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Study on the Efficiency of the E-Magsasaka Facebook Page for online Retailing

Autor:   •  July 25, 2019  •  Case Study  •  3,571 Words (15 Pages)  •  53 Views

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[pic 1]                        MAPÚA UNIVERSITY                        [pic 2][pic 3]

School of Industrial Engineering & Engineering Management

“Study on the efficiency of the e-Magsasaka Facebook Page for online retailing”

In partial fulfillment of

SVM141– EO1

Retail Management

4/27/2019

3rdTermAY 2018 – 2019

Table of Contents

Table of Contents……………………………………………………………………i

Table of Figures and Tables        ………………………………………………………..ii

Chapter 1INTRODUCTION

Brief History of  e-Magsasaka        

Background of the Study        

Problem Definition        

Objectives        

Scope and Limitation        

Significance of the Study        

Chapter 2REVIEW OF RELATED LITERATURE        

Chapter 3METHODOLOGY        

Procedure in Data Gathering        

Tools for Analysis        

Conceptual Framework        

Chapter 4DATA PRESENTATION        

Chapter 5RESULTS AND DISCUSSION        

How-how Diagram        

Cost Benefit Analysis        

Conclusion        

Recommendations        

References        

Table of Figures and Tables

CHAPTER 1

Introduction

 Brief History of e-Magsasaka

e-Magsasaka is an online platform which shortens the fruits and vegetables supply chain by directly connecting the two most important stakeholders: the producers and the buyers. Through this, we create impact by increasing the income of the farmers and reducing the cost for the business and the consumers. Their company envisions a sustainable agriculture sector where Filipino smallholder farmers are empowered through their direct involvement in the value chain of businesses. Using technology, they aim for their farmers to be more educated of current and potential market conditions and in turn, enabling them to become better farmer-entrepreneurs.

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