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Last update: February 12, 2015
  • Identify Research Needs and Define the Research Problem

    Identify Research Needs and Define the Research Problem

    Part A: Identify Research Needs and Define the Research Problem Description: Market research is often confused with marketing research. Market research is concerned specifically with research about markets and consumers; whereas marketing research is concerned with problems relating to the marketing of goods and services. A research is usually necessitated by a problem – in case of market research, a problem related to the market or the consumers. Examples of market research areas include; ▪

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    Essay Length: 1,214 Words / 5 Pages
    Submitted: June 29, 2018 Autor: Jacqueline chen
  • Starbucks’ Investment Proposal & Case Analysis

    Starbucks’ Investment Proposal & Case Analysis

    STARBUCKS CASE ANALYSIS Starbucks’ Investment Proposal & Case Analysis It has been 47 years since Starbucks has emerged its first store location at Seattle’s Pike Place Market. Christine Day, Starbucks’ Senior vice president of administration in North America one day reflected on the company’s recent performance in 2002 and saw that Starbucks was having 5% or higher comparable store sales growth for eleven years in a row. As much success as Starbucks was having, there

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    Essay Length: 1,443 Words / 6 Pages
    Submitted: July 18, 2018 Autor: inhyean_lor
  • Cereal Development Proposal

    Cereal Development Proposal

    To: Professor Framan, Kellogg’s Date: October 25, 2015 Subject: Cereal Development Proposal This memo is to introduce and explain a new idea in the cereal world. Breakfast cereals are important and convenient among families, and there is always opportunity for a new flavor or style of cereal in the market. Froot Loops and Apple Jacks are a popular cereal brand among children and adults alike. To take a step into the health conscious mind of

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    Essay Length: 316 Words / 2 Pages
    Submitted: July 21, 2018 Autor: PremierMB
  • Truearth Healthy Foods: Market Research for a New Product Introduction

    Truearth Healthy Foods: Market Research for a New Product Introduction

    MARKETING MANAGEMENT-I Case Study on: TruEarth Healthy Foods: Market Research for a New Product Introduction BY: BATCH-8 ARCHIT MORE-18A3HP652 CYRIL THOMAS-18A3HP653 SHASHANK MATHUR-18A3HP640 SHUBHAM JAKHMOLA-18A3HP620 SHYAM SUNDER-18A1HP021 SIDDHARTH SEHGAL-18A1HP090 VINAY THAPLIYAL-18A2HP452 SUMMARY Gareth DeRosa founded TruEarth in 1993 in St. Louis, Missouri, which sought to capitalize on healthier gourmet pasta and sauces which were made from superior ingredients. Their product line featured both standard and specialty pastas. In starting of 1990s , there was a

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    Essay Length: 1,986 Words / 8 Pages
    Submitted: August 30, 2018 Autor: Archit More
  • Craft Beer Market Research

    Craft Beer Market Research

    Gritty McDuff’s Qualitative Research Study USM, School of Business Undergraduate Research Team ________________ Craft Beer Market Research This section of the report will describe one of two research studies done to find out adult preferences that consumers have towards Gritty’s craft beer. Purpose This study will investigate consumers experience and thoughts on craft beer. Methodology Qualitative semi-structured interviews will be conducted with small samples of 8 adults in the Lewiston/Auburn area. Sample Size 8 adults

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    Essay Length: 3,076 Words / 13 Pages
    Submitted: September 16, 2018 Autor: slin2707
  • Samurai Research: Evidence of Samurai from Wilson’s Translation

    Samurai Research: Evidence of Samurai from Wilson’s Translation

    Samurai Research: Evidence of Samurai from Wilson’s Translation Introductory In this week’s arrangement, we are required to read part of the book, The Way of the Bow and Arrow. The Japanese Warrior in Konjaku Monogatari, which the author is William Ritchie Wilson, from page 177 to 233. After reading this material, we are required to answer several questions such as “who were the first Samurai”; “what evidence we find in Wilson’s translation that Samurai were

