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Pharma Stores

Autor:   •  February 25, 2015  •  Coursework  •  340 Words (2 Pages)  •  696 Views

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Chain Number of Stores Average Store Size (sq. ft.) Formats

Apollo Pharmacies 1632 700 Hospital, Independent, High Street, Website

Medplus Health Services Pvt. Ltd. 1050 1200 Neighbourhood, Integrated Health Centre

Guardian Lifecare Pharmacy 230 500 High Street, Airport, malls, Neighbourhood, Hospital, shop-in-shop

RWL Healthworld Ltd. 250 300 Community, Neighbourhood, Hospital, Corporate implants

98.4 Pharmacy 300 300 Neighbourhood, Integrated Health Centre

Himalaya 350 300 Shop-in-shop, Neighbourhood

Walgreens 8309 14500 Near Hospitals, Neighbourhood

Looking at the Indian drug retail store scenario, most of the sores in the organized sector are existing in the Neighbourhood format which means that they are usually located in populated areas mostly in the main markets. The average store size (considering all formats together) is very small compared to that of Walgreens in the US. When opening stores in India, they have to consider the fact that people in India will not be willing to go long distances just to buy medicines as may be the case in the US. Even the store size is an issue here as possibility of such large space being available is low.

As far as the location is concerned there are several factors that Walgreens takes into account, such as major intersections, traffic patter

patterns, demographics and locations near hospitals.

So, Walgreens has the following options in terms of format when they are in India:

- Tie up with hospitals to open up stores alongside or within them

- Open

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