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Last update: January 17, 2016
  • Colgate Palmolive Marketing Case

    Colgate Palmolive Marketing Case

    This recommends that the new super-premium Precision toothbrush be launched as a niche product on February 10, 1993. Implementation will take place within 120 days of approval. A niche launch strategy will result in a 17.3% increase in firm-wide profitability by the second year (See pro forma income statement and accompanying assumptions in Exhibits 1). In 1991, Colgate-Palmolive (CP) was number one in the US toothbrush market. However, CP is not represented in the most

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    Essay Length: 638 Words / 3 Pages
    Submitted: March 8, 2011 Autor: antoni
  • Lukoil Case Study

    Lukoil Case Study

    LUKOIL CASE STUDY: THEORIES AND INSTITUTIONS- TRADE AND INVESTMENT 1. What theories of trade help to explain Russia's position as an oil exporter? • Natural & Acquired Advantage: 15 more reserves than Saudi Arabia • Similarity Theory: Trade mostly with neighboring countries, former members of Soviet Union. • Porter Diamond Theory: National competitive advantage, with favorable demand, factor conditions, related & supporting industries and strategy. • Interventionist, merchantilism, PLC theories do not apply. 2. How

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    Essay Length: 275 Words / 2 Pages
    Submitted: March 8, 2011 Autor: viki
  • Deutsche Allegemeinversicherung (dav) Case Study

    Deutsche Allegemeinversicherung (dav) Case Study

    Case Abstract Deutsche Allegemeinversicherung (DAV) was a global leader in the insurance industry, writing nearly DM 48 billion in premiums in 1996 in over 32 countries. Its strengths were the breadth of its products which included health, property, and life insurance in addition to its disability income protection. Managers in other firms throughout the industry attributed DAV's success to two key factors: sound, traditional insurance management; and outstanding customer service. Its exceptional group of risks

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    Essay Length: 3,389 Words / 14 Pages
    Submitted: March 8, 2011 Autor: antoni
  • Buildingblocks International Case - Reasons for Not Closing the Deal

    Buildingblocks International Case - Reasons for Not Closing the Deal

    Reasons for Not Closing the Deal  Firms hadn't seen the obvious benefits. The profit companies were seeking maximum earnings for sure. They typically disbursed grants to not-for-profit organizations not only just for charity but also to build high reputation in communities. This kind of investment would bring extra return especially to public corporations. In this case, it seemed that helping children in developing countries was not that attractive to these corporations although it was

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    Essay Length: 582 Words / 3 Pages
    Submitted: March 8, 2011 Autor: andrew
  • Budgetary Challenges Posed by Ageing Populations - the Case of Italy

    Budgetary Challenges Posed by Ageing Populations - the Case of Italy

    In the coming decades, the size and age-structure of Europe's population will undergo dramatic changes due to low fertility rates, to increasing life expectancy and the retirement of the baby-boom generation. Ageing populations present major economic, budgetary and social challenges and have a significant impact on growth. In terms of the economic and monetary union, the long-term sustainability of public finances is vital and Member States have to address pressures to increase public spending that

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    Essay Length: 261 Words / 2 Pages
    Submitted: March 8, 2011 Autor: andrew
  • Optical Distortion Incorporated Hbs Case

    Optical Distortion Incorporated Hbs Case

    Case One: Optical Distortion, Inc. Optical Distortion Incorporated (ODI) holds a patent and license protection for contact lenses for chickens. ODI's primary challenge is its limited financial resources requiring a need to produce and sell its sole product quickly. ODI must address this problem by launching a successful roll out of the product in California, which is critical to the survival of the company. Properly pricing the lenses, hiring additional staff, setting up a warehouse

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    Essay Length: 685 Words / 3 Pages
    Submitted: March 8, 2011 Autor: andrey
  • Optical Distortion Incorporation Case

    Optical Distortion Incorporation Case

    Case One: Optical Distortion, Inc. Optical Distortion Incorporated (ODI) holds a patent and license protection for contact lenses for chickens. ODI's primary challenge is its limited financial resources requiring a need to produce and sell its sole product quickly. ODI must address this problem by launching a successful roll out of the product in California, which is critical to the survival of the company. Properly pricing the lenses, hiring additional staff, setting up a warehouse

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    Essay Length: 683 Words / 3 Pages
    Submitted: March 8, 2011 Autor: simba
  • Coca-Cola Accounting - Ratio Analysis & Liquidity Ratios

    Coca-Cola Accounting - Ratio Analysis & Liquidity Ratios

    Ratio Analysis Liquidity Ratios Current Ratio: Over the past five year's Coca Cola company has had a current ratio hovering around .9 – 1.3. This ratio gives us an idea of the company's ability to pay back its short-term liabilities with its short term assets. A higher current ratio means that a company is more capable of paying its obligations. In 2006, 2007, and 2008 Coca Cola had a current ratio which was less then

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    Essay Length: 4,130 Words / 17 Pages
    Submitted: March 8, 2011 Autor: andrey
  • Sustainable Development Live Indian Cases - Tata Nano at Singur

