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  • Does Marketing Via Communication Channels Influence the Willingness of the Dutch Consumers to Buy Quality Wine?

    Does Marketing Via Communication Channels Influence the Willingness of the Dutch Consumers to Buy Quality Wine?

    Hospitality Research Project "Does marketing via communication channels influence the willingness of the Dutch consumers to buy quality wine?" Increasing the demand for quality wine Supervisor: Dr. J.A. Schulp Sander Scheerboom- 167665 Isabel Gerritse – 83028 18 May 2012 Stenden – International Hotel Management Leeuwarden the Netherlands Submitted in Partial Fulfillment of the Requirements of the degree Program Bachelor of Business Administration (Hotel Management) Plagiarism Declaration We know that plagiarism is wrong. Plagiarism is using

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    Essay Length: 10,018 Words / 41 Pages
    Submitted: January 15, 2014 Autor: moto
  • Effective Communication

    Effective Communication

    Verbal and nonverbal communication Communication can be much more complex than it seems, there is more to it then listening and responding. There are different types of communication and different things to look for during a conversation. Verbal communication are the words that are used when delivering a message. In the criminal just system the verbal messages that are being delivered during an interview with a suspect, a victim, or even with a fellow criminal

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    Essay Length: 1,050 Words / 5 Pages
    Submitted: January 15, 2014 Autor: Deezjullz
  • Caring for the Community

    Caring for the Community

    According to Seidner, Zietlow and Hankin, (2013), a non-profit organization is aimed at aiding the society. This entity is not about making money. Instead, it seeks to ameliorate lives of less fortunate society members. There are numerous institutions offering charitable services to the community. Such institutions are funded by well wishers who ply the route of charity. One would ask how such non-profit organizations are sustained. The fact is that there are many individuals, and

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    Essay Length: 352 Words / 2 Pages
    Submitted: January 16, 2014 Autor: khaokhao
  • Demonstrative Communication

    Demonstrative Communication

    Demonstrative Communication xxx BCOM/2 xxx xxx Demonstrative Communication Demonstrative communication is the unspoken language of nonverbal and unwritten communication. This communication includes expressions, body language, and gestures presented by both the listeners and the speakers; resulting in valuable feedback. Communication, both verbal and nonverbal, is valuable to people in their personal and professional life. Demonstrative communication includes a sender and receiver, can be effective or ineffective, and positive or negative. The sender is the messenger,

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    Essay Length: 813 Words / 4 Pages
    Submitted: January 31, 2014 Autor: mlietz
  • Demonstrative Communication

    Demonstrative Communication

    Demonstrative communication is the unspoken language of nonverbal and unwritten communication. This communication includes expressions, body language, and gestures presented by both the listeners and the speakers; resulting in valuable feedback. Communication, both verbal and nonverbal, is valuable to people in their personal and professional life. Demonstrative communication includes a sender and receiver, can be effective or ineffective, and positive or negative. The sender is the messenger, the one who is communicating the information to

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    Essay Length: 291 Words / 2 Pages
    Submitted: February 3, 2014 Autor: d79604
  • Marketing Communications Project

    Marketing Communications Project

    Marketing Communications Project As a marketing director of a military veteran’s foundation that must raise money to create a fallen heroes monument. Need a plan to increase the foundation customer base and need to figure out what people do I need to target to make this foundation succeed. Will discuss what type of demographics and psychographics audience I will target to succeed. Also I will determine the influence that these elements have on the marketing,

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    Essay Length: 393 Words / 2 Pages
    Submitted: February 3, 2014 Autor: mccoy2008
  • Communication Process Model

    Communication Process Model

    Assignment 1.1: Communication Process Model Directions: Think of a misunderstanding you experienced when communicating with someone else at work, home, or school. Then fill in the blanks of the chart below. Situation #1 Who was the sender? The sender of the message was my supervisor. Who was the receiver? In this case, I was the receiver. What was the message? The message was about a meeting location, and how to get there. What channel was

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    Essay Length: 455 Words / 2 Pages
    Submitted: February 4, 2014 Autor: wbonnie8
  • Rogers Communication Inc

    Rogers Communication Inc

    Executive Summary:     Rogers Communication Ltd (Rogers) is engaged in communication and media business. The main goal of the company is to be the market leader, and makes sure the resources are wisely allocated to each plan. This report makes analysis of the competitive environment in terms of the main areas of the telecommunications sector including wireless, television, internet landline telephone and media. It describes both the company’s vulnerabilities and strength, and discusses the best fit

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    Essay Length: 715 Words / 3 Pages
    Submitted: February 4, 2014 Autor: kfish613
  • Communication Barriers

