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Last update: February 14, 2015
  • Samsung Marketing Analysis - Mobile Phone Industry

    Samsung Marketing Analysis - Mobile Phone Industry

    Mobile Phone Industry Marketing Analysis - Mobile Phone Industry SAMSUNG Name of the student : Pradip Kumar Krishnamoorthy Student Id : 159084964 Program : Master of Business Administration Batch No : MBSD51507A Module : Marketing Management Module Code : PGBM15 Lecturer : Mr. Frankie Lim Submission Date : 08/01/2016 Due Date : 08/01/2016 Table of Contents PART A 1.0 INTRODUCTION…………………………………………………………………………. 4 1.1 BACKGROUND OF MOBILLE INDUSTRY…………………………………………... 5 2.0 INTERNAL (COMPANY)………………………………………………………………... 5 2.1 VMO………………………………………………………………………………………... 5 2.2

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    Essay Length: 5,742 Words / 23 Pages
    Submitted: April 20, 2016 Autor: pradip200
  • Global Airline Industry

    Global Airline Industry

    Recently in the airline industry there has a huge effect by Low Cost Carriers to Network Carriers either in the strategies or competition. This essay is talking about the difference between the customer products offered by Network Carriers and Low Cost Carriers and how these models are being driven by market trends and global competition. It will focus on the business models nowadays in the airline industry and differences between Network Carriers and Low Cost

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    Essay Length: 2,066 Words / 9 Pages
    Submitted: April 25, 2016 Autor: Randy Ma
  • Digitization of Banking Industry

    Digitization of Banking Industry

    PROJECT REPORT ON Digitalization of Banking Process Submitted by: SUMIT DEWANI (MBA-Intern 21-12-2015 to 20-01-2016) Faculty of Management Studies-Banaras Hindu University ________________ ACKNOWLEDGEMENT First of all, I pay my profound gratitude to my coordinators Mr. Tarun Agrawal (Cluster Head - Ajmer) and Mr. Anuj Rastogi (Branch Manager) for their kind support and helpfulness to accomplish the goal. I express my heart-felt gratitude to all the employees of the branch for their support. Last but not

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    Essay Length: 2,229 Words / 9 Pages
    Submitted: April 25, 2016 Autor: sumit dewani
  • Tata Motors: Can It Become a Global Contender in the Automobile Industry?

    Tata Motors: Can It Become a Global Contender in the Automobile Industry?

    Tata Motors: Can It Become a Global Contender in the Automobile Industry? * Profil Perusahaan Tata Motors adalah perusahaan mobil terbesar di India, dengan pendapatan konsolidasi USD 34,7 milyar pada 2012-13. Melalui anak perusahaan dan perusahaan asosiasi, Tata Motors telah beroperasi di Inggris, Korea Selatan, Thailand, Afrika Selatan dan Indonesia. Nama besar yang digandeng Tata Motors adalah Jaguar Land Rover, bisnis yang menyandang merek mobil paling terkenal di Inggris. Tata Motors juga memiliki perusahaan patungan

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    Essay Length: 2,134 Words / 9 Pages
    Submitted: April 26, 2016 Autor: Tri Susilowati
  • Exporting Svr 3l Rubber of Vietnam to India

    Exporting Svr 3l Rubber of Vietnam to India

    FOREIGN TRADE UNIVERSITY FACULTY OF BUSINESS ADMINISTRATION ---------***--------- http://upload.wikimedia.org/wikipedia/vi/9/95/FTU's_logo.jpg GRADUATION THESIS Major: International Business Administration A STUDY ON CUSTOMER SATISFACTION OF MYTV SERVICE OF VNPT Student full name: Tran Thi Thanh Tu Student ID: 1113250034 Class: English14 - High quality FBA Intake: 50 Supervisor: MBA. Nguyen Thi Thu Trang Hanoi, May 2015 ________________ TABLE OF CONTENTS ACKNOWLEDGEMENT ABSTRACT LIST OF FIGURES LIST OF TABLES LIST OF ABBREVIATION CHAPTER 1: INTRODUCTION 1.1. Background 1.2. Objectives 1.3.

