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Last update: February 13, 2015
  • Mkt 3017 - Marketing Plan for the Next Year for Atlantic Quench

    Mkt 3017 - Marketing Plan for the Next Year for Atlantic Quench

    3017 Market Plan MKT3017 Marketing plan for the next year for Atlantic Quench Name: LIAN XIN Student ID: 14436112 Tutor Name: Sarah Kennell ________________ Summary Atlantic Quench Cranberries Inc. (AQC,2014) is a pioneering company in North America for producing and distributing of canned and bottled juices and juice drinks. Though the company is operating successfully in the UK and US market since 1974, in recent times Atlantic Quench is experiencing difficulties due to emergence of

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    Essay Length: 4,675 Words / 19 Pages
    Submitted: December 3, 2015 Autor: lianxin
  • Ufone Pakistan Strategic Analysis

    Ufone Pakistan Strategic Analysis

    Date: 20 September 2014 To: CEO, Ufone From: Waqas Ahsan, GM Business Development RE: Strategic Analysis In response to our discussion on 1st September I have prepared a strategic analysis of the Mobile operator business in Pakistan to assess Ufone’s competitive position in the market along with a set of recommendations for improvement. As you are aware the Pakistan cellular market has become highly competitive after Paktel/Zong, Telenor & Warid entered the market in 2005/06.

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    Essay Length: 1,565 Words / 7 Pages
    Submitted: December 5, 2015 Autor: waqasahsan
  • Procurement Plan for Customized Car for a Taxi Company

    Procurement Plan for Customized Car for a Taxi Company

    DATE 15 NOV 2015 PROCUREMENT OF CUSTOMISED CARS Submitted to- Prof. Emad Samwel Submitted by- Amandeep 300852573 ________________ Procurement plan for customized car for a taxi company Introduction The purpose of this procurement plan is to buy 10 customized cars for the new taxi company. The cars should be sedan with 5 people sitting space including driver and it should be white car wrapped with matt black vinyl, an acrylic spoiler and with imprinted company’s

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    Essay Length: 991 Words / 4 Pages
    Submitted: December 5, 2015 Autor: ammy338
  • Ldr 531 - Motivation Plan

    Ldr 531 - Motivation Plan

    MOTIVATION PLAN Motivation Plan Anna Patz LDR 531 August 17, 2015 Brent Smith ________________ Motivation Plan In the business world there’s a diverse workforce and each employee has specific motivations and emotions. An effective manager understands the challenges involved in creating a place of work that merges the staff’s motivation, satisfaction, and performance into a unified and effective organization. A leader needs to develop a plan that includes those things. This paper will include information

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    Essay Length: 1,170 Words / 5 Pages
    Submitted: December 6, 2015 Autor: anna72
  • Kfc - Market Plans in China

    Kfc - Market Plans in China

    Memorandum Subject: Market Plans in China Yum! Brands is the leading retail developer in China with approximately 6,900 restaurants in over 1,000 cities and are expected to open 700 more units this year. For the purpose of this presentation, we will be mainly focusing on Yum! Brand’s top leading Western QSR in China. Although Yum! Brands is current leading retail developer in China there are always new ways to improve the quality and speed of

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    Essay Length: 322 Words / 2 Pages
    Submitted: December 7, 2015 Autor: allfreepapers123
  • Marketing - Total Marketing Orientation Plans

    Marketing - Total Marketing Orientation Plans

    MARKETING 1. What is marketing? What is typical of a company with the TMO? Marketing is the process of finding out the needs of customers or clients and channeling a flow of goods or services to meet those needs. A firm with a total marketing orientation plans all of its operations around customer needs. 2. What activities does marketing include? Why can marketing be seen as a cycle of 5 activities? Marketing includes many activities

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    Essay Length: 3,860 Words / 16 Pages
    Submitted: December 8, 2015 Autor: Katerina Aynova
  • Global Synfuel - Financial and Strategic Appraisal of a Coal-To-Liquid Project

