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Last update: February 14, 2015
  • Dell Working Capital Case

    Dell Working Capital Case

    1. Ststement of Problem Dell is anticipating growth of 50% in 1997 and expects to beat the industry growth forecast. With this in mind we need to analyse how best we can arrange funding to support this growth. 2. Statement of Facts and assumptions: A few facts - Dell has been successful in sustaining competitive advantage and maintaining profitability for the following reasons: 1.    It maintains the lowest inventory of FGI and WIP as it

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    Essay Length: 1,054 Words / 5 Pages
    Submitted: March 8, 2011 Autor: viki
  • Case Analysis of Entreprenuership

    Case Analysis of Entreprenuership

    Discussion Questions Q1: Why was Menderes Akdag the ideal choice to lead 1-800-PetMeds?? What do you think would you have happened If Dr.Marc Puleo, 1-800-PetMed's founder, would have reminded at the helm of the company himself? A1: AKdag was the former president of Lens express, one of the first companies to sell contact lens on the internet .He has experienced the exact problem that 1-8oo-petMeds was experiencing and hence he has access to additional know

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    Essay Length: 1,250 Words / 5 Pages
    Submitted: March 8, 2011 Autor: andrey
  • United Beverage Case Study

    United Beverage Case Study

    United Beverage's first product, Gangbuster Interactive Beverages was succeed in the beverage market and reached wide brand recognition. These years, Gangbuster's sales seems stable. The month profit was almost the same for every month. Paul Diaz came up one innovative idea to expend United Beverage's market and development. After team discussion, they had three opinions to develop the product in the future. One is invest in Gangbuster, maintain the stable sales. Another is develop a

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    Essay Length: 290 Words / 2 Pages
    Submitted: March 8, 2011 Autor: antoni
  • Google Case Memo - Culture at Google

    Google Case Memo - Culture at Google

    Google Case Memo 1. Culture at Google a. Diagnose the culture at Google. From the material provided, I believe that Google has a very unique culture that can be thought of as a very strong customer-responsive culture. Their company motto is "Don't be Evil" which exemplifies their goal of developing products in the best interest of the customer. Although they deal with their customers in a virtual world, they have increased customer satisfaction through their

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    Essay Length: 2,132 Words / 9 Pages
    Submitted: March 8, 2011 Autor: andrew
  • Glass Menagerie - Jim Case

    Glass Menagerie - Jim Case

    In high school, Jim was basically your all around nice guy. He was friendly to everyone, and an example of this is that he called Laura "Blue Roses". He was being friendly when he nicknamed her that, but otherwise they didn't really talk to each other. That was basically under the only circumstances that they actually talked. The only reason that Jim asked Laura what was the matter in the first place, was because she

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    Essay Length: 589 Words / 3 Pages
    Submitted: March 8, 2011 Autor: jon
  • Ramsey Stockwell Case Study

    Ramsey Stockwell Case Study

    Ramsey Stockwell 1. What are the major issues in this case? The major issues that surround the Ramsey Stockwell case start with the practices of the upper level management. Ramsey Stockwell, the vice president of production, is where some of the issues originate from. Since he is the person who is in control of the product that comes and goes from the company, it is his role to inform other members of management what is

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    Essay Length: 1,196 Words / 5 Pages
    Submitted: March 8, 2011 Autor: antoni
  • Colgate Palmolive Marketing Case

    Colgate Palmolive Marketing Case

    This recommends that the new super-premium Precision toothbrush be launched as a niche product on February 10, 1993. Implementation will take place within 120 days of approval. A niche launch strategy will result in a 17.3% increase in firm-wide profitability by the second year (See pro forma income statement and accompanying assumptions in Exhibits 1). In 1991, Colgate-Palmolive (CP) was number one in the US toothbrush market. However, CP is not represented in the most

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    Essay Length: 638 Words / 3 Pages
    Submitted: March 8, 2011 Autor: antoni
  • Lukoil Case Study