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    Essay Length: 20,546 Words / 83 Pages
    Submitted: April 27, 2016 Autor: Selfish Cat
  • Industrial and Commercial Operations Management

    Industrial and Commercial Operations Management

    Operations Management Group Project II IMBA Sept- Group H Jan Rene Aguirre Evan Gold Nitin Sharma Niccolo Bacchi Evelyn Karokora Carol Lam Carlos Chamorro Process Description 1. The Financial Advisors (FA) explain the different products to clients and, according to their investment objectives, help them identify the product that best matches their objectives. The Financial advisors only give advice based on their expertise but the ultimate decision is made by the clients who rarely disagree

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    Essay Length: 976 Words / 4 Pages
    Submitted: April 28, 2016 Autor: nitc
  • Marketing Strategies of German Automotive Industry with Case Studies Audi and Volkswagen

    Marketing Strategies of German Automotive Industry with Case Studies Audi and Volkswagen

    COLOGNE BUSINESS SCHOOL (CBS) Marketing Strategies of German Automotive Industry With case studies Audi and Volkswagen Term paper for Scientific Working Winter semester 2014/15 Lecturer Name: Mrs. Dafna Graf Ankit Jain B.A. International Business Student number: 1145500030 Table of Contents 1. Introduction 1 2. Marketing 1 2.1 Marketing Definition 1 2.2 Developing Marketing strategy to create customers 1 1. Marketing mix 2 1. Aspects that makes German Automotive brands successful in India 2 3.1 Marketing

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    Essay Length: 2,708 Words / 11 Pages
    Submitted: May 1, 2016 Autor: Ankit Jain
  • Electric and Musical Industries

    Electric and Musical Industries

    ________________ Table of Contents 1. COMPANY BACKGROUND.....……………………….…………………..……….2-4 2. PROBLEM IDENTIFICATION.....………...……………………………..…………. 4 3. PORTER VALUE CHAIN OF EMI ………………………..……….………………. 6-8 1. Primary Activities of EMI 2. Secondary Activities of EMI 1. SITUATION ANALYSIS ……..………………………………………..…………..8-20 1. Industry overview & analysis 2. Swot analysis 3. Price Analysis 4. Competitors 1. ALTERNATIVES ………….…………………….………………………………...21-25 2. BEST ALTERNATIVE ……………………...……………………………………..25-26 1. COMPANY BACKGROUND Electric and Musical Industries (EMI) was built up in 1931. EMI Group, PLC is the world third biggest music

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    Essay Length: 5,640 Words / 23 Pages
    Submitted: May 2, 2016 Autor: maalshahrani
  • Opportunity Analysis of Service Industry: Case Study on a Restaurant

    Opportunity Analysis of Service Industry: Case Study on a Restaurant

    Opportunity Analysis of service expansion of a Restaurant named “The Cart Company” Contents Chapter 1: Introduction Origin Objective Scope Research Problem Methodology Limitations Chapter 2: Literature Review Chapter 3: Company Profile Services Offered Chapter 4: Opportunity Analysis of the Alternatives Sunk Cost Opportunity Cost Opportunity Analysis Alternative 1: Gaming Café Start Up cost Projected Additional Monthly Costs Projected Monthly Sales Break Even Analysis Payback Period SWOT Analysis Alternative 2: Sports Café Start Up Cost Additional

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    Essay Length: 5,520 Words / 23 Pages
    Submitted: May 3, 2016 Autor: asad_nur95
  • My Assessment of Industry Attractiveness

    My Assessment of Industry Attractiveness

    My assessment of industry attractiveness is that it is important for a company to know what they are working with. A company has to know who their competitors are, how strong they are, the width of margins, and rate of growth for its goods and services. (Business Dictionary) To me, this is basic information when it comes to starting a business. Without knowing for one, who your competition is, a company is going to

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    Essay Length: 363 Words / 2 Pages
    Submitted: May 5, 2016 Autor: Paige Watkins
  • Incredible Growth of Automotive Industry

    Incredible Growth of Automotive Industry

    Abstract Nowadays, automotive industry and related business face a high-level of competition, especially in supply business for smelters. Nonetheless, the supply business for smelter can respond to the competitive landscape with product improvement. This project proposed to improve the shelf life of Refractory Mullite by using Design of Experiment. Firstly, Factorial Design was conducted to find out the significant factors. After that, using the general factorial design and the response surface methodology brought about an

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    Essay Length: 2,367 Words / 10 Pages
    Submitted: May 6, 2016 Autor: Wannaphan Naksata
  • The Impacts of Recent Computer-Based Technological Developments upon Australia’s Newspaper Printing Industry

    The Impacts of Recent Computer-Based Technological Developments upon Australia’s Newspaper Printing Industry

    Student·ID: 27231305Serial·Number: MEB1311Class: RR The impacts of recent computer-based technological developments upon Australia’s newspaper printing industry Serial Number: MEB1311 Student ID: 27231305 Class: RR Research Question: What is the impact of recent technological developments upon the media in Australia? After the extending of printing craft, the newspaper industry emerged at a historic moment. Rapidly, the newspaper became popular as an essential and efficient way for the public to get information. Because of the high yield

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    Essay Length: 1,222 Words / 5 Pages
    Submitted: May 9, 2016 Autor: shuododo
  • The Furniture Manufacturing Industry in America