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    Essay Length: 1,133 Words / 5 Pages
    Submitted: September 18, 2018 Autor: zoe517
  • Psychological Research Shows That Eyewitness Testimony Is Not Always Accurate, Therefore It Should Not Be Used in the Criminal Justice System

    Psychological Research Shows That Eyewitness Testimony Is Not Always Accurate, Therefore It Should Not Be Used in the Criminal Justice System

    Psychological research shows that eyewitness testimony is not always accurate, therefore it should not be used in the criminal justice system. Discuss. There have been many cases where suspects have been positively identified by victims, but only later to be found innocent by other means, mainly DNA evidence at a later date. No one doubts that eyewitness testimony is risky, but also serve a part of the legal strategy that can initially provide the relevant

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    Essay Length: 2,283 Words / 10 Pages
    Submitted: October 21, 2018 Autor: Lily Parmenter
  • Scientific Research for Drug Discovery and Drug Development

    Scientific Research for Drug Discovery and Drug Development

    Assignment I In the pharmaceutical industry, firms differentiate, primarily on the scientific research for drug discovery and drug development. The industry has recently undergone a change from “random” to “rational” drug discovery that has not only changed the scope and scale in research but also create competitive advantages. Till date, Novartis has had a strategy deeply rooted in internal discovery and developmental capabilities, which led to external alliances and collaborations resulting in the organic growth.

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    Essay Length: 659 Words / 3 Pages
    Submitted: October 21, 2018 Autor: Anupurvi Jain
  • Applied Research Technologies, Inc.: Global Innovation’s Challenges

    Applied Research Technologies, Inc.: Global Innovation’s Challenges

    Applied Research Technologies, Inc.: Global Innovation’s Challenges Case Analysis Introduction This case revolves around the launch of a mini-oxidation product which will solve global clean water issues. The product is designed and brought to market by Applied Research Technologies, Inc. (“ART”). The filtration unit they are using has already experienced two failures in the presentation of this product. Vyas, who is the business manager of this unit, is convinced that the unit can be turned

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    Essay Length: 1,630 Words / 7 Pages
    Submitted: October 21, 2018 Autor: Marshall Ellsowrth
  • Spintronics Research Paper

    Spintronics Research Paper

    SPINTRONICS A REPORT ON SPINTRONICS SUBMITED TO DR.DALJIT KAUR BY BALJIT KAUR PHB32012410 Department of Physics GURU NANAK DEV UNIVERSITY (GNDU) AMRITSAR 25 April , 2014 CONTENTS CONTENTS S.NO TOPIC NAME PAGE NO. 1 ABSTRACT 4 2 INTRODUCTION 5-11 2.1 What is magneto electronics? 8-9 2.2 How Can Spin be used for Novel functionality? 9 2.3 Spin VS Charge 9-10 2.4 Heuristic ideas 10 3 APPLICATION BASED AREA 11 - 12 4 HISTORY 12 -

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    Essay Length: 16,642 Words / 67 Pages
    Submitted: October 23, 2018 Autor: 1669
  • Operational Research and Inventory Management of Walmart

    Operational Research and Inventory Management of Walmart

    Case study Operational research and inventory management of Walmart Table of content Page number Subject 3 Introduction 4/6 Operations Research in Walmart 7 Inventory modal 7/8 Models to use and solution 8 Summery 9 Reference Walmart is an American multinational retail corporation that operates a chain of supermarkets, discount stores and grocery stores. Headquartered in Bentonville, Arkansas, the company was founded by Sam Walton in 1962 and incorporated on October 31, 1969. It also owns

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    Essay Length: 2,202 Words / 9 Pages
    Submitted: October 31, 2018 Autor: Rose JL
  • Pso - the Leading Oil Marketing Company Proposal

    Pso - the Leading Oil Marketing Company Proposal

    SUCCESSION PLANNING SUMMARY Context: PSO is the leading Oil Marketing Company (OMC) of the country having well established storage and supply infrastructure and a wide-spread retail network. At present the energy landscape is changing world wide as well as in Pakistan. It is therefore essential to have a robust process of leadership development that can deal with a dynamic market scenario. At present the top leadership layer of the company including MD, DMDs and GMs

