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At&t Global Human Resource Management

Autor:   •  March 14, 2016  •  Research Paper  •  767 Words (4 Pages)  •  550 Views

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Assignment 1: Culture

Chante Procell

Professor Cheryl Brown

Business 325 Global Human Resource Management

January 16, 2016

Merger of AT&T & Direct TV

On July 24, 2015, AT&T Inc. merged with the overseas company, DIRECTV, becoming the world’s largest pay TV provider and video distribution leader across TV, Mobile & Broadband. Many times, mergers are not successful and end in failure from poorly managed human resource issues. The HR manager of AT&T has an opportunity before the merger to ensure that both companies have strategy mapped out in advance. The employees may have different views or beliefs; managerial styles or system of operations. The HR manager can help unify the culture of both companies by developing a list of steps to manage important HR issues.

AT&T is one of world's largest communications companies that provides jobs for 243,620 employees. In 2013, the company reached $128.8 billion in consolidated revenue. AT&T manages the nation’s largest Wi-Fi network, carrying 82.8 petabytes of data traffic on an average business day to nearly every continent and country. AT&T was the first in the U.S. to launch the integrated Wireless Receiver, which lets customers move and watch their TV virtually anywhere in their home, even where there's not a TV outlet. The wireless network serves many of the world’s largest corporations, including nearly all of the Fortune 1000.

AT&T is a global leader in delivering a full portfolio of end-to-end reliable and highly secure network, voice, data and IP solutions to wholesale customers, and its service portfolio has been widely regarded by third parties as industry-leading. AT&T offers voice coverage in more than 225 countries, data roaming in more than 210 countries, 3G in more than 170 countries to more than 3.5 million customers. AT&T U-verse TV provides an exciting alternative to cable with a better DVR, better features and apps and a better TV experience. The company owns and operates more than 34,000 Hot Spots at popular locations such as restaurants, bookstores, hotels and more. Customers can enjoy access to more than 1 million Hot Spots globally through roaming agreements (AT&T, 2014).

DIRECTV is one of the world's leading providers of digital television entertainment services, delivering a premium video experience through state-of-the-art technology, unmatched programming, and the industry leader in customer service.  to more than 37 million customers in the U.S. and Latin America. DIRECTV offers more than 190 full-time HD channels in Dolby-Digital 5.1 theatre-quality sound, access to exclusive programming, and the most comprehensive collection of sports programming available anywhere, including NFL SUNDAY TICKET, NHL CENTER ICE, and NBA LEAGUE PASS.  DIRECTR delivers the best in video entertainment to homes, airports, hotels, restaurants, hospitals, office buildings, airplanes, automobiles, and mobile devices. The satellite-based service provides DIRECTV with many advantages over ground-based cable television services. The company is able to distribute hundreds of channels to millions of recipients nationwide with minimal incremental infrastructure cost per additional subscriber. In addition, DIRECTV has comprehensive coverage to areas with low population density in the united states and the ability to quickly introduce new services to a large number of subscribers.


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