    The Furniture Manufacturing Industry in America

    Industry Overview The furniture manufacturing industry in America is at a critical point in its lifecycle. Over the last couple of years the industry has been declining and it is projected to continue its decline with an estimated .4% yearly loss in revenue the next 5 years (Ruiz, 2015). In order for the industry to continue to make profits over this same time frame, there will need to be an emphasis on cost reduction and

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    Essay Length: 3,207 Words / 13 Pages
    Submitted: May 9, 2016 Autor: golfdude70
  • Cultural Industries

    Cultural Industries

    Cultural industries The concept of ‘Culture industries’ was set up to criticize the mass culture`s commodification and standardization under the capitalized society by Max Horkheimer and Adorno. It first appeared on the book <Dialectic of Enlightenment >, the concept is complicated, and it is not a neutral concept, it has a strong negative meaning. The substance of culture industry’s generation showed that the retrogression of the enlightenment in the ideological filed, that is to say

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    Essay Length: 2,572 Words / 11 Pages
    Submitted: May 13, 2016 Autor: Shin Luo
  • Music Industry

    Music Industry

    The music business is one of the few industries that has trouble growing profits in its transition to digital. The emergence of the Internet and new communication technologies has had an impact on consumers of music and the way in which music is consumed, but the industry is yet lacking the cultural capital to make a successful transition to a new business model in the information age (Freedman, 2003). The advent of digital technologies radically

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    Essay Length: 635 Words / 3 Pages
    Submitted: May 17, 2016 Autor: suzanne
  • Industrial Revolution in the Eighteenth Century - Implementation of Early Scientific Management

    Industrial Revolution in the Eighteenth Century - Implementation of Early Scientific Management

    Managerial Awakening ________________ Table of Contents Introduction Organizing for Production Domestic System Putting-out System Factory System Early Managerial Practices and Concepts Contributors of Early Managerial Practices and Concepts: Sir James Steuart Adam Smith: Richard Arkwright A Transition Phase William Cooke Taylor Introduction to a history of the factory system Paul Mantoux Industrial Revolution in the Eighteenth Century Implementation of Early Scientific Management Soho Foundry New Lanark Interchangeable parts: The beginning of the American System: ________________

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    Essay Length: 5,296 Words / 22 Pages
    Submitted: May 18, 2016 Autor: ruhina
  • Operational Risk Management in Food Industries

    Operational Risk Management in Food Industries

    RISK MANAGEMENT APPROACH FOR FAST-FOOD INDUSTRY http://www.fitgirlcode.com/wp-content/uploads/2015/01/5851279-fastfood.jpg ________________ TABLE OF CONTENTS Overview –Fast-food Industry -------------------------------------------------------------2 Selected Approach – COSO ERM Integrated Framework --------------------------- 3 - 5 Methodology and Analysis -------------------------------------------------------------- 6 - 7 Risks Appetite ------------------------------------------------------------------------------ 8 Risks Identified----------------------------------------------------------------------------- 8 Qualifying Criteria -------------------------------------------------------------------- 9 - 11 Conclusion ---------------------------------------------------------------------------------- 12 Appendices --------------------------------------------------------------------------------- 13 Table 1 – Risks Assessment --------------------------------------------------------------- 13 Table 2 – Impact Definitions--------------------------------------------------------------- 14 Fig 1.3 – Risk Response chart ------------------------------------------------------------- 15 Fig 1.4

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    Essay Length: 2,895 Words / 12 Pages
    Submitted: May 18, 2016 Autor: dylan_22002
  • Tupperware – a Leading Brand in Kitchenware Industry

    Tupperware – a Leading Brand in Kitchenware Industry

    UNIVERSITY OF BAHRAIN College of Business Administration MKT264 – Intermediate Marketing 2015/2016 – Semester II Tupperware – A Leading Brand in Kitchenware industry Author: Zahra Shakir 20147125 ________________ Tupperware Brand Corporations is a global direct seller of innovative products across 7 brands in the kitchenware, beauty and personal care industries. For the purpose of this report, I have chosen one of the widely known brands under this Umbrella of brands: Tupperware. Tupperware, the Global food-storage

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    Essay Length: 1,372 Words / 6 Pages
    Submitted: May 19, 2016 Autor: zahrashakir
  • Marketing Innovation - Mkt -7080-A01 - Understanding the Use of Data Mining in the Retail Industry

    Marketing Innovation - Mkt -7080-A01 - Understanding the Use of Data Mining in the Retail Industry

    Marketing Innovation- Mkt-7080-A01 Term Paper: Understanding the use of Data Mining in the Retail Industry Submitted by: Keya Gaglani Student Id: 7783201 Table of Contents Page 1. Introduction 4 1.1. Marketing 5 1.2. Risk Management 7 1.3. Fraud Detection 7 1.4. Customer Acquisition and Retention 7 1. What is Data Mining 8 2.1. Clustering/Segmentation 8 2.2. Visualization 9 2.3. Predictive Modeling 9 2.4. Link Analysis 9 2.5. Deviation Detection 10 2.6. Dependency Analysis 10 2.7.

