 ml)[citation needed]. Pepsi does not list on its United States labeling the exact amount of aspartame/Nutrasweet present. In some European countries, Diet Pepsi is known as Pepsi Light. This

    Rating:
    Essay Length: 284 Words / 2 Pages
    Submitted: March 8, 2011 Autor: peter
  • Marketing - Hera Ltd - a Singapore-Based Company

    Marketing - Hera Ltd - a Singapore-Based Company

    1. EXECUTIVE SUMMARY HERA Ltd is a Singapore-based company that will be carrying a new line of baby and toddler shoes, PreschooliansTM, in the Singapore market. The company has obtained exclusive distribution rights from the US owners of PreschooliansTM to sell the product in Singapore. With that, HERA Ltd has decided to be both a distributor and a retailer in the local market. At present, PreschooliansTM shoes are only available via the PreschooliansTM website as

    Rating:
    Essay Length: 7,483 Words / 30 Pages
    Submitted: March 8, 2011 Autor: andrew
  • Marketing Department

    Marketing Department

    Marketing Department is a department to help a firm or company to meet the marketing process, an exchange process, which means the firm offer their products and services to the customers and then the customers give the payment to the firm. It is also a bridge to help the firm or company to identify and anticipate what the market (customer) needs and wants, one of the main departments which help profit-making. A Marketing Department would

    Rating:
    Essay Length: 1,249 Words / 5 Pages
    Submitted: March 8, 2011 Autor: moto
  • Marketing Strategy and Launch Plan for Citibank Credit Cards in Asia Pacific

    Marketing Strategy and Launch Plan for Citibank Credit Cards in Asia Pacific

    Marketing Strategy and Launch Plan for Citibank Credit Cards in Asia Pacific Product and service overview Citibank should launch a credit card in Asia Pacific. The credit card offering should focus on Citibank's existing market with an emphasis on the middle-income segment. The credit card will be priced at a premium to match the company's existing products and services. It should be introduced as one card with a single set of features. The U.S dollar

    Rating:
    Essay Length: 1,176 Words / 5 Pages
    Submitted: March 8, 2011 Autor: moto
  • The Piggy Market

    The Piggy Market

    Dave Neil, co-owner of The Piggy Market announced today that he won't be bringing The Piggy and its locally-sourced artisan food to the Feast of Fields this year. The event, organized by the Ottawa chapter of the Canadian Organic Growers confused some of its supporters last month when it announced that Loblaws would be its key sponsor. "Feast of Fields celebrates what is grown locally in a City of Ottawa fashion," says Neil, "Loblaws takes

    Rating:
    Essay Length: 352 Words / 2 Pages
    Submitted: March 8, 2011 Autor: jon
  • Marketing of Oréal

    Marketing of Oréal

    Massey Ferguson Case Instructions:  Prepare a typed solution of no more than seven pages  Use the questions below as a guide to your answer. The solution must be a recommendation. Don't answer them mechanically, nor necessarily in order.  On the first page of your solution state: o the names and student numbers of your group members in alphabetical order o the name of the course (Advanced Corporate Finance) and the case (Massey

    Rating:
    Essay Length: 335 Words / 2 Pages
    Submitted: March 8, 2011 Autor: viki
  • Marketing Plan - Rainbow Toppings by Starbucks

    Marketing Plan - Rainbow Toppings by Starbucks

    Starbucks is launching the new product, "Rainbow Toppings". An important factor regarding a new product is the identification of the segmentation criteria affecting the target market. Creating and analyzing the most accurate target market will increase the chances of success for a new product. The type of consumers ultimately purchasing the new product will be clearer and will be discussed more in detail. Factors and trends that will be a force in influencing these targeted

    Rating:
    Essay Length: 1,661 Words / 7 Pages
    Submitted: March 8, 2011 Autor: moto
  • Internet Marketing - O2 Phone Network Company

    Internet Marketing - O2 Phone Network Company

    1. P2- Describe how your two chosen organisations use internet marketing to improve their profitability. Businesses use marketing to advertise their business and make the organisation popular. Businesses have to use many marketing techniques to increase the sales. Internet marketing is the one of the ways that businesses use to boost the sales and profitability. Coca cola use internet marketing to advertise all the products they have which is drinks. O2 is a phone network

    Rating:
    Essay Length: 647 Words / 3 Pages
    Submitted: March 8, 2011 Autor: andrew
  • Consumer Perception on Green Marketing

    Consumer Perception on Green Marketing

    Consumer Perception on Green Marketing It is now accepted that the environment is more than just a passing fad. Surveys and opinion polls around the world have shown that environmental issues sit high on the public agenda; a 1991 opinion poll showed that 85 per cent of the citizens of the industrialized world believe that the environment is the number one public issue (Carson and Moulden, 1991). Some environmental problems have been linked to individual

    Rating:
    Essay Length: 866 Words / 4 Pages
    Submitted: March 8, 2011 Autor: simba
  • Rural Marketing

