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Sai Sravan Ltd Marketing

Autor:   •  January 4, 2016  •  Case Study  •  776 Words (4 Pages)  •  538 Views

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Q.1 Sai Sravan Ltd is dealing in 4 product lines P1, P2, P3, P4. The details regarding unit cost and selling prices are as under:

P1

P2

P3

P4

Direct Materials

Direct Labour

Variable Overheads

Fixed Cost

Selling Price

8

8

9

  6

      40

14

8

20

20

        70        

20

20

14

15

         80

20

20

14

21

       100

Sales volume for the month of July and August of 2014 are as follows:

P1

P2

P3

P4

July

August

20000

35000

20000

16000

20000

  5000

20000

  5000

    (A) Find out the monthly profits.

     (B) The P/V Ratio and Break Even points under the two plans referred above.

     (C)        If there is possibility of increasing sale units by 12000 (of any 1 product). Which product line should be focused? (Compute resultant incremental profit)

     (D) If raw material is in short supply and any one of the product line need to be closed, which one should be closed. The same raw material will be diverted to another product. (Compute resultant incremental profit)

Q.2  Devendra Ltd  The budgeted data  for the year is as follows:

                                                           Rs. per unit                  Rs.

Direct Materials        30        

...

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