    Sustainable Development Live Indian Cases - Tata Nano at Singur

    The process of Land acquisition has become one of the most common issues in the recent times as a major logjam resulting in project delays, cost over-run, business worries and even abandoning of projects by various companies. Debates, disputes and violence have tarnished most of the governments land acquisition deals for projects by various companies in India. Protests against agricultural land acquisition, unfitting compensation or environmental damage associated with the acquisition are some of the

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    Essay Length: 5,753 Words / 24 Pages
    Submitted: March 8, 2011 Autor: moto
  • Cost of Capital - West Coast Semiconductor Case Study

    Cost of Capital - West Coast Semiconductor Case Study

    Cost of Capital – Case 4A West Coast Semiconductor Case Study 1. a. Critique WCS' current method of estimating its before-tax cost of debt. Currently WCS determines its before-tax cost of debt by using the coupon rate on the most recent long term bond. This historical rate is not a good estimate for the before-tax cost of debt. The WACC is used primarily to make investment decisions, so the cost of new capital will be

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    Essay Length: 1,977 Words / 8 Pages
    Submitted: March 8, 2011 Autor: andrew
  • Hewitt Packard - Ceo Fired Case Study

    Hewitt Packard - Ceo Fired Case Study

    After Hewlett-Packard fired CEO Carly Fiorina, new CEO Mark Hurd found himself in charge of a struggling, dysfunctional corporation. The strategic vision Fiorina had been using to guide the company—"digital, virtual, mobile, personal"—was vague, and no one knew if it was being executed or not. A confusing matrix structure blurred accountability lines and slowed decision making, and the company reward system was so complex that no one knew how performance affected their bonuses. Talented executives

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    Essay Length: 512 Words / 3 Pages
    Submitted: March 8, 2011 Autor: antoni
  • Starbucks Coffee Product Case Study

    Starbucks Coffee Product Case Study

    Starbucks Product.(Question 1 a,b,c) When you think of Starbucks and what their product is, coffee always is the first thing that comes to mind. Starbuck's core product would ultimately be coffee or coffee beans. There are also many "auxiliary features" and benefits that are offered to consumers at a Starbucks coffeehouse. These features include cold blended drinks, non coffee drinks such as smoothies and frappaccino, pastries, coffee grinders, coffee brewers, and espresso machines. Music that

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    Essay Length: 1,615 Words / 7 Pages
    Submitted: March 8, 2011 Autor: antoni
  • Case Analysis on Hoover Dam Construction Video

    Case Analysis on Hoover Dam Construction Video

    Comprehend/Summarize Case Situation Man first attempted to tame the 1,400-mile Colorado River in 1901 through the building of a canal system that brought it into lower California in order to develop an agricultural center. This lasted for approximately four years before the canal failed and in 1905 begun a two decade long flooding issue in an area of 150 square miles. Beginning in 1907, people began investigating the possibility of where to build a dam

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    Essay Length: 789 Words / 4 Pages
    Submitted: March 8, 2011 Autor: Antonio
  • Nut Island Case - the Alternatives

    Nut Island Case - the Alternatives

    GENERATE ALTERNATIVES The alternatives to the Nut Island case would be to reverse the affects of the five stages before they even took place. The solutions would consist of measures that would essentially avoid the Nut Island effect. That brings up the notion to ask what alternatives are their? Levy (2001) stated, (1) The first step is to install performance measures and reward structures tied to both internal operations and companywide goals. (2) Senior management

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    Essay Length: 283 Words / 2 Pages
    Submitted: March 8, 2011 Autor: simba
  • Rendell Company Study Case (indonesian)

    Rendell Company Study Case (indonesian)

    Laporan Eksekutif SummaryThis akan memberi kita perspektif yang jelas seperti apa struktur organisasi yang optimal yang sesuai Rendell Perusahaan ditambah beberapa sistem kontrol tambahan dalam mencapai tujuan utama perusahaan. Kami juga akan menangani peran, fungsi dan tanggung jawab pengontrol dalam suatu organisasi. Kasus ini membawa kita ke dalam Perusahaan Rendell yang saat ini mengalami masalah antara pengontrol perusahaan dan divisi controller. Kami menilai keuntungan dan kerugian dari struktur organisasi Martex apakah dapat diterapkan dan dilaksanakan

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    Essay Length: 826 Words / 4 Pages
    Submitted: March 8, 2011 Autor: antoni
  • Mkt Cooperation Case

    Mkt Cooperation Case

    Problem define: The main problem of this case is that the CEO is having trouble to formulate a strategy in response to the sales slump and to find a way for implementing the correct measurement. Decisions regarding market research and its internal quality control, co-branding, offering discounts and product improvement strategy has to be taken into considerations so as to ensure a positive response in the future. These following issues should be addressed before getting

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    Essay Length: 904 Words / 4 Pages
    Submitted: March 8, 2011 Autor: jon
  • Yahoo! Inc Case Study