    Lukoil Case Study

    LUKOIL CASE STUDY: THEORIES AND INSTITUTIONS- TRADE AND INVESTMENT 1. What theories of trade help to explain Russia's position as an oil exporter? • Natural & Acquired Advantage: 15 more reserves than Saudi Arabia • Similarity Theory: Trade mostly with neighboring countries, former members of Soviet Union. • Porter Diamond Theory: National competitive advantage, with favorable demand, factor conditions, related & supporting industries and strategy. • Interventionist, merchantilism, PLC theories do not apply. 2. How

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    Essay Length: 275 Words / 2 Pages
    Submitted: March 8, 2011 Autor: viki
  • Deutsche Allegemeinversicherung (dav) Case Study

    Deutsche Allegemeinversicherung (dav) Case Study

    Case Abstract Deutsche Allegemeinversicherung (DAV) was a global leader in the insurance industry, writing nearly DM 48 billion in premiums in 1996 in over 32 countries. Its strengths were the breadth of its products which included health, property, and life insurance in addition to its disability income protection. Managers in other firms throughout the industry attributed DAV's success to two key factors: sound, traditional insurance management; and outstanding customer service. Its exceptional group of risks

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    Essay Length: 3,389 Words / 14 Pages
    Submitted: March 8, 2011 Autor: antoni
  • Ben Jonson: The Man Behind The Branded Thumb

    Ben Jonson: The Man Behind The Branded Thumb

    Ben Jonson: The Man Behind the Branded Thumb Poets and playwrights of the 17th century are generally looked upon as holding characteristics of gentlemen; liberal educations, knowledge of the law, never labored with their hands and so on, strong with words and slow to sweat. These were not the types to labor laying brick or to be found in a brawl in the local pub. The poet and playwright kept in the circles of the

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    Essay Length: 841 Words / 4 Pages
    Submitted: March 8, 2011 Autor: jon
  • Buildingblocks International Case - Reasons for Not Closing the Deal

    Buildingblocks International Case - Reasons for Not Closing the Deal

    Reasons for Not Closing the Deal  Firms hadn't seen the obvious benefits. The profit companies were seeking maximum earnings for sure. They typically disbursed grants to not-for-profit organizations not only just for charity but also to build high reputation in communities. This kind of investment would bring extra return especially to public corporations. In this case, it seemed that helping children in developing countries was not that attractive to these corporations although it was

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    Essay Length: 582 Words / 3 Pages
    Submitted: March 8, 2011 Autor: andrew
  • Budgetary Challenges Posed by Ageing Populations - the Case of Italy

    Budgetary Challenges Posed by Ageing Populations - the Case of Italy

    In the coming decades, the size and age-structure of Europe's population will undergo dramatic changes due to low fertility rates, to increasing life expectancy and the retirement of the baby-boom generation. Ageing populations present major economic, budgetary and social challenges and have a significant impact on growth. In terms of the economic and monetary union, the long-term sustainability of public finances is vital and Member States have to address pressures to increase public spending that

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    Essay Length: 261 Words / 2 Pages
    Submitted: March 8, 2011 Autor: andrew
  • Optical Distortion Incorporated Hbs Case

    Optical Distortion Incorporated Hbs Case

    Case One: Optical Distortion, Inc. Optical Distortion Incorporated (ODI) holds a patent and license protection for contact lenses for chickens. ODI's primary challenge is its limited financial resources requiring a need to produce and sell its sole product quickly. ODI must address this problem by launching a successful roll out of the product in California, which is critical to the survival of the company. Properly pricing the lenses, hiring additional staff, setting up a warehouse

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    Essay Length: 685 Words / 3 Pages
    Submitted: March 8, 2011 Autor: andrey
  • Optical Distortion Incorporation Case