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    Essay Length: 6,852 Words / 28 Pages
    Submitted: May 24, 2016 Autor: keya gaglani
  • The Toll Road Operator Industry in Australia

    The Toll Road Operator Industry in Australia

    Industry Analysis: The toll road operator industry in Australia is heavily regulated, with high capital intensity providing significant barriers to entry. As a result, the market is highly concentrated, with only a handful of major players, of which TCL is a leader – dominating competitors with a 67% domestic market share. The industry is sensitive to these key economic drivers, however a steady 2% p.a. growth in Australian vehicle registrations, and a forecasted 8.3 %

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    Essay Length: 874 Words / 4 Pages
    Submitted: May 24, 2016 Autor: muzzi
  • The Impact of the Internet on the Music Industry

    The Impact of the Internet on the Music Industry

    Otto-von-Guericke University Magdeburg Faculty of Economics & Management Sustainable Enterprise Development SS2016 Lecturer: Prof. Dr. Olga Popova Valuation of Enterprise Sustainability Thuy My Pham Matriculation No.: 205022 E-Mail: pham.thuymy@ymail.com B.Sc. International Business and Economics Date of Submission: 12 May, 2016 ________________ TABLE OF CONTENTS 1. Introduction 2. Sustainability Measurement Principles 3. The Shareholder Value Paradigm 4. Conclusion 5. List of References Introduction Over the past decades, our world had to face obstacles in population growth,

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    Essay Length: 1,308 Words / 6 Pages
    Submitted: May 30, 2016 Autor: Thuy My Pham
  • Palestin Agriculture - Improvement of Productivity in Agriculture Industry

    Palestin Agriculture - Improvement of Productivity in Agriculture Industry

    Running head: PRODUCTIVITY IN PALESTINE Productivity in Palestine Improvement of Productivity in Agriculture Industry Snapshot of Productivity in Palestine And Its Exsiting Challenges among Industries Palestine is a country that is heavily devastated during the war with Israel and experience many conflict inside the nation. It also suffers from restriction on the trade of goods, labour, and capital. Hence, the social and economic climate is very challenging for Palestine in order to gain economic achievement.

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    Essay Length: 1,025 Words / 5 Pages
    Submitted: June 3, 2016 Autor: lyvo
  • Comparison of Articles Relating to Newspaper Industry

    Comparison of Articles Relating to Newspaper Industry

    Introduction With the digitalization of news, the newspaper industry is facing structural change. The significant decline in readership and revenue generated from newspaper advertisement is bringing much pessimism towards the industry. Some companies did not manage to survive the drastic change in the business climate. Thus this structural change is seen as a crisis threatening the existence of newspaper by some researchers. The three articles below looked into the same issue; newspaper crisis. Siles and

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    Essay Length: 1,686 Words / 7 Pages
    Submitted: June 5, 2016 Autor: Shubei Lou
  • "the World Is Flat”? What Does That Statement Portend for Specific Industries like Health Care, Petrochemicals and Business to Business Services?

    "the World Is Flat”? What Does That Statement Portend for Specific Industries like Health Care, Petrochemicals and Business to Business Services?

    Friedman believes the world is flat in the sense that the competitive playing field between industrial and emerging market countries is leveling; and that individual entrepreneurs as well as companies, both large and small, are becoming part of a large, complex, global supply chain extending across oceans, with competition spanning entire continents. As he moves towards the end of this presentation of his theory, Friedman warns of the forces that could seriously harm or slow

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    Essay Length: 392 Words / 2 Pages
    Submitted: June 7, 2016 Autor: sm.imrank
  • Industrialization in Korea: Result of Nationalism and Anticommunism

    Industrialization in Korea: Result of Nationalism and Anticommunism

    Industrialization in Korea: Result of Nationalism and Anticommunism After Japan’s flee in 1945 from a crushing defeat of the World War II, remaining Japanese sold off their military goods and formed a small street market which now officially became “International Market” in Busan. In 1950, the Korean War out broke between “left-wing” and “right-wing” – now as North and South Korea. The market slowly transformed into a place where refugees sold American military supplies and

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    Essay Length: 1,835 Words / 8 Pages
    Submitted: June 7, 2016 Autor: ko741953