    Communication Barriers

    Communication Barriers Communication is very important, not only to law enforcement, but in every facet of life. If you think about it, communication is accomplished both verbally and non-verbally, as well as electronically. Today technology has allowed us to communicate more efficiently with millions of people in seconds, such as in the case of social media. In most instances this is beneficial, however it can also be counter-productive and even dangerous in some circumstances. There

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    Essay Length: 887 Words / 4 Pages
    Submitted: February 7, 2014 Autor: chngesu
  • Barriers to Communication

    Barriers to Communication

    A physical barrier is when a person cannot access the care they want or need because of a physical problem like a walking difficulty or a wheelchair access. Physical barriers include distance, health, and dialect. Perceptual barriers are those experiences that cause a distortion of the communication. For example, if the receiver of the communication is untrusting because of past experiences then he may form an opinion of what is being communicated without effectively listening.

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    Essay Length: 266 Words / 2 Pages
    Submitted: February 10, 2014 Autor: zainab1111
  • Integrated Marketing Communication

    Integrated Marketing Communication

    INTEGRATED MARKETING COMMUNICATION MARINE ENGINE MAN V8-1200PS Define the Advertisement Objectives of MAN V8-1200 PS Awareness: Customer should become aware that MAN V8-1200PS is a marine engine Knowledge: Customer should have information of technical properties of MAN V8-1200PS Marine engine. This technical information is respectively type of engine, displacement, max output, rated speed, max torque, at speed, weight, fuel combustion and dimensions. In addition to technical information, customer needs to know the service conditions, spare

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    Essay Length: 631 Words / 3 Pages
    Submitted: February 12, 2014 Autor: alponal
  • Paramount Communications Inc.-1993

    Paramount Communications Inc.-1993

    Question 1 Paramount Communications Inc. is a takeover target due to Paramount’s ownership of assets that complement other media companies who are looking to diversify and round out their entertainment business portfolios. Both Viacom and QVC see the opportunity to incorporate Paramount’s assets and operations into their own which contributes to a sublime synergy value. During this estate, Paramount is a predominant entertainment content producer while Viacom and QVC are major channel owners. Within the

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    Essay Length: 4,737 Words / 19 Pages
    Submitted: February 13, 2014 Autor: Vizi1
  • Business Communication

    Business Communication

    - Human Relations in Business is the study of the relationships between groups of people in an organization or business, or a system used for improving these relationships. Example Productivity is the rate at which a company produces goods or services, usually judged in relation to the number of people and the time necessary to produce them. It is also the ability to do as much work as possible in a particular period. Managing the

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    Essay Length: 295 Words / 2 Pages
    Submitted: February 14, 2014 Autor: joanna125a
  • Business Communication

    Business Communication

    Business Communication When it comes to business today communication is a crucial element of functionality. There are multiple ways of communication in almost all business aspects such as verbal, e-mail, telephone, and even sign language in athlete’s line of work. Proper communication and collaboration makes everyone else’s job easier as well as yours. Sending the proper message depends on your execution of proper communication. Being a sales associate at multiple car dealerships required a vast

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    Essay Length: 542 Words / 3 Pages
    Submitted: March 8, 2014 Autor: irishfan1982
  • Briefly Outline the Key Cross-Cultural Communication Considerations

    Briefly Outline the Key Cross-Cultural Communication Considerations

    Briefly outline the key cross-cultural communication considerations that should be addressed in company policy on International Intra-Company Communications for Beagle Inc. An international organization has to choose the right communication skill to avoid mistakes or misunderstandings between organizations which are based in different cultures. In this following case for example an Australian junior account manager who works for an international company in Australia noticed that communication via email is not always the fastest and the

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    Essay Length: 406 Words / 2 Pages
    Submitted: March 16, 2014 Autor: Alina
  • Communication and Negotiation

    Communication and Negotiation

    Executive Summary The purpose of this report was to analyze a case study which deals with some issues in intercultural business. Research for this report includes a review of literature on Edward Hall’s intercultural communication theories and Hofstede’s cultural dimension theory. The major findings in Hall’s theory indicate that the people’s perceptions towards context, time and space can be divided by two scales according to the cultures where people are involved in though there are

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    Essay Length: 1,013 Words / 5 Pages
    Submitted: March 18, 2014 Autor: alvina09
  • Demonstrative Communication

    Demonstrative Communication

    Demonstrative Communication Demonstrative communication is nonverbal and unwritten communication and involves body language, tone of voice, and facial expression. What is important is that demonstrative communication involves wordless messages. In personal communication, demonstrative communication supports verbal communication and it can be used on its own to send messages. For example, if a person is smiling it conveys friendliness. Similarly, if a person is speaking cheerfully, it conveys a message of friendliness. On the other hand