    Optical Distortion Incorporation Case

    Case One: Optical Distortion, Inc. Optical Distortion Incorporated (ODI) holds a patent and license protection for contact lenses for chickens. ODI's primary challenge is its limited financial resources requiring a need to produce and sell its sole product quickly. ODI must address this problem by launching a successful roll out of the product in California, which is critical to the survival of the company. Properly pricing the lenses, hiring additional staff, setting up a warehouse

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    Essay Length: 683 Words / 3 Pages
    Submitted: March 8, 2011 Autor: simba
  • Sustainable Development Live Indian Cases - Tata Nano at Singur

    Sustainable Development Live Indian Cases - Tata Nano at Singur

    The process of Land acquisition has become one of the most common issues in the recent times as a major logjam resulting in project delays, cost over-run, business worries and even abandoning of projects by various companies. Debates, disputes and violence have tarnished most of the governments land acquisition deals for projects by various companies in India. Protests against agricultural land acquisition, unfitting compensation or environmental damage associated with the acquisition are some of the

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    Essay Length: 5,753 Words / 24 Pages
    Submitted: March 8, 2011 Autor: moto
  • Cost of Capital - West Coast Semiconductor Case Study

    Cost of Capital - West Coast Semiconductor Case Study

    Cost of Capital – Case 4A West Coast Semiconductor Case Study 1. a. Critique WCS' current method of estimating its before-tax cost of debt. Currently WCS determines its before-tax cost of debt by using the coupon rate on the most recent long term bond. This historical rate is not a good estimate for the before-tax cost of debt. The WACC is used primarily to make investment decisions, so the cost of new capital will be

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    Essay Length: 1,977 Words / 8 Pages
    Submitted: March 8, 2011 Autor: andrew
  • Hewitt Packard - Ceo Fired Case Study

    Hewitt Packard - Ceo Fired Case Study

    After Hewlett-Packard fired CEO Carly Fiorina, new CEO Mark Hurd found himself in charge of a struggling, dysfunctional corporation. The strategic vision Fiorina had been using to guide the company—"digital, virtual, mobile, personal"—was vague, and no one knew if it was being executed or not. A confusing matrix structure blurred accountability lines and slowed decision making, and the company reward system was so complex that no one knew how performance affected their bonuses. Talented executives

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    Essay Length: 512 Words / 3 Pages
    Submitted: March 8, 2011 Autor: antoni
  • Starbucks Coffee Product Case Study

    Starbucks Coffee Product Case Study

    Starbucks Product.(Question 1 a,b,c) When you think of Starbucks and what their product is, coffee always is the first thing that comes to mind. Starbuck's core product would ultimately be coffee or coffee beans. There are also many "auxiliary features" and benefits that are offered to consumers at a Starbucks coffeehouse. These features include cold blended drinks, non coffee drinks such as smoothies and frappaccino, pastries, coffee grinders, coffee brewers, and espresso machines. Music that

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    Essay Length: 1,615 Words / 7 Pages
    Submitted: March 8, 2011 Autor: antoni
  • Case Analysis on Hoover Dam Construction Video

    Case Analysis on Hoover Dam Construction Video

    Comprehend/Summarize Case Situation Man first attempted to tame the 1,400-mile Colorado River in 1901 through the building of a canal system that brought it into lower California in order to develop an agricultural center. This lasted for approximately four years before the canal failed and in 1905 begun a two decade long flooding issue in an area of 150 square miles. Beginning in 1907, people began investigating the possibility of where to build a dam

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    Essay Length: 789 Words / 4 Pages
    Submitted: March 8, 2011 Autor: Antonio
  • Nut Island Case - the Alternatives

    Nut Island Case - the Alternatives

    GENERATE ALTERNATIVES The alternatives to the Nut Island case would be to reverse the affects of the five stages before they even took place. The solutions would consist of measures that would essentially avoid the Nut Island effect. That brings up the notion to ask what alternatives are their? Levy (2001) stated, (1) The first step is to install performance measures and reward structures tied to both internal operations and companywide goals. (2) Senior management

