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Last update: February 15, 2015
  • Gome Case Study Anaylsis

    Gome Case Study Anaylsis

    Parties involved in case: Gome – Leading specialized home appliance chain Vs The Color Television Price Alliance (9 core members including Konka, TCL, Hisense, Skyworth, Prima, Rowa, LG, Panda and Westlake) Problem Statement: The color television manufactures have joined hands to form an alliance and decided to control the prices of the color television in the China market. The purpose of this alliance is to stop any further price wars that might happen in the

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    Essay Length: 1,256 Words / 6 Pages
    Submitted: March 8, 2011 Autor: andrey
  • Case Study - Country of Turkey

    Case Study - Country of Turkey

    Turkey is a large, middle-income country with relatively few natural resources. Its economy is currently in transition from a high degree of reliance on agriculture and heavy industry to a more diversified economy with an increasingly large and globalized services sector. - - The energy sector is one that will benefit significantly from the growth in Turkey's economy. "Electricity demand is expected to grow by 7%, on average, each year for the next decade, thanks

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    Essay Length: 446 Words / 2 Pages
    Submitted: March 8, 2011 Autor: peter
  • Studies of Interference in Serial Verbal Reactions

    Studies of Interference in Serial Verbal Reactions

    INTRODUCTION Interference or inhibition (the terms seem to have been used almost indiscriminately) has been given a large place in experimental literature. The investigation was begun by the physiologists prior to 1890 (Bowditch and Warren, J. W., 1890) and has been continued to the present, principally by psychologists (Lester, 1932). Of the numerous studies that have been published during this period only a limited number of the most relevant reports demand our attention here. Münsterberg

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    Essay Length: 5,763 Words / 24 Pages
    Submitted: March 8, 2011 Autor: Antonio
  • Marketing of Oréal

    Marketing of Oréal

    Massey Ferguson Case Instructions:  Prepare a typed solution of no more than seven pages  Use the questions below as a guide to your answer. The solution must be a recommendation. Don't answer them mechanically, nor necessarily in order.  On the first page of your solution state: o the names and student numbers of your group members in alphabetical order o the name of the course (Advanced Corporate Finance) and the case (Massey

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    Essay Length: 335 Words / 2 Pages
    Submitted: March 8, 2011 Autor: viki
  • Integrated Information Technology

    Integrated Information Technology

    One of tools that help to increase the effective in supply chain management and need a good coordination among departments is the integrated information technology. As the high competiveness in globalization market, a wide range of information shared among supply chain network is necessary. This technology will provide the opportunity to obtain the data in each segment or product line in the real time basis that benefit to whole network including suppliers, manufacturing, warehouse and

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    Essay Length: 468 Words / 2 Pages
    Submitted: March 8, 2011 Autor: antoni
  • Geographical Information System (gis)

    Geographical Information System (gis)

    (GIS), an abbreviation for geographical information system or geospatial information system. As derives from its name, GIS is an information system that integrates, stores, edits, analyzes, shares, and displays geographic information for informing decision making. In general, GIS are tools that allow users to digitally creates and "manipulates" spatial information, edit data, maps, and present the results of all these operations for the users, or in the simplest terms, GIS is the merging of cartography,

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    Essay Length: 548 Words / 3 Pages
    Submitted: March 8, 2011 Autor: antoni
  • Business Research of Kfc

    Business Research of Kfc

    1. Executive Summary We conducted a thorough study on the overall operation of the restaurant in the past few months. It was noticed that cooking method of using deep frying is the root cause to carry out the unhealthy food / junk food image. Also, promotion is mainly emphasized on selling chicken and ignores other choices that prevent the image development. We conclude that a set of detailed sampling design, data collection as well as

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    Essay Length: 2,035 Words / 9 Pages
    Submitted: March 8, 2011 Autor: andrew
  • Marketing Plan - Rainbow Toppings by Starbucks

    Marketing Plan - Rainbow Toppings by Starbucks

    Starbucks is launching the new product, "Rainbow Toppings". An important factor regarding a new product is the identification of the segmentation criteria affecting the target market. Creating and analyzing the most accurate target market will increase the chances of success for a new product. The type of consumers ultimately purchasing the new product will be clearer and will be discussed more in detail. Factors and trends that will be a force in influencing these targeted

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    Essay Length: 1,661 Words / 7 Pages
    Submitted: March 8, 2011 Autor: moto
  • Business Plan - Pet Id Tag

    Business Plan - Pet Id Tag

    I. EXECUTIVE SUMMARY Losing pet is not only hard for the family but even harder for the pet itself. A dog or cat without a home is a pet without a life to offer. Hence, it is crucial for our society to take action and prevent the world of lost pets to catastrophe. Lost dogs and lost cats are just like a missing child, family feel heartbroken and it cannot be measured by the money

