Petrie’s Electronics - Information Systems and Healthcare

INFORMATION SYSTEMS

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Information Systems

Section 1

1. Introduction

Petrie’s Electronics is an organization that deals in the retail of various electronic goods. To engage its customers further, the marketing department has developed a new plan. The organization needs to develop a Customer Relationship Management (CRM) system. CRM systems assist an organization in determining the customers’ needs and behaviors. This is through the combination of data from all departments in the firm. Therefore, a complete outlook of customers’ needs and behaviors is determined from various aspects. The management of customer relationships will enable Petrie’s Electronics to maximize its profitability. Consequently, the organization settled on Jim Watanabe and his team to develop the system. However, the deadline for implementation is uncertain, due to various changes.

2. Final System Acceptance Criteria

The purpose of this section is to describe the criteria for Petrie’s Electronics’ CRM system. The system acceptance criteria have several objectives. First, it seeks to ensure that the fundamentals of system readiness are achieved, ensuring that proper data is collected. Secondly, the criteria seek to ensure that the core aspects of business readiness are achieved in the system. Such aspects include training and staffing. Similarly, targets will be placed for the system’s effectiveness, and tools to be used. Finally, the criteria will detail how the system’s milestones and progress will be monitored.

The quality of the proposed CRM system will be monitored through several ways. First, the system’s data will be tested for data quality and conversion. A CRM system’s operations consist of several cycles. At the end of each cycle, the data provided should be relevant and accurate. The quality of data may be assessed through various ways. For instance, there should be no duplication of data. Similarly, data should map and save correctly. These measures will ensure the integrity of data in the system.

The second cycle of CRM testing assesses the system’s functional aspects. At this stage, regression testing of data quality or conversion may also be carried out. A CRM system has numerous functionalities. These include access levels, card information, customer loyalty and taxation. With regards to access levels, the system should ensure that user permissions work as expected. This will ensure that admininstrator functionality is inaccessible to non-admins. The CRM system should ensure that the card information collected from the customer cannot

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