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Custom Clothing Development

Autor:   •  May 18, 2018  •  Research Paper  •  2,143 Words (9 Pages)  •  420 Views

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PONTIFICIA UNIVERSIDAD JAVERIANA

SCHOOL OF ECONOMICS AND MANAGEMENT

DEPARTMENT OF BUSINESS ADMINISTRATION

ENTREPENEURSHIP AND INNOVATION

EXECUTIVE SUMMARY                                                                 DATE: 07/05/2018

PRESENTED BY: EMMANUEL BOLAÑOS, BRAULIO GRACIANO, DANIEL GUTIERREZ, SANTIAGO REYES

     

     

 

Co-style

Overview

At Co-Style, we are working to innovate in the custom clothing development to improve the user experience of groups that demands it. By commercializing shirts, polo shirts and hoodies personalized by our designers we hope achieve the different needs of our customers. Through our platform people will be able to participate in all the process from the comfort of their homes and only will have to wait for their designs. We believe that the development of out platform will introduce a big change for those who has needs unsatisfied or feel uncomfortable in the way that they solved their needs.

Problem

Currently the design and development of personalized prints on shirts, polo shirts and hoodie are a very annoying process. It is usually the turn to talk to the locals, so you lose money, time and often you do not find a place that gives you security, quality and diversity in the designs. These workshops create designs based on the raw material they have at their disposal.

How it works today?

If you are a group and you need a personalized design for clothes you can:

  1. Walk to downtown and search for people that sell personalized clothes with templates, so it is very restrictive and static and does not leave anything to the imagination. Examples:
  1. Sport team’s uniforms with your name
  2. Clothes for your family with your names
  3. Shirt with the image that you chose
  1. Walk to the workshops wasting time and money. You will have to look for a workshop that you fill safety with their tools because sometimes they have a lack of quality. Then you charge you with a lot of hidden expenses (Plates, design, CMYK, Polychromies) and you will be restricted in the designs by the raw material that the workshop has at their disposal.
  2. Build your design online but it will be very restricted to the tools that has the platform and if you receive help from a designer it will be only one opinion so the possibility to dislike the design will be greater than if you have more designs to choose.

Management Team

  • Daniel Gutierrez

Software systems engineer from the ICESI University. With experience on web and mobile development.

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