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    Essay Length: 2,672 Words / 11 Pages
    Submitted: March 8, 2011 Autor: viki
  • Mondavi Case Study

    Mondavi Case Study

    Mondavi is a winery worth $600 million located in Napa valley California. It has stake in 16 different brands through various types of ownership and partnership businesses. Its focus is in premium wine, and although the company has partook in different types of acquisitions and mergers, it is now (in 2002 when this case was written) has decided to grow organically, rather than through acquisitions, and position as a US luxury premium winery. This strategy

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    Essay Length: 1,027 Words / 5 Pages
    Submitted: March 8, 2011 Autor: peter
  • Ethical and Moral Issues in Business

    Ethical and Moral Issues in Business

    Whether you are an employee or an employer, exhibiting good practice of ethical and moral behavior is essential to ensure a successful business environment. We know that morals and ethics are related to individual character; however ethics and morals carry a very important role in how people conduct business. This essay will differentiate ethical issues and moral issues, and address the difference between personal and business ethics as well as provide common examples of ethical

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    Essay Length: 624 Words / 3 Pages
    Submitted: March 8, 2011 Autor: andrew
  • Outback Steakhouse Case Study

    Outback Steakhouse Case Study

    Case Study: Outback Steakhouse Outback Steakhouse grills spam with Proofpoint clogged inbox complaints were rampant Outback Steakhouse, Inc. headquartered in Tampa, Fla. was founded in 1988 and operates Outback Steakhouse units throughout the U.S. as well as Carrabba's Italian Grill, Lee Roy Selmon's, Cheeseburger in Paradise, Bonefish Grill and Paul Lee's Chinese Kitchen. The company has 1,100 company-owned stores. According to Outback Steakhouse Director of Technology Infrastructure, Michael Boykins, "We were getting a ton of

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    Essay Length: 995 Words / 4 Pages
    Submitted: March 8, 2011 Autor: andrey
  • Internet Marketing - O2 Phone Network Company

    Internet Marketing - O2 Phone Network Company

    1. P2- Describe how your two chosen organisations use internet marketing to improve their profitability. Businesses use marketing to advertise their business and make the organisation popular. Businesses have to use many marketing techniques to increase the sales. Internet marketing is the one of the ways that businesses use to boost the sales and profitability. Coca cola use internet marketing to advertise all the products they have which is drinks. O2 is a phone network

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    Essay Length: 647 Words / 3 Pages
    Submitted: March 8, 2011 Autor: andrew
  • Prologue: Why Business Plans Fail

    Prologue: Why Business Plans Fail

    Prologue: Why Business Plans Fail In compiling this guide, Growthink surveyed venture capitalists, corporate investors and angel investors regarding what they are looking to fund and why in 2007. From these interviews, we identified the ten most common reasons why business plans fail to raise financing. A fuller description of these 10 pitfalls and complete information regarding what should be included in your 2007 business plan can be found in Growthink's 2007 Business Plan Guide.

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    Essay Length: 410 Words / 2 Pages
    Submitted: March 8, 2011 Autor: moto
  • H&t Business Stretegy

    H&t Business Stretegy

    H & T Business Strategy Introduction Within the methodological domain in business research there has been a long-standing criticism of qualitative research because of its use of small samples and the lack of scientific rigour in making objective measurements for the statistical validation of a study (Proctor, 2000; Goodyear, 2000). Where the collaboration of senior managers is essential and companies are sensitive to divulging information relating directly to their business strategies in overseas markets which

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    Essay Length: 3,301 Words / 14 Pages
    Submitted: March 8, 2011 Autor: rita
  • Corrosion Inhibitor Study

    Corrosion Inhibitor Study

    Section 0. Summary Ondeo-Nalco Chemicals is supplying JGSPC Utilities and Tank Farm and Westpoint Power Plant for their water treatment program for about two years. UTF employs Nalco 8325 and Nalco 7330 for its closed loop cooling water treatment. This is a nitrite- based treatment supplemented with microbiocide to control the growth of microorganisms that may eventually lead to system's failure. Westpoint, on the other hand, uses Nalco 39LSN for the cooling water treatment of

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    Essay Length: 6,378 Words / 26 Pages
    Submitted: March 8, 2011 Autor: Antonio
  • Jollibee - Case Study Analysis

    Jollibee - Case Study Analysis

    Executive Summary The case gives an idea about how the competition influenced Jollibee's strategy, both domestic and international. Jollibee ,which was a Filipino chain of restaurants, was forced to change their strategy with the entry of McDonalds in Philippines, which later transformed the company into a global company .The company faced serious challenges with their international exposure. The challenges included the conflicts with franchisees/Joint venture and conflicts between divisions. Another issue that the company faced

