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Last update: November 8, 2020
  • The Study of Factors Affecting the Purchase Intention of Lenovo in the Thai Market

    The Study of Factors Affecting the Purchase Intention of Lenovo in the Thai Market

    CHAPTER ONE INTRODUCTION The Study of Factors Affecting the Purchase Intention of LENOVO in the Thai Market The Purchase Intention of LENOVO was selected to be the topic of this study as LENOVO has been introduced into the Thai market for over five years now, but has until today, maintained a considerably low profile. Although being the number-one PC Vender in China, and the top fourth in the world, LENOVO has no more than a

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    Essay Length: 3,820 Words / 16 Pages
    Submitted: July 2, 2012 Autor: nicoleteak
  • Ikea Case Study

    Ikea Case Study

    In November 2005, Microsoft prepared for a global launch of its next-generation game console, the Xbox 360. Microsoft's original Xbox had been introduced a year behind Sony's Playstation. The Xbox 360 would beat Sony's next-generation system to market by a substantial amount. It would also play an important part in Microsoft's future strategy, where the home entertainment system was seen a major growth opportunity. The case describes the evolution of the video game console business,

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    Essay Length: 486 Words / 2 Pages
    Submitted: July 3, 2012 Autor: andrew
  • Krispy Kreme Company Case Study

    Krispy Kreme Company Case Study

    Krispy Kreme Case 7 analysis Fin 465 1. What can the historical income statements (case Exhibit 1) and balance sheets (case Exhibit 2) tell you about the financial health and current condition of Krispy Kreme Doughnuts, Inc.? Krispy Kreme Doughnuts was a financially healthy company since its first initial public offerings in 2000. The company experienced a consistent growth during the period from 2000 to 2004 in terms of their total revenue, net income, and

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    Essay Length: 1,531 Words / 7 Pages
    Submitted: July 5, 2012 Autor: jon
  • Strategic Management Case Study: Dl Limited

    Strategic Management Case Study: Dl Limited

    DL limited Strategic Management   DL limited Strategic Management   Contents Introduction 2 Literature review 2 Information product market as the new potential market 3 Marketing strategy 4 Potential Markets 5 Development of Distance Learning 5 Required Resources 5 Conclusion 5   Introduction Development of internet and modern technology have made distance learning popular, easier and faster and also have given a possibility for student who are currently working to extend their knowledge without presence

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    Essay Length: 1,939 Words / 8 Pages
    Submitted: July 9, 2012 Autor: andrey
  • Case Study

    Case Study

    understand his perspectives and probable motives for writing this chapter. Howard Gardner was born on July 11, 1943 in Scranton, Pennsylvania. Gardner started as a History major at Harvard, but he ultimately studied Cognitive Developmental Psychology at Harvard University. There were a few individuals who became inspirational role models in Gardner’s life. They included Jean Piaget, Jerome Bruner, and Nelson Goodman. Gardner became intrigued with Piaget’s studies in developmental psychology. Jerome Bruner, one of Gardner’s

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    Essay Length: 448 Words / 2 Pages
    Submitted: July 10, 2012 Autor: gbellovin
  • Tesco Case Study

    Tesco Case Study

    Tesco PLC, the largest retailer in UK and third-largest in the world has developed an impressive market sensing capability. Sales in 2006 (year ending 2/25/06) were $79 billion, up 17 percent for the year. Net income was $2.96 billion, also up 17 percent. Tesco's Club Card generates valuable information for use in market segmentation and targeting and positioning strategies and tactics. The information is also very useful to the retailer's suppliers in guiding their product

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    Essay Length: 255 Words / 2 Pages
    Submitted: July 11, 2012 Autor: antoni
  • Product Baby Face Case Study

    Product Baby Face Case Study

    Executive Summary The purpose of the report aims to solve the problems that are concern with the product baby face. The problems come from the product is 1) Eyes can easily removed 2) Leak when filled with water 3) Don’t always cry on demand and as we know that these problems will cause the loss the business as well as reputation of our product. Immediately we conduct a research to find out the reasons and

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    Essay Length: 845 Words / 4 Pages
    Submitted: July 12, 2012 Autor: donnabirth
  • Case Study Group Presentation

    Case Study Group Presentation

    Case Study Group Presentation – 1M Group Student's Name Case Study Date 1. Ahmad Naqiuddin Haq Bin Ahmad Badaruddin Nur Afizah Binti Abd Hamid Nur Izzati Bt Noorbahrin Horniman Horticulture Friday 27th July 2012 2. Indra Ideal Bin Yusof Norazlina Binti Abdul Aziz Sharmila A/p A. Rajagopal Worldwide Paper Company Monday 30th July 2012 3. Mu'ain Affendi Bin Fazli Nurfahana Binti Mat Jasmi Piriatarrisiny A/p Poopalan Aurora Textile Company Monday 30th July 2012 4. Faridah