    Global Synfuel - Financial and Strategic Appraisal of a Coal-To-Liquid Project

    Global Synfuels Financial and Strategic Appraisal of a Coal-to-Liquid Project Case Summary: There is an increasing demand for fossil fuels in the world as well as India in the past two decades. About two-third of the fuel consumed in India is being imported. This has a significant impact on the foreign exchange reserves as well the Current Account Deficit (CAD) of India. Also, fossil fuel reserves are limited. Hence, there is an urgent need for

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    Essay Length: 1,248 Words / 5 Pages
    Submitted: December 9, 2015 Autor: Sunder Iyer
  • Starbucks: Delivering Customer Service

    Starbucks: Delivering Customer Service

    Service Marketing Delivering Customer Service When I read the case study of "Starbucks", I had to think of different theories of the "Gaps Model of Service Quality". One aspect of the model, the "Customer Gap", describes the gap between customer expectations and perceptions. When the expectation doesn’t match with the expectation the gap rises. Every customer has different expectations of services. In the best case, expectations and perception matches with each other or the perception

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    Essay Length: 625 Words / 3 Pages
    Submitted: December 11, 2015 Autor: fwm92
  • Final Group Project on Deerwalk Services Pvt. Ltd

    Final Group Project on Deerwalk Services Pvt. Ltd

    KATHMANDU UNIVERSITY SCHOOL OF MANAGEMENT Final Group Project on Deerwalk Services Pvt. Ltd. Information System for Managers Sonam Jalan, Sonam Murarka, Jasmine Karanjit, Unita Shrestha and Pranay Shrestha 9/28/2015 This paper was prepared for the Information Systems for Managers course, submitted to Mr. Sanjay Pudasaini Acknowledgement We would like to extend our initial words of gratitude towards Kathmandu University School of Management for providing us an opportunity to put our theoretical learning into practice. This

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    Essay Length: 5,096 Words / 21 Pages
    Submitted: December 11, 2015 Autor: JasmineKaranjit
  • Improving Financial Services Data Quality- a Financial Company Practice

    Improving Financial Services Data Quality- a Financial Company Practice

    Technical Paper Review: IMPROVING FINANCIAL SERVICES DATA QUALITY- A FINANCIAL COMPANY PRACTICE Q1- The purpose of the effort Improving Financial Services Data Quality – A Financial Company practice emphasizes on the importance of data quality, which plays a crucial role in the post-crisis recovery of the financial services industry. Organizations make decisions and serve customers based on the data they have at their disposal. The viability of the business decisions is contingent on good data,

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    Essay Length: 1,316 Words / 6 Pages
    Submitted: December 14, 2015 Autor: kushi0509
  • Planning for the Chevy Volt

    Planning for the Chevy Volt

    Aksorn Thantaviwattananon # 578 21597 26 MBA English 9 Section 21 Closing Case 1: Planning for the Chevy Volt 1. What does the Chevy Volt case tell you about the nature of strategic decision making at a large complex organization like GM? There are three dimensions to the nature of strategic decision making at a large complex organization like GM. Firstly, due to the fact that GM is not only large but also a complex

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    Essay Length: 2,238 Words / 9 Pages
    Submitted: December 16, 2015 Autor: Aksorn Thantaviwattananon
  • The Strategic Position and Action Evaluation (space) Matrix

    The Strategic Position and Action Evaluation (space) Matrix

    THE STRATEGIC POSITION AND ACTION EVALUATION (SPACE) MATRIX The SPACE Matrix containts a four-quadrant framework indicates whether aggressive, conservative, defensive or competitive strategies are most appropiate for Nestle. The axes of the SPACE Matrix represent two internal dimension and two external dimension. Two internal dimension includes Financial position (FP) and Competitive Position (CP), while a two external dimension consist of Stability Position (SP) and Industry Position (IP). A SPACE Matrix for Nestle is provided in

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    Essay Length: 489 Words / 2 Pages
    Submitted: December 20, 2015 Autor: capekderis
  • What Are the Impacts of the Different Attendant Characteristics and Expectations on the Planning and Design of an Event?