    Rural Marketing

    Q1- Is Shri Subramaniam a typical farmer? No, Shri Subramaniam is not a typical farmer. He is a member of DCS as his subsidiary occupation is Dairying. He is a graduate from Tamil Nadu Agricultural University. He has an experience of 5 years working with the agricultural department as an extension officer. He was eager to practice modern technology on his farm. He grew high yielding crops like varieties of paddy and groundnut and intended

    Rating:
    Essay Length: 370 Words / 2 Pages
    Submitted: March 8, 2011 Autor: antoni
  • Marketing Analysis - All About Sweets (aas)

    Marketing Analysis - All About Sweets (aas)

    EXECUTIVE SUMMARY All About Sweets (AAS) is a star up tea and bakery retail establishment located in Ermita Manila. AAS expects to catch the interest of a regular loyal customer base with its broad variety of tea and pastry products. AAS aims to offer its products at a competitive price to meet the demand of the middle to higher income local market area residents and tourist. PRODUCT OFFERING AAS offers a broad range of tea

    Rating:
    Essay Length: 417 Words / 2 Pages
    Submitted: March 14, 2011 Autor: peter
  • Derivative Market for Hong Kong

    Derivative Market for Hong Kong

    Derivative market for HK includes sinAfter having a group discussion, our group decided to choose Hong Kong as our country selection. This is because Hong Kong is a well-established premier financial hub for Asia and has the largest OTC derivatives market in Asia although the market is still relatively small compared to the United States and Europe. Furthermore, Hong Kong has instituted a systematic market with a large portfolio of domestic and foreign assets as

    Rating:
    Essay Length: 403 Words / 2 Pages
    Submitted: March 14, 2011 Autor: andrew
  • Marketing Management - Objectives of Project Governance

    Marketing Management - Objectives of Project Governance

    Project Governance It is important to establish the management structure for the project that identifies the specific players, their responsibilities and the interaction between them for the duration of the project. Ultimate responsibility and accountability for the project must be clearly defined and accepted at an appropriately high level within the organisation. Objectives of Project Governance The objective of project governance is to plan and manage the project throughout its life. This involves the realisation

    Rating:
    Essay Length: 5,590 Words / 23 Pages
    Submitted: March 14, 2011 Autor: andrey
  • Wajah Lain Marketing (indonesian)

    Wajah Lain Marketing (indonesian)

    Sering kali kita hanya memandang marketing sebagai sesuatu yang menyebalkan, melihat para pemain didalamnya yang mencoba segala cara hingga memaksa orang lain dalam hal ini customer untuk mendengar samapi membeli produk yang dipasarkan.... ahhhh menyebalkan....!!! Tapi taukah kita, bahwa tanpa kita sadari kehidupan kita ga pernah lepas dari marketing, hanya saja kata-kata marketing ini memiliki banyak wahah yang berbeda ;D Ada satu kejadian yang membuat tangan saya gatal untuk menuliskan kisah marketing yang sangat sederhana

    Rating:
    Essay Length: 263 Words / 2 Pages
    Submitted: March 15, 2011 Autor: simba
  • Best Marketing Tactics

    Best Marketing Tactics

    The traditional and nontraditional way marketers reach their audience by sending mass advertising focused on brand building and support are no longer a viable solution for the majority of companies to focus on today. Why, might you ask; because there is too much clutter with using these techniques and the reprecations are affecting company's bottom lines? The overall shifts in channels, buyer behavior and technology in the past couple years are being redefined to communicate

    Rating:
    Essay Length: 586 Words / 3 Pages
    Submitted: March 15, 2011 Autor: peter
  • Background of the Manhattan Fish Market

    Background of the Manhattan Fish Market

    BACKGROUND OF THE MANHATTAN FISH MARKET The Manhattan Fish Market originated from the west experience since 180 years ago in The Fulton Fish Market on Fulton Street underneath the iconic Brooklyn Bridge, New York. Over the years, The Fulton Fish Market has been relocated, but its reputation remains intact as one of the largest wholesale fish markets in the world.Inspired by the finest seafood restaurants found along Fulton Street in Manhattan, the Manhattan Fish Market

    Rating:
    Essay Length: 1,983 Words / 8 Pages
    Submitted: March 15, 2011 Autor: antoni
  • Marketing Assignement

    Marketing Assignement

    Unit 1, Marketing Assignment 1- Investigate the concept and process of marketing Introduction: "Marketing can be thought of as a philosophy for business organizations" Marketing can be explained by this sentence as organizations that have implemented marketing are working towards satisfying customers and perceiving their needs and wants. In this assignment I will look at the general areas such as the concept of marketing through the different marketing definitions, the various elements and among others

    Rating:
    Essay Length: 5,489 Words / 22 Pages
    Submitted: March 16, 2011 Autor: viki
  • Marketing Plan - Aussie Pooch Mobile Australia

    Marketing Plan - Aussie Pooch Mobile Australia

    Executive Summary Aussie Pooch Mobile was founded is a continuously growing company since the foundation in 1991. Dog washing with the accessory value added services lift Aussie up to be a dominant company on the market. The introduction of the franchise system increased profitability quickly and the company continued to follow the successful franchise strategy. Aussie Pooch Mobile was considering being a more international company and expands internationally. Different issues need to be considered in

