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Last update: April 25, 2015
  • Introduction to Services Marketing

    Introduction to Services Marketing

    3 Chapter 1 Introduction to Services Marketing In general, goodscan be defined as objects, devices, or things, whereas products refer to both goods and services. A serviceis any act or performance that one party can offer to another that is essentially intangible and does not result in the ownership of anything. Its production may or may not be tied to a physical product. The distinction between goods and services is not perfectly clear. Serviceis the

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    Essay Length: 3,561 Words / 15 Pages
    Submitted: September 7, 2012 Autor: nithinmamidala
  • International Staffing Policies

    International Staffing Policies

    MNCs adopt diverse international staffing policies generally related to their international business strategy. Critically discuss their advantages and disadvantages. Staffing policy is concerned with the selection of employees for particular jobs. This involves selecting individuals who have the skill required to do a particular job. MNCs don't usually hire the "just adequate" because being adequate is not good enough. MNC tend to do abit more, they often use staffing policies as a tool of developing

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    Essay Length: 919 Words / 4 Pages
    Submitted: September 8, 2012 Autor: jon
  • Onechild Policy of China

    Onechild Policy of China

    One-child policy of China The one-child policy of china has been among the most controversial policy in the recent modern history. The policy has been admired by some party while others argued that it is detrimental and should be changed by other alternative policies. In this assignment, I will summarize two articles, one titled ‘Fertility Policy in China: Future Options’ and another ‘The Effect of China’s One-Child Family Policy after 25 Years’. The former is

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    Essay Length: 1,453 Words / 6 Pages
    Submitted: September 8, 2012 Autor: umuaya
  • Human Service Professional

    Human Service Professional

    (The goal) This means that human service professionals are committed to helping people develop the necessary skills to become self-sufficient and function at their optimal level within society The chief goal of the human service professional is to support individuals as well as communities function at their maximum potential, overcoming personal and social barriers as effectively as possible in the major domains of living. human service professionals have helped make great strides in reducing prejudice

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    Essay Length: 343 Words / 2 Pages
    Submitted: September 12, 2012 Autor: papi1uno
  • Service Vehicles Reservation/scheduling and Utilization

    Service Vehicles Reservation/scheduling and Utilization

    BRIEF HISTORY Land Bank of the Philippines is a government owned and controlled corporation with multiple branches and subsidies existing nationwide. The Zamboanga-based units of LBP consist of the ORH, Zamboanga Main Branch, Zamboanga Centro Branch, Zamboanga WMSU E.O., Zamboanga Lending Center, Agrarian Operations Center, Development Agriculture Center, Field Legal Services, and the Zamboanga Accounting Center, each to its own functions and operations which utilizes only three service vehicles for its daily traveling transactions as

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    Essay Length: 7,512 Words / 31 Pages
    Submitted: September 12, 2012 Autor: Antonio
  • Trade Policy

    Trade Policy

    In my opinion, they both should be treated equally because after all people for produces are consumers. Trade policy usually hurts consumers because government trade policy usually has rules and regulation which controls the percentage of product must be made in that country. It is usually the business that wins because as we can hear from speeches on TV from presidential candidate, most of the talk about is business and jobs. I haven’t heard single

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    Essay Length: 256 Words / 2 Pages
    Submitted: September 13, 2012 Autor: kamran
  • