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Last update: June 27, 2019
  • Exxon Mobil Case Study

    Exxon Mobil Case Study

    Exxon Mobil is the largest U.S. Company in the world and it participates in three very profitable industries: Mining/Crude-Oil industry, Petroleum Refining, and Chemicals. Exxon Mobil is a multinational oil and gas corporation. They have evolved over the past 125 years as a regional marketer of kerosene in the U.S. to the largest publicly traded petroleum and petrochemical enterprise in the world. Today Exxon Mobil operates in most of the world's countries and is best

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    Essay Length: 1,463 Words / 6 Pages
    Submitted: February 19, 2012 Autor: simba
  • Whole Foods Case Study

    Whole Foods Case Study

    Market Analysis Paris is the capital city of France, located in the northern region, and situated on the river Seine. Paris's location is prime for transportation via the river ways, paved roads and highways, and the many local and international airports. It is currently one of the largest metropolitan areas in Europe, in both size and population, and it is a major tourism destination for travelers around the world. Today, Paris is one of the

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    Essay Length: 3,911 Words / 16 Pages
    Submitted: February 19, 2012 Autor: viki
  • Olay Case Study

    Olay Case Study

    1.0 Executive Summary Olay is a worldwide leader in skin care and was created in the 1950’s by a man as a gift for his wife. It brings healthy and beautiful skin to more than 80 million women on five different continents. Olay is committed to providing safe products for its consumers, and ensuring products safety is something they take very seriously. Every year Olay conducts over 400,000 safety and quality tests to ensure the

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    Essay Length: 500 Words / 2 Pages
    Submitted: February 20, 2012 Autor: zidane100
  • Countrywide Financial Corporation Case Study

    Countrywide Financial Corporation Case Study

    Page 1 of 3 Sample MBA Student Paper: Company Analysis Note: Assignment completed following information literacy session and illustrates strong research and critical thinking skills. BUS 574 Wednesdays 7-10pm Company Analysis Assignment - Countrywide Financial Corporation Organization Description Countrywide Financial Corporation is a well-rounded financial services provider with mortgage banking at its core. The company's activities or businesses are grouped into the following segments: Mortgage Banking, Capital Markets, Insurance, Banking, and Global. It was founded

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    Essay Length: 1,228 Words / 5 Pages
    Submitted: February 21, 2012 Autor: peter
  • Primeco Transfer Pricing Case Study

    Primeco Transfer Pricing Case Study

    Summary Gregory Vanford, turned his passion for research and development to the successful innovation of cell phone component products for his cell phone company he founded, PrimeCo, later leading to further success by introducing the birth of his subsidiary company SubCO for international market. Vanford was awarded for many patents for his smart decision to invest in research and development. As his consumer base grew so did profitability for his sellers. Through research and development,

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    Essay Length: 2,006 Words / 9 Pages
    Submitted: February 22, 2012 Autor: Sadebone
  • Lantech's Revolving Pay Plans: Case Study

    Lantech's Revolving Pay Plans: Case Study

    Lantech's Revolving Pay Plans I. Background In Louisville, Kentucky, a company named Lantech manufactures stretch-wrap machinery, which is used to apply stretch wrap over pallets of products. Lantech is a privately held family-owned business founded in 1972, which experimented with two types of team-based compensation, but later chose a non-team-based pay strategy after both systems turned out to be counterproductive between employee behavior and the company's goals. A team-based concept was first used in early

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    Essay Length: 1,550 Words / 7 Pages
    Submitted: February 22, 2012 Autor: peter
  • Challenger Case Study

    Challenger Case Study

    To fully understand the disastrous event that was the ‘Challenger Shuttle Explosion’ and to fully understand the ethical point of view, we must first understand what the cause behind the entire mishap was. The explosion was attributed to a failure in the O-Rings, one of the components in the space shuttles SRB (Solid Rocket Booster). The function of the O-ring is to act as a seal and to entrap any gas or liquid that is

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    Essay Length: 532 Words / 3 Pages
    Submitted: February 22, 2012 Autor: kylos212
  • Boze Holding Case Study

    Boze Holding Case Study

    Booze Holdings, Inc. intends to invest in two new operating divisions, a distillery company and a beer distributorship. While Booze is publicly traded, it does not possess an Equity Beta for either of the intended divisions. However, on the other hand, a number of "pure play" companies do exist in each industry, thus permitting Booze to establish a proxy Equity Beta for each of their two new operating divisions, that is representative of the "operating

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    Essay Length: 363 Words / 2 Pages
    Submitted: February 23, 2012 Autor: antoni
  • Nike, Inc Case Study

    Nike, Inc Case Study

    Nike, Inc. Globally recognized as the number one sportswear brand in the world, Nike Inc. has created an autonomous empire within the athletic industry (Kasi, para. 1). The vision of the brand stemmed from a respected track and field coach, Bill Bowerman along with his most prominent track contender Phil Knight. According to Nike, Inc.’s official website, the two men combined experiences and joined in partnership to create Blue Ribbon Sports in 1964 (History &