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    Essay Length: 301 Words / 2 Pages
    Submitted: January 8, 2019 Autor: Syeda Maheen
  • With the Advent of Software like Lisrel and Amos, Research Community Treats Sem as a Black Box

    UNRAVELING STRUCTURAL EQUATION MODELING nitt B&W logo DEPARTMENT OF MANAGEMENT STUDIES NATIONAL INSTITUTE OF TECHNOLOGY (DEEMED UNIVERSITY) Tiruchirappalli-620015 MAY 2011 CONTENTS Contents 1. OBJECTIVE 4 Inspiration 4 Objective 4 2. INTRODUCTION 4 Variables 4 Factor Analysis 5 Exploratory factor analysis 5 Confirmatory factor analysis 7 SEM 9 Path Diagram 11 Estimation of model parameters 12 Model identification 12 Identification of Structural equation model 15 Optimization Algorithms 19 3. PROBLEM 21 4. UNRESTRICTED ESTIMATION 28 Initial

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    Essay Length: 14,433 Words / 58 Pages
    Submitted: January 9, 2019 Autor: Arjun Jinu
  • Marketing Research on Maslow’s Theory of Motivation

    Marketing Research on Maslow’s Theory of Motivation

    ________________ INTRODUCTION Abstract In this project, we use the data mining concepts to analyze and classify the motivational level and average work pressure faced by the employees in a work environment. We created a survey by including potential questions that would reflect the motivation level of employees based on Maslow’s theory of Motivation/ Needs, along with other potential attributes which helps to identify the average strain or pressure faced in the Work. Based on the

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    Essay Length: 2,009 Words / 9 Pages
    Submitted: January 9, 2019 Autor: Arjun Jinu
  • Ford Ka Market Research

    Ford Ka Market Research

    1. Traditionally, companies segment the customers according to income and age, so that according to the segmentation, small cars target young people with lower income. But now, the market has evolved, and for consumer, the price is no longer the principle factor, they simply search more diversification. The Ford Ka has been developed after series of environmental and demographic changes in late 80s and early 90s. First, there was an increase of traffic and many

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    Essay Length: 1,258 Words / 6 Pages
    Submitted: January 17, 2019 Autor: Ophelie14
  • Human Resource Management Research Paper

    Human Resource Management Research Paper

    Human Resource Management Human Resource Management Research Paper Tinesha Lyles-Pondexter Prince George’s Community College Executive Summary The purpose of this paper is to discuss my interview with Tamika Staton, Human Resource Director of the Department of Law Enforcement. This agency is responsible for apprehending suspects involved in crimes throughout the United States. They also provide protection for the federal law enforcement. They are also responsible for the transportation of federal prisoners throughout the United States.

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    Essay Length: 4,220 Words / 17 Pages
    Submitted: February 7, 2019 Autor: ltinesha
  • Unit 22 Research Methodology P1/p2/p3

    Unit 22 Research Methodology P1/p2/p3

    10219091-Imaan Hussain Unit 22 –Research Methodology P3: Compare different research methodologies for health and social care M2: Justify the research methodologies chosen for the project D1: To assess research methodologies with regards to ensuring validity of findings P3: Compare different research methodologies for health and social care In this assignment, I will be comparing the different types of research methodologies for health and social care. Research is about finding out new knowledge that could lead

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    Essay Length: 4,616 Words / 19 Pages
    Submitted: February 16, 2019 Autor: 1m44n
  • Hr Proposal for Malaria Elimination

    Hr Proposal for Malaria Elimination

    Human Resources need and HR management for Malaria elimination drive and management of other Vector Borne Diseases in Odisha Introduction: Malaria is a long-standing public health problem in Odisha. It has been reported as the 6th most important cause of premature mortality among both sexes in the state and alone accounts for 3.1% of the total disease burden (due to all causes) in Odisha, in DALY estimates. With about 3.5 lakh malaria cases in 2017,

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    Essay Length: 1,797 Words / 8 Pages
    Submitted: March 14, 2019 Autor: AAGreat
  • Marketing Research Project

    Marketing Research Project

    Marketing Research Project #1-Background and Problem/Secondary Research Dr. Sarkees Andrew Marston, Paul Blanco, Sean Knowles, Tim Watson, Hung Nguyen ________________ Background and Problem As a university that prides itself on its student’s academic success, we want to research and understand the student population’s favorite places to study on campus and preferred study environment. The main reason why our group is concerned with study space is due to the limited areas in which the student body

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    Essay Length: 1,693 Words / 7 Pages
    Submitted: March 19, 2019 Autor: Harvey Hung Nguyen
  • Research the Digital Economy and Its Relationship to Global Entrepreneurship with a Focus on Vietnam.

