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Last update: March 16, 2015
  • International Marketing Launch of an Electric / Hybrid Car by a French Manufacturer in the U.S

    International Marketing Launch of an Electric / Hybrid Car by a French Manufacturer in the U.S

    Introduction In today's competitive environment, developing an international marketing strategy is common and used by many companies to open business perspective, remain competitive and fulfill customer needs across the globe. According to Catero and ...

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    Essay Length: 4,452 Words / 18 Pages
    Submitted: July 23, 2012 Autor: peter
  • Madras Refineries Case Analysis

    Madras Refineries Case Analysis

    Refineries Limited Madras Refineries Limited produces lube based stock and refines crude oil into petroleum products and sulphur for its only customer Indian Oil Corporation Limited. Their inventory management system is a classic example of Just-in-Time ...

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    Essay Length: 1,036 Words / 5 Pages
    Submitted: July 24, 2012 Autor: renu.s_7
  • Analysis of Apple Inc. Business Strategic Unit (ipad Unit)

    Analysis of Apple Inc. Business Strategic Unit (ipad Unit)

    Analysis of Apple Inc. business Strategic Unit (iPad unit) Contents Introduction 2 1. Strategic position of Apple Inc 2 1.1 Competitive strategic position 2 1.2 Strategic group mapping 4 2. External drivers of change affecting Apple's Strategic ...

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    Essay Length: 4,067 Words / 17 Pages
    Submitted: July 24, 2012 Autor: moto
  • Chapter Analysis

    Chapter Analysis

    Brief overview of the chapter outlines: Chapter 1 (Introduction to OM) : It introduces the individuals with operational management. This chapter summarizes the entire functions and the components of OM which are described in details in the later chapters. ...

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    Essay Length: 508 Words / 3 Pages
    Submitted: July 24, 2012 Autor: moto
  • Party Plate Proposal

    Party Plate Proposal

    To all of our employees: Our company is thinking about making a better change for our company. As of right now we are using Microsoft Excel to do all of our business matters in and we are looking to convert our company into using Microsoft Access. There ...

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    Essay Length: 299 Words / 2 Pages
    Submitted: July 25, 2012 Autor: embarrassed24
  • Marketing Case

    Marketing Case

    ... economical backgrounds, the goal of marketing is to take differences and ...

    Rating:
    Essay Length: 406 Words / 2 Pages
    Submitted: July 25, 2012 Autor: peter
  • Treaty Analysis Assignment

    Treaty Analysis Assignment

    Treaty Analysis Assignment Adams-Onis Treaty The ...

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    Essay Length: 336 Words / 2 Pages
    Submitted: July 25, 2012 Autor: peter
  • Starbucks Case Analysis

    Starbucks Case Analysis

    Starbucks Case Analysis Marketing Management Abstract Starbucks has seen ...

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    Essay Length: 1,548 Words / 7 Pages
    Submitted: July 27, 2012 Autor: rita
  • Sales, Marketing and Support the Complete Reframing Story

    Sales, Marketing and Support the Complete Reframing Story

    SALES, MARKETING AND SUPPORT THE COMPLETE REFRAMING STORY Introduction This assignment will continue the reframing analysis on my appointment as Director and changes to the Division of Sales, Marketing and Support (S&M) in 2011. ...

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    Essay Length: 3,453 Words / 14 Pages
    Submitted: July 27, 2012 Autor: jsimonetta
  • Blackberry Internal Analysis

    Blackberry Internal Analysis

    Diversified Communication Services By: Kelsey Andersen Ryan Bildtt Eva Collins Tyler McCurry Colin Swanson 2nd Industry Report Pacific Lutheran University School of Business BUSA 499 - Capstone Spring 2009 Industry Value Chain 5. 2. 9. 1. Research & ...

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    Essay Length: 3,882 Words / 16 Pages
    Submitted: July 28, 2012 Autor: viki
  • Marketing Plan for Microsoft Vista

    Marketing Plan for Microsoft Vista

    Marketing Plan for Microsoft Windows Vista Table of Contents Background Overview 3 Market Analysis 3 2.1 SWOT Porters Five Forces Target Market & Objectives 13 Positioning Statement 17 Marketing Mix Strategy Product Strategy Price Strategy Place ...

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    Essay Length: 4,674 Words / 19 Pages
    Submitted: July 28, 2012 Autor: jon
  • Financial Analysis of an Arco Gas Station

    Financial Analysis of an Arco Gas Station

    Financial Analysis of an ARCO Gas Station ...

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    Essay Length: 689 Words / 3 Pages
    Submitted: July 28, 2012 Autor: apmduenas
  • Marketing Plan (outline and Concentration)

    Marketing Plan (outline and Concentration)

    MARKETING PLAN FOR ______________________ i) Table of contents (5 marks) ii) Executive Summary (5 marks) 1. Current Marketing Situation (Market Summary) ( 20 marks) • Situational analysis (presents relevant background data on sales, costs, the market, ...