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    Essay Length: 455 Words / 2 Pages
    Submitted: July 12, 2012 Autor: antoni
  • Burger King Mini - Case Study

    Burger King Mini - Case Study

    1. It seems that the communication objectives of Burger King, especially in reference to its target audience, are to carry products that are fun and creative. They are aiming for their audience to have something fun and enjoyable to do, no matter what a person's age may be. The mantra of Burger King is so the customer can "Have it your way," and this is the perfect way to allow the customer to be creative

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    Essay Length: 773 Words / 4 Pages
    Submitted: July 12, 2012 Autor: simba
  • Paper Study

    Paper Study

    Law enforcement classifies criminals into two major categories which is the emotional offender and the non- emotional offender the purpose of classifying is to vary the approach to the suspect during interrogation. emotional offenders are usually a first time offender or some one in which their emotions drove them to commit this crime i.e. love, hatred,anger,etc. A good method for interrogating an emotional suspect is showing sympathy. blame society for the action, be friendly buy

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    Essay Length: 385 Words / 2 Pages
    Submitted: July 13, 2012 Autor: cprohaska
  • P&g Case Study

    P&g Case Study

    Procter Gambler Introduction 1. For most companies a most important point to start marketing strategy is to define itsMission or Purpose .Defining the business mission requires the company to ask fundamental questions like • What business are we in? • Main aim of the company? • What are the products and services the company offer ? • What are responsibilities of company towards Stockholders? Definition of Mission Statement  The edition )Mission statement of company

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    Essay Length: 1,945 Words / 8 Pages
    Submitted: July 16, 2012 Autor: dhfajkhfdajk
  • Case Study

    Case Study

    1. Budgets and performance reports are two essential elements in the decision-making process. Managers use budgets as a planning tool for disciplined planning. Additionally, budgets are used to coordinate and implement plans. Performance reports however, are tools to compare actual results to actual plans. Furthermore, performance reports are used to evaluate the effectiveness of a plan by highlighting variances or deviations from the plan. Performance reports allow managers to focus on areas of concern by

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    Essay Length: 316 Words / 2 Pages
    Submitted: July 16, 2012 Autor: matlock67
  • Starbucks Case Study

    Starbucks Case Study

    Degree of Geographical Diversification: Based on the information given in "Growth Strategy", Starbuck has 16,680 locations worldwide. Of those stores, Starbucks owns and operates 9,217 stores, 7,238 stores in the U.S. and 1,979 stores internationally. Meanwhile, Starbucks licenses out 7,463 stores, 4,329 in the U.S. and 3,134 internationally. There are currently Starbucks in Canada, the U.K, France, China, Asia Pacific, the Middle East, Mexico, and Parts of Africa. There are also stores currently being established

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    Essay Length: 446 Words / 2 Pages
    Submitted: July 16, 2012 Autor: rita
  • Strategic Supply Chain Management and Logistics: Toyota as Case Study

    Strategic Supply Chain Management and Logistics: Toyota as Case Study

    INTRODUCTION Toyota Motor Corporation is one of the largest, most reliable and popular brand in the automobile industry. However, the company is experiencing a drastic fall in its product techniques and profitability due to its goal of becoming the number one automobile maker in the world. It was recorded in the last financial year that ended in March that Toyota Company made a net loss of $4.3 billion, its first time since 1950. Also, as

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    Essay Length: 1,069 Words / 5 Pages
    Submitted: July 16, 2012 Autor: walexyjimi
  • Eli Lilly Case Study

    Eli Lilly Case Study

    Was the country wrong? Why India? No, India has a tremendous market because of the large number of its populations. For Lilly, there are large potential market share and profits in India. Also, India stimulated the foreign direct investment through increasing the maximum limit of foreign ownership from 40% to 51%. Was deciding to partner wrong? Is partnership a good or bad thing? No. Firstly, because of the maximum limit policy of foreign ownership, Lilly

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    Essay Length: 568 Words / 3 Pages
    Submitted: July 17, 2012 Autor: yoyopopojojo
  • Personal Development and Study Method

    Personal Development and Study Method

    "Have you ever looked around your office and thought that everybody was lost in the Maze? They are! Why?" (Johnson, 2002, p1). This is the question that is found in the first page of the book, "Who Moved My Cheese" by Dr Spencer Johnson. Dr Spencer Johnson is the writer who received a B.A degree in Psychology from the University of California and M.D degree from the Royal College of Surgeon. He completed his medical

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    Essay Length: 1,198 Words / 5 Pages
    Submitted: July 22, 2012 Autor: Antonio
  • A Case Study at Jefferson County School Systems

    A Case Study at Jefferson County School Systems

    Jefferson County School System (JCSS) is one of the largest public school systems in US. It provides education to almost 80,000 students a year. It comprises of fourteen elementary, two middle and two high schools educating 10,000 students a year. In 1976, the corporation bought and installed the DEC PDP 11/34 computer which helped in developing student management computer applications and other financial applications over a period of time. Presently, they have four Dell servers

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    Essay Length: 1,334 Words / 6 Pages
    Submitted: July 22, 2012 Autor: jon
  • Study Paper

    Study Paper

    (n = $6,3,764*1.00/[$325,000-($100,000*1.15)] = 32) the sample size can be determined at 32. this is my paper that will consist of no less than 250 words. I think this is the best way to get on to the website. Creating a paper that has absolutely no relevance to anything we have ever done. Let's all work together to create a way to help each other. I do not want to input a paper on here

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    Essay Length: 261 Words / 2 Pages
    Submitted: July 22, 2012 Autor: adt1986
  • Business Law Case Study

    Business Law Case Study

    Read "Berkshire Hathaway -- Can Buffett Be Replaced?" from page 26 of your textbook and post a thread answering the following question. • Stock splits are one method in which a company’s management may control, and to some degree even alter, the stock price; yet, some companies choose not to utilize stock splits. Suppose you are the CFO of a publicly traded company, and the President is considering a stock split. Describe the reasons for

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    Essay Length: 711 Words / 3 Pages
    Submitted: July 23, 2012 Autor: bnorrod
  • Farmlands Case Study

    Farmlands Case Study

    I personally believe my colleagues are giving me successful advice after completing extensive research, although the price per acre will have to be drastically negotiated. The U.S. Department of Agriculture, Illinois has released the annual report that listed Illinois farmland acre price at an average $5,800 in 2011. $4,900 was the price per acre in 2010 that is an increase of nearly 18 percent. It is important to note that my fellow colleagues were correct

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    Essay Length: 341 Words / 2 Pages
    Submitted: July 23, 2012 Autor: peter
  • The Study of the Understanding and Attitudes of Thai and Singaporean Consumers Towards the Asean Economic Community (aec)

    The Study of the Understanding and Attitudes of Thai and Singaporean Consumers Towards the Asean Economic Community (aec)

    This research is about the study of the understanding and attitudes of Thai and Singaporean consumers towards the ASEAN Economic Community (AEC) coming around in 2015. AEC is a regional economic integration of 10 countries consisting of Thailand, Brunei Darussalam, Cambodia, Indonesia, Laos, Malaysia, Myanmar, Philippines, Singapore and Vietnam which are diverse economically, culturally and politically. There are 4 mains key characteristics of AEC which are following. 1. A single market and production base 2.

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    Essay Length: 1,539 Words / 7 Pages
    Submitted: July 25, 2012 Autor: simba
  • Study Paper

    Study Paper

    monitoring device but no data was transferred to the patients caregiver. It was left to the individual to ensure their own glucose levels were within normal range and to administer self-treatment when needed. • Description of group (QUANTIFY with #'s) • 2.6 M people in Canada have diabetes • 8% of these said they would purchase LifeStat between $50 to $65 to help monitor their blood glucose levels • Be sure to describe PEOPLE –

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    Essay Length: 987 Words / 4 Pages
    Submitted: July 26, 2012 Autor: Antonio
  • Case Study Hyten Corporation

    Case Study Hyten Corporation

    Q1:- What are some of the major problems facing the management of Hyten in accepting formalized project management? The major problems that the management of Hyten facing in accepting formalized project management are:- 1) Disagreement about hiring outsider to manage new projects. 2) Evaluation procedure applied. 3) No consensus among functional managers about formalized project management. Firstly, some of the functional managers were commented that Hyten Management should stop going to outside sources for competent

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    Essay Length: 565 Words / 3 Pages
    Submitted: July 27, 2012 Autor: william3
  • Quality Web Design Security Case Study

    Quality Web Design Security Case Study

    Table of Contents Executive Summary 3 Company Overview 3 Security Vulnerabilities 4 Web Application Exploits 4 Router vulnerability 5 Recommended Solutions 7 Microsoft TFS Server Protection 7 Threat Management Security 8 Budget 9 Summary 9 References 10 The purpose of this report is to identify security vulnerabilities in computer infrastructure, and offer controls to minimize these vulnerabilities. Quality Web Design (QWD) provides web site and web content design for many types of businesses. Due to

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    Essay Length: 2,075 Words / 9 Pages
    Submitted: July 31, 2012 Autor: daviddws
  • Tui Travel Plc Strategy Case Study

    Tui Travel Plc Strategy Case Study

    Abstract The subject of this study is the determination of the current and future strategic positioning of TUI Travel Plc in order to maintain and strengthen the competitive advantage in the European tour operators industry and in tourism globally. The study is analysing the various methods that the company has applied and managed to ensure that it maintains its large share market as well as profitable growth and satisfactory overall profit margins. The paper examines

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    Essay Length: 1,678 Words / 7 Pages
    Submitted: August 2, 2012 Autor: 4444