    Research the Digital Economy and Its Relationship to Global Entrepreneurship with a Focus on Vietnam.

    1. Challenges and opportunities: What will drive or inhibit the growth of digital entrepreneurship? What are the characteristics of a successful context? 2. Facilitators and barriers: What lessons have been learnt to date in facilitating digital entrepreneurs? Facilitators and barriers? What are the trends and challenges? 3. Education and training: What skills, experience, and education do digital entrepreneurs need? * Methodology and approach, and limitations * Discussion and data analysis * What skills, experience, education

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    Essay Length: 3,963 Words / 16 Pages
    Submitted: March 30, 2019 Autor: Vo Gia Huy
  • Business Plan Research Market Segmentation

    Business Plan Research Market Segmentation

    Market segmentation the market is segmented towards households that earns less than $30,000 a year. Especially family in need of help for a healthy eating habit or struggling to provide the right nutrition to their family. Market size. The Healthy food retail store will open its operation in several areas where low income families lives. We feel that this reasonable since that is our main target. We will offer quality products at reasonable price that

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    Essay Length: 347 Words / 2 Pages
    Submitted: April 2, 2019 Autor: Xia23
  • Marketing Research Study Guide

    Marketing Research Study Guide

    Marketing Research EXAM: 1 QUESTION FROM EACH PART No pre-testing slide 2-283 Skip 345, 346 No part 28 Not relevant: Statistical tests Structure of research report ON EXAM: Types of errors Familiarize yourself with mini cases (total of 2-3) Causality Coding is important, but no software Sampling is important Measurements, scales etc Descriptive statistics, central tendency how to measure etc. Be familiar with titles of slides, they will be key indicators for what they are

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    Essay Length: 11,575 Words / 47 Pages
    Submitted: April 28, 2019 Autor: celinen
  • An Analytical Report on Leaders Research Methodology

    An Analytical Report on Leaders Research Methodology

    INTRODUCTION This report titled “An Analytical Report on Leaders’ perception towards Mobile Technology in the workplace” addresses the research problem by qualitatively and quantitatively studying managers’ perceptions of mobile technology in the workplace. This report is submitted following the research proposal submitted on 25th November 2014. Mobile technology has altered the way organizations conduct business inside and outside of the workplace. In 1999, as the mobile Internet first became available, users attained the ability to

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    Essay Length: 855 Words / 4 Pages
    Submitted: April 29, 2019 Autor: Ahmad97
  • Business Proposal Template

    Business Proposal Template

    Business Proposal Template No matter what kind of business you have, you will need to write a proposal at some point. You might respond to a Request for Proposals (RFP) that you saw advertised on an industry website, or you might receive an invitation directly from a client. Either way, it is essential to construct a clear, comprehensive response. You can adapt this template to meet the specific requirements of your potential client. HubSpot Tip:

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    Essay Length: 887 Words / 4 Pages
    Submitted: April 29, 2019 Autor: JamelLewis1
  • Welsh Baccalaureate - Community Challenge Proposal

    Welsh Baccalaureate - Community Challenge Proposal

    Alice Brunnock Welsh baccalaureate - Community challenge proposal The community challenge is an opportunity for us to work in a group and develop our communication and team working skills, as these are both very important day to day skills we use. Inn addition, it will benefit us because we can help each other and work together on giving the crick residents the opportunity to express themselves, as we will be put into pairs with a

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    Essay Length: 3,592 Words / 15 Pages
    Submitted: May 2, 2019 Autor: Alice Brunnock

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