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    Essay Length: 951 Words / 4 Pages
    Submitted: February 24, 2012 Autor: tabitha6269
  • Case Study 4 Garuda Indonesia

    Case Study 4 Garuda Indonesia

    BACKGROUND OF THE STUDY On January 6, 1988, Mr. Mohammad Soerparno (50) was appointed by the government of Indonesia to succeed Mr. Lumenta as President Director of Garuda Indonesia Airways. In spite of the rapid growth in both passengers the traffic and fleet during the oil boom of the 1970's, thus making it the "largest airline in the Southern Hemisphere", Garuda, as it was known then, had been plagued by a bad reputation as well

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    Essay Length: 472 Words / 2 Pages
    Submitted: February 25, 2012 Autor: rita
  • McDonalds Case Study

    McDonalds Case Study

    Satinder Singh Marketing strategy & communication McDonald's case study McDonald is the one of the best brand in the world but in behind the success of McDonald there are lots of thing like adaptability of culture, Quality of food, people's expectations, Fast services and Use of New technology. McDonald achieves all this things then McDonald become a good brand in international markets. In that time McDonald's working according to market's strategy and this understanding of

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    Essay Length: 1,129 Words / 5 Pages
    Submitted: February 25, 2012 Autor: andrey
  • Understanding Iphone Users - Apple Case Study

    Understanding Iphone Users - Apple Case Study

    MARKETING (MINOR) PROJECT WORK UNDERSTANDING CUSTOMERS SUBMITTED BY : NAME :- ANKITA DEURI ROLL NO. :- 010201024 TOPIC : UNDERSTANDING CONSUMER BEHAVIOUR ON I-PHONE TABLE OF CONTENTS 1. INTRODUCTION ( EXECUTIVE SUMMARY ) 2. IDENTIFICATION OF TARGET CUSTOMER GROUP 3. RATIONALE FOR DIFFERING CUSTOMER BEHAVIOUR IN DIFFERENT PLACES 4. FACTORS THAT HAVE INFLUENCED iPHONE USERS 5. CONCLUSION 6. LIST OF REFERENCES INTRODUCTION It is a line of internet and multimedia enabled smartphones marketed by Apple

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    Essay Length: 2,404 Words / 10 Pages
    Submitted: February 25, 2012 Autor: andrey
  • Walmart Case Study

    Walmart Case Study

    WAL-MART CASE STUDY 1. Based on Wal-Mart’s competitive strategy, what should their supply chain emphasized in order to achieve strategic fit, responsiveness, efficiency or both? Why? Wal-Mart’s competitive strategy: Provide high availability of a variety of products of reasonable quality at low prices. Wal-Mart’s supply chain should emphasize the need to reduce its purchasing and handling costs to maximize efficiency, this way it can offer the best price to its customers. Wal-Mart ensures the lowest

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    Essay Length: 776 Words / 4 Pages
    Submitted: February 25, 2012 Autor: sirena
  • Case Study - Plato's Explanation of Justice - Summary of Plato's Account

    Case Study - Plato's Explanation of Justice - Summary of Plato's Account

    Plato's explanation of justice is a complicated answer to a seemingly straight-forward question. He is less bothered with the definition of justice in the abstract and more concerned with creating an account of justice that everyone could agree upon. His basis for this account is an elaborate analogy between the similarities of a just city and a just individual "First find out what sort of thing justice is in a city and afterwards look for

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    Essay Length: 2,594 Words / 11 Pages
    Submitted: February 25, 2012 Autor: moto
  • Case Study 11-1 Medieval Adventures

    Case Study 11-1 Medieval Adventures

    Case Study 11-1 Medieval Adventures Questions 1. Prepare monthly income statements, balance sheets, and cash budgets based on sales increases of 500 units per month and 30-day advanced production for January through September. See attached income statements, balance sheets and cash budgets. When will the company need extra funds? How much will be needed? When can a short-term loan to cover the need be repaid? The company needs extra funds in April to keep from

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    Essay Length: 681 Words / 3 Pages
    Submitted: February 27, 2012 Autor: viki
  • Gucci Case Study

    Gucci Case Study

    Introduction When most people hear or see Gucci, the names Domenico de Sole or Tom Ford aren’t usually the first things the consumers think of. They usually think of affordable high class luxurious products, which de Sole and Ford helped make possible. These two men were responsible for bringing this declining label into the success that it is today. From 1991 to 1993, Gucci’s losses amounted to over 100 million, which meant management was not

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    Essay Length: 1,026 Words / 5 Pages
    Submitted: February 27, 2012 Autor: hchow89
  • Starbucks - Case Study

    Starbucks - Case Study

    1. What do you think would be the impact of current economic slowdown to the sales of Starbucks? (Ch3 p.2) The economic slowdown has brought many changes in consumer spending behavior. However, drastic spending cuts have been seen in “discretionary purchases” or purchases that are optional (i.e. apparel, electronics, home furnishings, toys, etc.), and luxury purchases. Affordable and “simple” purchases have are thriving. Based on this analysis, I would conclude that Starbucks’ sales will either