    What Are the Impacts of the Different Attendant Characteristics and Expectations on the Planning and Design of an Event?

    What are the impacts of the different attendant characteristics and expectations on the planning and design of an event? In recent years, there is rapid growth in convention industry that attracts many participants from the world. “The number of people attending conventions is growing worldwide, yet little is still known about convention attendants” (Ramirez, Laing & Mair 2013, p.165). Since an event has different target customer, for this reason, Event Design is strongly affected by

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    Essay Length: 2,054 Words / 9 Pages
    Submitted: December 21, 2015 Autor: leillliu
  • Strategic Marketing - Porter Value Chain Analysis of McDonald

    Strategic Marketing - Porter Value Chain Analysis of McDonald

    Contents Porter Value Chain Analysis of McDonald’s 2.3.1 Strategic groups Bibliography 1. COMPANY ANALYSIS 1.1 Description of the firm (history, managers, mission, vision, values, main products and markets) INTRODUCTION In this ever changing world, industries as well as companies tend to find the best strategies which will keep them on top. Due to the high level of competition in businesses, there is therefore the need for every company to have a strategic plan which will

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    Essay Length: 5,251 Words / 22 Pages
    Submitted: December 25, 2015 Autor: Okkar
  • Strategic Marketing - Wilkinson's Case

    Strategic Marketing - Wilkinson's Case

    A C1.1 "Strategic marketing planning is simply a logical sequence and series of activities leading to the setting of Marketing Objectives and the formulation of plans for achieving them" Malcolm McDonald In other words, strategic marketing plan is the way, roadmap ,plan you put to achieve your pre-set , measurable, Corporate goals and objectives; it is a long term plan from three to five years. The strategic plan should tell you where your organization is

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    Essay Length: 6,169 Words / 25 Pages
    Submitted: December 28, 2015 Autor: indji
  • Business Plan - Packaged Food

    Business Plan - Packaged Food

    1. Marketing growth potential As stated in economics times, the packaged food market in India is set to increase from $32 billion at present to $50 billion by 2017 due to increasing popularity of ready-to-eat items. As per The Associated Chambers of Commerce & Industry of India (Assocham), there has been a movement in food consumption habits in India and about 79% of households prefer to have instant food due to significant rise in l

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    Essay Length: 1,972 Words / 8 Pages
    Submitted: January 2, 2016 Autor: aish68
  • Contemporary British Civil Service

    Contemporary British Civil Service

    上海外国语大学毕业论文 Shanghai International Studies University Contemporary British Civil Service --A Study on the British Civil Service Since 2000 A Thesis Presented to School of English Studies In Partial Fulfilment of the Requirements for The Degree of Bachelor of Arts By Liu Liu Under the Supervision of Professor Chen Hansheng April 2015 ________________ Acknowledgements My deepest gratitude goes first and foremost to my supervisor, Professor Chen Hansheng, who has motivated me to come up with the

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    Essay Length: 6,177 Words / 25 Pages
    Submitted: January 3, 2016 Autor: Liu Liu
  • Hrm 531 - Performance Management Plan

    Hrm 531 - Performance Management Plan

    PERFORMANCE MANAGEMENT PLAN Performance Management Plan HRM/531 December 1, 2015 ________________ Performance Management Plan Traci, has assigned our consulting firm a commercial construction Company in developing a performance management plan. The required outline consists of recommendations of improvement and to update the client. One of our recommendations contains an alignment performance management framework to their business strategy. The job analysis process we will complete all identifying skills needed by employees. Our methods used for measuring

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    Essay Length: 1,454 Words / 6 Pages
    Submitted: January 3, 2016 Autor: FL44
  • Programming Solution - McBride Financial Services

    Programming Solution - McBride Financial Services

    Programming Solution - McBride Financial Services The Problem McBride Financial Services is a start-up regional mortgage lender headquartered in Boise, Idaho. The firm specializes in conventional, FHA, and VA loans for home purchasing and refinancing. The company intends to expand its operations into Wyoming, Montana, North Dakota and South Dakota (McBride Financial Services, 2005). McBride’s mission statement reads “McBride Financial Services will be the preeminent provider of low cost mortgage services using state of the