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    Essay Length: 283 Words / 2 Pages
    Submitted: March 8, 2011 Autor: simba
  • Rendell Company Study Case (indonesian)

    Rendell Company Study Case (indonesian)

    Laporan Eksekutif SummaryThis akan memberi kita perspektif yang jelas seperti apa struktur organisasi yang optimal yang sesuai Rendell Perusahaan ditambah beberapa sistem kontrol tambahan dalam mencapai tujuan utama perusahaan. Kami juga akan menangani peran, fungsi dan tanggung jawab pengontrol dalam suatu organisasi. Kasus ini membawa kita ke dalam Perusahaan Rendell yang saat ini mengalami masalah antara pengontrol perusahaan dan divisi controller. Kami menilai keuntungan dan kerugian dari struktur organisasi Martex apakah dapat diterapkan dan dilaksanakan

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    Essay Length: 826 Words / 4 Pages
    Submitted: March 8, 2011 Autor: antoni
  • Mkt Cooperation Case

    Mkt Cooperation Case

    Problem define: The main problem of this case is that the CEO is having trouble to formulate a strategy in response to the sales slump and to find a way for implementing the correct measurement. Decisions regarding market research and its internal quality control, co-branding, offering discounts and product improvement strategy has to be taken into considerations so as to ensure a positive response in the future. These following issues should be addressed before getting

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    Essay Length: 904 Words / 4 Pages
    Submitted: March 8, 2011 Autor: jon
  • Yahoo! Inc Case Study

    Yahoo! Inc Case Study

    Yahoo! Inc. (YHOO) 701 First Ave. Sunnyvale, California 94089-1019 United States Tel: (408) 731-3300 Fax: (408)731-3301 ________________________________________ Business Services: Internet search engine, audio and video streaming, store hosting and management, and Web site tools and services. Variant Names Four11 Corp. - Merger Viaweb Inc. - Merger 1998/06/01 HYPERparallel Inc. - Merger 1998/12/01 Launch Media Inc. - Acquisition 2001/06/27 Broadcast.com Inc. - Merger 1999/07/31 GeoCities - Merger DialPad Communications Inc. - Merger HotJobs Software - Merger

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    Essay Length: 3,064 Words / 13 Pages
    Submitted: March 8, 2011 Autor: Antonio
  • Dr Pepper 7up Inc Squirt Brand

    Dr Pepper 7up Inc Squirt Brand

    Dr. Pepper/7 Up is largest non-cola soft drink company ① 3rd largest soft drink company ② Trend toward non-cola beverages should benefit 7 Up ③ Brands: 7 Up, Dr. Pepper, A&W, Squirt ④ Depends on effective marketing/ promotion . Fresca and Squirt are positioned as "thirst quenching" and no-caffeine Citrus category (Mellow Yellow, Mountain Dew) has caffeine/positioned as "refreshing" Mountain Dew positioned as "young, cool, hip, edgy" Fresca/Squirt sales down, Dew up Squirt sales coming from younger (under 12

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    Essay Length: 319 Words / 2 Pages
    Submitted: March 8, 2011 Autor: viki
  • Brand Building of Amul

    Brand Building of Amul

    Amul – Brand Building Exercise 2 Contents: Demerits of Marketing a Commodity Market …………………………………………………………….. 3 The value of branding concept …………………………………………………………………………………… 3 Difference between product & service branding ……………………………………………………….. 4 Amul – Brand Origin …………………………………………………………………………………………………... 5 Factors that shaped the brand & Role of Advertising Amul Mascot…………………………………………………………………………………………………… 6 History of Amul Butter Girl………………………………………………………………………………. 6 Brand Identity, Personality & Symbolism ……………………………………………………………………. 7 Consumer Perceptions & Branding Values ………………………………………………………………….. 9 Positioning of Amul & its competitors …………………………………………………………………………

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    Essay Length: 3,146 Words / 13 Pages
    Submitted: March 8, 2011 Autor: antoni

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