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    Essay Length: 797 Words / 4 Pages
    Submitted: February 28, 2012 Autor: rakdalal
  • Case Study Thailand

    Case Study Thailand

    Country Case Study – Thailand Part 1: 1. Thailand is a constitutional monarchy that traces it's founding to 1238 and its current monarchy traces to 1767 with King Rama I. Today, Thailand has a population of 65.74 million men and women (Data based on Bank of Thailand) and an annual GDP (2007) of $246 billion. Thailand has the unique distinction of being the only South East Asian country never to have been colonized. The majority

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    Essay Length: 2,684 Words / 11 Pages
    Submitted: February 28, 2012 Autor: andrew
  • Ace Repair Case Study

    Ace Repair Case Study

    Cost of Capital 4B ACE REPAIR, INC. Directed In 1978, while he was taking a course on entrepreneurship as a business student at a large state university, Peter Vanderhein wrote a term paper on the management of auto repair shops. Peter’s uncle owned a repair shop, and Peter had worked for him as well as for several other body shops when he was in high school and college. Once he began taking business courses, Peter

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    Essay Length: 382 Words / 2 Pages
    Submitted: February 29, 2012 Autor: jojomiyabi
  • Kayem Foods Case Study

    Kayem Foods Case Study

    Executive Summary Our group was assigned to take the position to continue the "buzz" marketing campaign recently conducted by Kayem Foods, Inc., for their speciality sausage product, Al Fresco chicken sausage. Matt Monkiewicz, director of marketing for Kayem Foods, Inc., had a critical decision to make in whether to continue with this type of marketing or find an alternative method. Thorough analysis of the case by our team was conducted in order to assist in

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    Essay Length: 1,566 Words / 7 Pages
    Submitted: February 29, 2012 Autor: jon
  • Toyota Motor Manufacturing Usa Case Study

    Toyota Motor Manufacturing Usa Case Study

    45-765 Production and Operations Management Toyota Motor Manufacturing, U.S.A. Inc. February 21, 2002 Table of Contents I. Executive Summary II. Analysis III. Recommendation & Implementation IV. Risks & Contingencies I. EXECUTIVE SUMMARY Toyota Motors Manufacturing (TMM) faces increasing problems with its seat supply. TMM’s single seat supplier, Kentucky Framed Seat (KFS), is responsible for the majority of the problems with material flaws and missing parts as the major encountered defects. These problems are increasingly occurring

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    Essay Length: 1,737 Words / 7 Pages
    Submitted: March 3, 2012 Autor: hanley.cnli
  • Kriege Construction Company Case Study

    Kriege Construction Company Case Study

    Case 1: Kriege Construction Company Kriege Construction Company (KCC) builds office and retail buildings in a two-province area in Western Canada. KCC is considering automating its procedures for preparing bids for building job in response to customer requests for building proposals. The management of KCC has had little first-hand experience with computer systems. They use no computer system currently, except for some IBM microcomputers that run word processing programs for the company secretaries. As a

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    Essay Length: 1,577 Words / 7 Pages
    Submitted: March 6, 2012 Autor: mark29smyo
  • Case Study Grand and Toy

    Case Study Grand and Toy

    1. Grand & Toy’s strategy is to have growing sales, to reduce costs and increase productivity, to have increasing organizational capabilities and to ensure a strong strategic position. They are taking these steps to try to achieve sales of $1 billion in sales in Canada, to maintain a strong brand, to be the leader in the Canadian commercial segment and to operate 85 stores in major markets. E-commerce was a big part of G&T’s strategy

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    Essay Length: 472 Words / 2 Pages
    Submitted: March 7, 2012 Autor: aliciambenoit
  • Hr Case Study - Biogen Idec and Nhs Shetland

    Hr Case Study - Biogen Idec and Nhs Shetland

    Executive Summary Performance management system is an essential process that is significant at all levels in Biogen Idec and NHS Shetland. It helps to improve the organisation's performance by connecting and aligning employees and organisational objectives. Biogen Idec is a biotechnology organisation which focuses on researching and manufacturing the medical needs. They have been practicing PPA tool which comprise both MBO and ranking to evaluate the overall performance measurement. NHS Shetland is a national health

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    Essay Length: 2,786 Words / 12 Pages
    Submitted: March 7, 2012 Autor: sita29
  • Case Study on Chevron

    Case Study on Chevron

    Increasing levels of unemployment tend to be the by-products of recessionary macroeconomic conditions. The unemployment rate does not rise sharply but slightly before the peak as an indicator of a recession nor does it significantly fall at the trough or in the immediate expansion after the trough to forecast growth. If we look back at the last couple of recessions, we can actually observe the time delay between the end of a recession and peak

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    Essay Length: 290 Words / 2 Pages
    Submitted: March 8, 2012 Autor: hitesh14

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