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    Essay Length: 4,956 Words / 20 Pages
    Submitted: March 8, 2011 Autor: andrew
  • The Price of Oil Case Study

    The Price of Oil Case Study

    Business Econimics The price of oil case study 1 - Describe how the oil price has changed since 1960. Identify in particular the extent to which the current oil price is exceptional. (One factor which is not considered in the case study is the affordability of oil. You could measure this by comparing the oil price to average income levels – These statistics are to be founded in the appendices and in the excel spreadsheet

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    Essay Length: 2,782 Words / 12 Pages
    Submitted: March 8, 2011 Autor: Antonio
  • National Cranberry Corporation Case Study

    National Cranberry Corporation Case Study

    1. Performance Problems of Plant No.1 (RP1) There are a few problems facing RP1. Firstly, there are high payroll and overtime costs due to absenteeism and irregularity of the plant's operating times. These lead to difficulty in scheduling workers to meet the shift demands and an overload on the payroll. Long waiting times for the trucks due to the capacity of receiving food are also upsetting the growers who leased the trucks. Finally, there is

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    Essay Length: 1,272 Words / 6 Pages
    Submitted: March 8, 2011 Autor: peter
  • Consumer Perception on Green Marketing

    Consumer Perception on Green Marketing

    Consumer Perception on Green Marketing It is now accepted that the environment is more than just a passing fad. Surveys and opinion polls around the world have shown that environmental issues sit high on the public agenda; a 1991 opinion poll showed that 85 per cent of the citizens of the industrialized world believe that the environment is the number one public issue (Carson and Moulden, 1991). Some environmental problems have been linked to individual

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    Essay Length: 866 Words / 4 Pages
    Submitted: March 8, 2011 Autor: simba
  • Rural Marketing

    Rural Marketing

    Q1- Is Shri Subramaniam a typical farmer? No, Shri Subramaniam is not a typical farmer. He is a member of DCS as his subsidiary occupation is Dairying. He is a graduate from Tamil Nadu Agricultural University. He has an experience of 5 years working with the agricultural department as an extension officer. He was eager to practice modern technology on his farm. He grew high yielding crops like varieties of paddy and groundnut and intended

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    Essay Length: 370 Words / 2 Pages
    Submitted: March 8, 2011 Autor: antoni
  • Human Genome Project Study Guide

    Human Genome Project Study Guide

    rnrn1. What is the Human Genome Project?rn- the HGP is an international scientific research project with a primary goal of determining the sequence of chemical base pairs which make up DNA and to identify and map the approximately 20,000–25,000 genes of the human genome from both a physical and functional standpointrnrn2. Compare a linkage map and a sequencing map.rn- A linkage map is seeing if two genes are connected and within a certain distance (50

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    Essay Length: 278 Words / 2 Pages
    Submitted: March 13, 2011 Autor: jon
  • Butler Lumber Case Study

    Butler Lumber Case Study

    BUTLER LUMBER CO. 1. ANALISIS DEL NEGOCIO · VENTAS Y CLIENTES - ¿Qué vende? : Vende madera para reformas y vivienda nueva y para elementos ornamentales de puertas, etc. - ¿Cuánto vende? : Sus ventas rondan los 2,7 millones $ en 1990 y crecen anualmente en torno al 25% hasta 3,6 millones $ en 1991. - Las ventas, ¿son estacionales o uniformes?, ¿Cíclicas o estables en tiempos de crisis?: aunque hablan que de marzo a

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    Essay Length: 1,398 Words / 6 Pages
    Submitted: March 14, 2011 Autor: jon
  • Information Flow

    Information Flow

    Research with business professionals reveals that effective communication ranks high among the skills necessary to succeed in business. Businesses must have effective internal and external communication in order to succeed. Effective communication enables the effective flow of information and this involves both the sender and the receiver to take their own responsibilities in creating satisfied communication climate that allows information flow across all organization levels (Biesmeijer & Slaa, 2004). The communication process in organizations is

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    Essay Length: 316 Words / 2 Pages
    Submitted: March 14, 2011 Autor: Antonio
  • International Marketing: Standardization of the Marketing Mix

    International Marketing: Standardization of the Marketing Mix

    International marketing and global marketing refers to marketing companies run by transatlantic or through national borders. This strategy uses an extension of the techniques used in the company's main country. International marketing uses strategies of promotion, and one of the elements of activities on the market is the marketing mix. Marketing mix is a marketing theory, based on four main "coordinates" of marketing planning: -product (product or service: product range, quality and properties of the

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    Essay Length: 880 Words / 4 Pages
    Submitted: March 14, 2011 Autor: andrey

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