    Yahoo! Inc Case Study

    Yahoo! Inc. (YHOO) 701 First Ave. Sunnyvale, California 94089-1019 United States Tel: (408) 731-3300 Fax: (408)731-3301 ________________________________________ Business Services: Internet search engine, audio and video streaming, store hosting and management, and Web site tools and services. Variant Names Four11 Corp. - Merger Viaweb Inc. - Merger 1998/06/01 HYPERparallel Inc. - Merger 1998/12/01 Launch Media Inc. - Acquisition 2001/06/27 Broadcast.com Inc. - Merger 1999/07/31 GeoCities - Merger DialPad Communications Inc. - Merger HotJobs Software - Merger

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    Essay Length: 3,064 Words / 13 Pages
    Submitted: March 8, 2011 Autor: Antonio
  • Garners Platoon Mental Health Care Mini Case

    Garners Platoon Mental Health Care Mini Case

    MINI CASE P. 105-106 Garners Platoon Mental Health Care, Inc. Liquidity Ratios The liquidity ratios of the firm are slightly below the industry averages. This is due to inventory and accounts receivable making up a significantly larger portion of the current assets than cash and marketable securities. This may be indicative of a problem with inventory management and/or collection on accounts. Asset Management Ratios With this company the inventory management ratios further indicate that there

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    Essay Length: 1,014 Words / 5 Pages
    Submitted: March 8, 2011 Autor: simba
  • Ryka Inc Case Study

    Ryka Inc Case Study

    Introduction. Ryka, Inc. is one of the highly specialized companies in the competitive athletic footwear industry. What sets the company apart from others in its class is the fact that Ryka designs, develops, and markets athletic footwear just for women. The company was originally founded in 1986 as ABE Corporation. In 1987 it changed its name to Ryka. Sheri Poe was the first CEO of Ryka. She also served as an outstanding spokeswoman for the

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    Essay Length: 1,888 Words / 8 Pages
    Submitted: March 8, 2011 Autor: simba
  • Corporate Finance Padgett Paper Company Case Study

    Corporate Finance Padgett Paper Company Case Study

    Padgett Paper Products Company Question 1. Industry Analysis Padgett Paper, a publicly traded OTC company, sells stationary products such as notebooks and filler paper. a) High Cost of Materials - The paper industry relied on raw material prices like paper, which rose to more than 50% since 1994. b) Lower Profit Margins - With the increase in costs, smaller companies were not able to sustain their profit margins. These small companies were bought out or

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    Essay Length: 1,381 Words / 6 Pages
    Submitted: March 8, 2011 Autor: Antonio
  • The Case for Evolving Systems Engineering as a Field Within Engineering Systems

    The Case for Evolving Systems Engineering as a Field Within Engineering Systems

    MIT Engineering Systems Symposium, March 2004 1 The Case for Evolving Systems Engineering as a Field within Engineering Systems Donna Rhodes and Daniel Hastings Engineering Systems Division Massachusetts Institute of Technology 77 Massachusetts Avenue Cambridge, MA 02139 The solution lies in the direction of taking a systems view of things. When you have the view from space, you realize that the concept of fields within fields within fields, systems of functioning within systems of functioning,

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    Essay Length: 4,637 Words / 19 Pages
    Submitted: March 8, 2011 Autor: andrew
  • Mountain Man Case Analysis

    Mountain Man Case Analysis

    Problem statement: With the changes in beer drinking preferences, the Company is facing decline in sale of 2% annually. With the change in state laws, the competition is stiffening, big industry players are driving small firms out of business, and distributors and retailers are dropping smaller brands. Mountain Man customer base is aging and it needs to find an alternative. Situation Analysis: MMBC has been building a strong brand for the last years. Its

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    Essay Length: 1,487 Words / 6 Pages
    Submitted: March 8, 2011 Autor: peter
  • Gome Case Study Anaylsis

    Gome Case Study Anaylsis

    Parties involved in case: Gome – Leading specialized home appliance chain Vs The Color Television Price Alliance (9 core members including Konka, TCL, Hisense, Skyworth, Prima, Rowa, LG, Panda and Westlake) Problem Statement: The color television manufactures have joined hands to form an alliance and decided to control the prices of the color television in the China market. The purpose of this alliance is to stop any further price wars that might happen in the

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    Essay Length: 1,256 Words / 6 Pages
    Submitted: March 8, 2011 Autor: andrey
  • Case Study - Country of Turkey

    Case Study - Country of Turkey

    Turkey is a large, middle-income country with relatively few natural resources. Its economy is currently in transition from a high degree of reliance on agriculture and heavy industry to a more diversified economy with an increasingly large and globalized services sector. - - The energy sector is one that will benefit significantly from the growth in Turkey's economy. "Electricity demand is expected to grow by 7%, on average, each year for the next decade, thanks

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    Essay Length: 446 Words / 2 Pages
    Submitted: March 8, 2011 Autor: peter
  • Mondavi Case Study

    Mondavi Case Study

    Mondavi is a winery worth $600 million located in Napa valley California. It has stake in 16 different brands through various types of ownership and partnership businesses. Its focus is in premium wine, and although the company has partook in different types of acquisitions and mergers, it is now (in 2002 when this case was written) has decided to grow organically, rather than through acquisitions, and position as a US luxury premium winery. This strategy

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    Essay Length: 1,027 Words / 5 Pages
    Submitted: March 8, 2011 Autor: peter

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