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Marketing Plan-Marketing Mgr/healthcar Mgr

Autor:   •  June 5, 2012  •  Essay  •  491 Words (2 Pages)  •  1,391 Views

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MARKETING PLAN

PROFESSIONAL OBJECTIVE: e-Commerce Global Marketing Management

Manage global marketing e-commerce specializing in marketing communications. Specific responsibility for new brand marketing that involves all media channels

Preferred functions include:

Director of International Marketing

Vice President, Global Marketing

Marketing & Communications Manager

Media Marketing Director

POSITIONING STATEMENT

Expertise developing branding programs, which capture market share in both vertical and horizontal markets. Direct new brand marketing programs introducing Web services to vertical markets. Implemented $1.4M promotion budget in TV, radio and print media.

COMPETENCIES, SKILLS AND ATTRIBUTES

Strategy Development & Implementation

Marketing roll-out plans, including print and electronic media.

Promotional campaigns for both products and services.

Strategic global commerce partnership programs maximizing market share.

Personal Attributes

Self-motivated and results-oriented Excellent oral and written skills

Web site design of multimedia messages

TARGET MARKET:

Geographic Location:

Minneapolis-St. Paul, Chicago, Omaha or Kansas City

Types of Industries:

B2C e-commerce establishing global distribution channels

Size of Organization

50 - 2,000 employees

TARGET COMPANIES

Broadnet Futures Pescadero Commerce

Sensei Commerce Red-Dog Connections

Casanet Pine Global Ventures

Brisbane Media Garrish & Morely Mass Communications

Big Dog Internet Marketing Zenix Marketing

Big City Channel Distributors Internet Media Partners Marketing

Global Communication Group Top Tier Media Marketing Group

Besant

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