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    Essay Length: 802 Words / 4 Pages
    Submitted: April 1, 2014 Autor: mypridenjoy2
  • McI Communication Corporation Case Study

    McI Communication Corporation Case Study

    Background of Company MCI communication corporation was a telecommunication company found in 1963. In the beginning the business plan of MCI was to build up a group of microwave relay stations that allow limited-range two-way radios signal to transfer. Which means providing long distance telecommunications. In 1971, the Federal Communications Commission (FCC) allowed those long distance companies compete and try to break out AT&T's monopoly telephone service in the U.S. MCI wanted to grow further,

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    Essay Length: 1,271 Words / 6 Pages
    Submitted: April 5, 2014 Autor: Antonio
  • Obesity Differs According Communities Types.

    Obesity Differs According Communities Types.

    Obesity differs according communities types. Obesity is a serious problem that is focused as an urgent situation by Silja J. A Talvi. He, as a freelance journalist has written for a number of publications. Obesity is the toxic effect of most health problems that the population is having in today’s society. It has become more prevalent in the last two years. Diabetes and other related problems are going to become more often in poor communities

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    Essay Length: 1,260 Words / 6 Pages
    Submitted: April 5, 2014 Autor: gus0210
  • Communication and Personality in Negotiation

    Communication and Personality in Negotiation

    Communication and Personality in Negotiation Emmanuel Prude MGT. /445 June 10th, 2013 NATALIA ROLL   Regardless of the type of small business an owner may be involved in, there are always negotiations that take place on a daily basis. These may be as simple as choosing a meeting time and place, or they could be much more important to the overall business structure, such as working out the details of a big contract. Business people

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    Essay Length: 1,036 Words / 5 Pages
    Submitted: April 5, 2014 Autor: etyght15
  • On the English Translation of Public Signs Translation —an Intercultural Communication Perspective

    On the English Translation of Public Signs Translation —an Intercultural Communication Perspective

    According to intercultural communication, the purpose and function of translation are reflected, which convey the information of cross-language and cultural barrier. Red tourism translation is a better reflection for the purpose and function of intercultural communication. It opens a window for foreigners to touch Chinese history and revolutionary and culture, promoting cultural exchange and economic cooperation. The thesis applies translation theory and makes a research on red tourism commentary translation from perspective of intercultural communication,

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    Essay Length: 325 Words / 2 Pages
    Submitted: April 7, 2014 Autor: antoni
  • Role of Integrated Marketing Communication

    Role of Integrated Marketing Communication

    The Role of Integrated Marketing Communication (IMC) Plays by PETRONAS in this Print Advertisement As what we can see, all PETRONAS advertisements basically were about community in Malaysia, the unity and how different people remembered different ones. PETRONAS' television ads have always been unique and catchy. These ads are usually released in conjunction with major national celebrations such as the National Day, Hari Raya, Deepavali, and Chinese New Year, to name a few. These ads

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    Essay Length: 466 Words / 2 Pages
    Submitted: April 17, 2014 Autor: peter
  • Principles of Supportive Communication

    Principles of Supportive Communication

    Principles of Supportive Communication When people communicate, they exchange their ideas, thoughts, and messages. As an act to transfer information, communication is the bridge between individuals or organizations. However, not all the communications are efficient. Some negative communication, such as person-oriented, incongruent and evaluative communication, will harm the relationship. On the contrary, the positive communication, such as the supportive communication, brings benefits to individuals and organizations, avoiding negative influence and enhancing the interpersonal relationship (Cole

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    Essay Length: 1,866 Words / 8 Pages
    Submitted: April 19, 2014 Autor: andrey
  • Communication Theory Paper

    Communication Theory Paper

    Communication theory Paper For any organization to run smoothly and effectively it is important to have good communication skills. If one possess good technical skills or have good ideas but is lacking in communication with others it does no good. Every form of communication including no communication at all can have a substantial influence on any organization from a business standpoint. According to Mackin (2007), members’ attitudes about the organization have a huge influence on

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    Essay Length: 1,028 Words / 5 Pages
    Submitted: May 1, 2014 Autor: Anng1962
  • Effective Communication in Health Care

    Effective Communication in Health Care

    Effective Communication in Health Care Effective communication plays a major part in meeting objectives and goals. If an organization is to succeed it must have good communication within the organization as well as with outside sources. According to Maxwell (2010), oftentimes employees communicate; however, there is no connection. This paper will give insight into communication and connections in health care both effectively and ineffectively, some barriers, technology use, and mean of increasing communication. Communication involves

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    Essay Length: 1,034 Words / 5 Pages
    Submitted: May 1, 2014 Autor: Anng1962

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