    Rating:
    Essay Length: 1,849 Words / 8 Pages
    Submitted: March 18, 2011 Autor: viki
  • Relationship Between Customer Relationship Marketing(crm) and Customer Retention - Tesco's Food Retailing Sector

    Relationship Between Customer Relationship Marketing(crm) and Customer Retention - Tesco's Food Retailing Sector

    Description of the Research: CRM is one key element that rules the world of retail. CRM is bread, butter and cheese to retail giants like Walmart, Tesco, Carrefour and H&M. CRM encompasses all those primary factors that enable the achievement of business goals for every retail brand. It is everything that the retail store does to retain, and ensure a great increase in the turnout of customers. It is the service provided, profiling of customers,

    Rating:
    Essay Length: 378 Words / 2 Pages
    Submitted: March 18, 2011 Autor: andrew
  • Marketing Research Ff

    Marketing Research Ff

    Table of Contents Question 1…………………………………………………………………………………………………………………………………Page 3 Question 2…………………………………………………………………………………………………………………………………Page 13 Question 3…………………………………………………………………………………………………………………………………Page 24 Question 4…………………………………………………………………………………………………………………………………Page 30 Question 5…………………………………………………………………………………………………………………………………Page 33 Question 6…………………………………………………………………………………………………………………………………Page 38 Question 7…………………………………………………………………………………………………………………………………Page 41 Appendix 1………………………………………………………………………………………………………………………………...Page 44 Appendix 2…………………………………………………………………………………………………………………………………Page 47 Appendix 3…………………………………………………………………………………………………………………………………Page 51   Question 1: Create appropriate charts (e.g. bar and pie) on the variables and report your initial insights to the Back Yard Barbeque (BYBBQ) management. 1.1 Respondents' FF (fast-food) selection patterns The following tables, bar and pie graphs provide initial insights into

    Rating:
    Essay Length: 6,943 Words / 28 Pages
    Submitted: March 18, 2011 Autor: andrew
  • Case Study Assignment Design - Concrete Mixes with Silica Fume

    Case Study Assignment Design - Concrete Mixes with Silica Fume

    Assignment Design I. Mix design We initially propose two different concrete mixes for the structure. Mix with silica fume Silica fume gives very good improvement of the rheological as well as the mechanical and chemical properties of the concrete, improves also the durability of the concrete. Silica fume is a finer material than cement, so it fills up voids and empty spaces more effectively, 5-20% of cement can be replaced by silica fume. The strength

    Rating:
    Essay Length: 2,185 Words / 9 Pages
    Submitted: March 18, 2011 Autor: Antonio
  • Segmentation of the Romanian Wine Market

    Segmentation of the Romanian Wine Market

    3rd International Wine Business Research Conference, Montpellier, 6-7-8 July 2006 Refereed Paper SEGMENTATION OF THE ROMANIAN WINE MARKET: AN EXPLORATORY STUDY François FULCONIS, Dr. Maître de conférences (Assistant professor) en Sciences de gestion Université d'Avignon et des Pays de Vaucluse (UAPV) PRATIC - Laboratoire de recherche en Management et Commerce International Institut Universitaire de Technologie (I.U.T.) d'Avignon 337, Chemin des Meinajariés 84911 AVIGNON Cedex 9 (France) Tél. : 00 33 (0)6 10 43 04 -

    Rating:
    Essay Length: 6,405 Words / 26 Pages
    Submitted: March 19, 2011 Autor: andrew
  • Marketing Vs Sales

    Marketing Vs Sales

    How come marketing and sales are interrelated? Do you believe that they are more or less the same? Or do they work independently for the same purpose? Often people confuse these two broad terms and use it quite interchangeably. Although marketing and sales both interlinked with each other, through an utterly distinctive approach; aim to increase the revenue of the company. Marketing builds the ground for sales, while sales brings business and value to the

    Rating:
    Essay Length: 513 Words / 3 Pages
    Submitted: March 20, 2011 Autor: antoni
  • Marketing Essay

    Marketing Essay

    1.1 Explain the core concept of marketing, especially customer need and satisfaction, service quality and the reasons to stay competitive in hotel industry. How does Hotel Royal-Newton apply such concept? Marketing is a social and managerial process by which individuals and groups obtain what they need and want through creating and exchanging products and value with others. To explain the core concepts of marketing, we look at the following terms: needs, wants, and demand; products;

    Rating:
    Essay Length: 3,653 Words / 15 Pages
    Submitted: March 20, 2011 Autor: jon
  • Marketing Dell Computers

    Marketing Dell Computers

    WEEK ONE – MARKETING DELL COMPUTERS 1. What should your company do to help them determine what their customers want? What changes are occurring in the market place/ society/culture/ industry? Company research- on staff, technology, needs and wants of customers. Society is more reliant on computers and technology so DELL would have to keep their products up to date with what customers demand Businesses and education is much more reliant on technology 2. Is the

    Rating:
    Essay Length: 329 Words / 2 Pages
    Submitted: March 20, 2011 Autor: simba

Go to Page