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    Essay Length: 276 Words / 2 Pages
    Submitted: July 29, 2012 Autor: Isfree
  • Internet Technology and Marketing

    Internet Technology and Marketing

    BILL AND MELINDA GATES FOUNDATION Bill and Melinda Gates foundation is a not-for-profit organization dedicated to raising public awareness and generating legislation and other efforts in the fight against poverty, lack of education, and disease (“Bill ...

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    Essay Length: 1,957 Words / 8 Pages
    Submitted: July 29, 2012 Autor: karldgreen
  • Eng 221 Request for Proposal

    Eng 221 Request for Proposal

    ... company is issuing a Request for a Proposal (RFP) for training of all ...

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    Essay Length: 626 Words / 3 Pages
    Submitted: July 29, 2012 Autor: rita
  • External & Internal Environmental Analysis

    External & Internal Environmental Analysis

    External & Internal Environmental Analysis Riding a motorcycle is one of passion and history; many who ride a motorcycle associate it with being free and call it the modern day horse which is linked back to the days of the cowboy. The world motorcycle ...

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    Essay Length: 1,339 Words / 6 Pages
    Submitted: July 29, 2012 Autor: DarcyD
  • Situation Analysis

    Situation Analysis

    ... from their tutor prepare a Situation Analysis of the environment which their ...

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    Essay Length: 1,051 Words / 5 Pages
    Submitted: July 30, 2012 Autor: peter
  • Analysis of an Article R.E. Alfred Hitchcock

    Analysis of an Article R.E. Alfred Hitchcock

    “Fashion Dreams: Hitchcock, women and Lisa Fremont” published in reputable journal called literary film quarterly in the year 2000 by John Fawell, who is a lecturer at Boston University, authored a novel concerning works of Hitchcock, in light of all of ...

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    Essay Length: 959 Words / 4 Pages
    Submitted: July 30, 2012 Autor: foreverago
  • Marketing Mix

    Marketing Mix

    Marketing Mix Marketing involves many avenues in which to study. Marketing mix plays and important role to. Marketing mix’s role is to combine different tools to satisfy the consumer’s and to help the company to obtain the goals the company has set. The ...

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    Essay Length: 1,409 Words / 6 Pages
    Submitted: July 31, 2012 Autor: sheshe32
  • Marketing Plan for Petronas Dagangan

    Marketing Plan for Petronas Dagangan

    ... statement 2 2.1 Primary Problem 2 2.2 Secondary Problem 3 3 Analysis 4 3.1 Market Geographic 4 3.2 Market Needs 6 3.3 Market Trends 6 3.4 Market Growth 7 3.5 SWOT Analysis 7 4 Strategic Alternative 7 4.1 Alternative 1: Continue investment ...

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    Essay Length: 2,495 Words / 10 Pages
    Submitted: July 31, 2012 Autor: shinz
  • Apple's Ipad Marketing

    Apple's Ipad Marketing

    The issue that Apple is facing is to determine how to continue its sustained success into the upcoming decade while remaining at the forefront of technological releases and withstanding continuous pressure from its competitors. In the last decade, however ...

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    Essay Length: 1,961 Words / 8 Pages
    Submitted: July 31, 2012 Autor: viki
  • Critical Analysis of Araby

    Critical Analysis of Araby

    Life isn’t always a bed of roses. It’s not some fantasy wherein you always get what you want. It’s not an empty road that you can walk over as you please. Life is… what you make it. During your journey, it is inevitable that you will experience a few ...

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    Essay Length: 694 Words / 3 Pages
    Submitted: August 2, 2012 Autor: axell95
  • Mgmt 355 - Proposal Case

    Mgmt 355 - Proposal Case

    ... final product like, quality, value, market-competitiveness etc.. What is expected: ...

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    Essay Length: 631 Words / 3 Pages
    Submitted: August 2, 2012 Autor: Sowthpaw09
  • Swot Analysis of American Home Products

    Swot Analysis of American Home Products

    SWOT ANALYSIS STRENGTHS * The company had an almost debt-free balance sheet and growing cash reserves. At the end of 1980, AHP had almost no debt and a cash balance equal to 40% of its net worth. Being debt-free gives AHP an advantage in pricing that ...

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    Essay Length: 368 Words / 2 Pages
    Submitted: August 4, 2012 Autor: peter
  • Analysis of Obesity Crisis

    Analysis of Obesity Crisis

    Malaysia leads the prevalence of obesity among Southeast Asian countries. According to Malaysia Shape of the Nation (MySoN) study in 2010, the mean BMI for the men and women population was 25.62±4.73 kg/m2 and 26.63±5.72 kg/m2 respectively. This result ...

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    Essay Length: 325 Words / 2 Pages
    Submitted: August 4, 2012 Autor: simba

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