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    Essay Length: 1,102 Words / 5 Pages
    Submitted: January 4, 2016 Autor: mschevs1
  • Changi Airport's Strategic Operations

    Changi Airport's Strategic Operations

    Introduction Changi Airport complex in Singapore which is generally regarded as a global intersection point in aviation and logistics. This report discusses the Changi Airport operations with focus on the passenger process operations and sustainability concepts. An overview of the airport and its evolution over the years is prepared, followed by internal passenger operations. Sustainability is then widely discussed on how the airport has implemented programs that work within the topic. Finally, a conclusion is

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    Essay Length: 3,056 Words / 13 Pages
    Submitted: January 5, 2016 Autor: Gwendoline Too
  • Retail and Service

    Retail and Service

    Aldi is a German-based and one of the world’s leading discount grocery retailer with over 8000 stores. What distinguishes Aldi from other grocery retailer is the simplicity and maximum efficiency at every stage of the firm. In turn, it enables the retailer to provide quality products at the lowest price. For example, some of Aldi’s products are 30% cheaper than those sold by its competitors. Therefore, for the purpose of investigating consumer behaviour, this paper

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    Essay Length: 2,895 Words / 12 Pages
    Submitted: January 5, 2016 Autor: pngthuyan
  • Marketing Plan and Product Launch Overview - Smartphone Market

    Marketing Plan and Product Launch Overview - Smartphone Market

    PRODUCT LAUNCH PLAN Product Launch Plan (Week 2) Learning Team C Milad Aghili, Ta’Cora Burgess, Maya Hajjar, David Park, and Justin Yi Marketing 571 January 4, 2016 Professor David Cicerone ________________ Product Launch Plan for iPhone 7 Marketing Plan and Product Launch Overview “A marketing plan is a written document that summarizes what the marketer has learned about the marketplace and indicates how the firm plans to reach its marketing objectives” (Philip Kotler and Kevin

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    Essay Length: 1,783 Words / 8 Pages
    Submitted: January 5, 2016 Autor: mayahajjar
  • Hrm 531 - Performance Management Plan

    Hrm 531 - Performance Management Plan

    Performance Management Framework Jonah Mock HRM/531 28 September 2015 Mrs. Connie Ferguson-Rangel ________________ Performance Management Framework Clapton Commercial Construction (CCC) is a medium sized organization (650 employees) currently based out of Detroit, Michigan posting annual net revenue of $10,000,000. Clapton Construction is seeking to expand their existing operations by opening a new location in the State of Arizona. They have completed their research on employment laws/compliance and now solicit recommendations in drafting a performance management

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    Essay Length: 1,177 Words / 5 Pages
    Submitted: January 7, 2016 Autor: OddzR
  • Bmw Marketing Plan

    Bmw Marketing Plan

    Executive Summary BMW is preparing to launch a new commercial car with new technological fuel cell engine, which runs on pure hydrogen and has no emission. Even the car industry has huge mature market, its segment in hydrogen vehicles are almost new and developing. Our product offers a unique combination of advanced features, sustainability, technology, safety and status at a value-added price. Company is targeting to a specific segments in the consumer market, taking advantage

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    Essay Length: 777 Words / 4 Pages
    Submitted: January 8, 2016 Autor: abuker
  • Benchmark Lesson Plan - Inventors That Changed the World

    Benchmark Lesson Plan - Inventors That Changed the World

    LESSON PLAN OUTLINE Name :___Sarah Fried________ Date:____________1/10/15_______ Grade Level:_____3rd______ Length:_ minets ___ Topic: Inventors that Changed the World Objective: - Students will gather information of a certain inventor given by the teacher - Students will use the internet to find information - Students will present information to the classroom Standards: Prerequisite skills needed in relation to this objective: -Students have prior knowledge about a few inventors such as: Alexander Bell, Thomas Edison and Lewis

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    Essay Length: 1,209 Words / 5 Pages
    Submitted: January 10, 2016 Autor: sarahfried

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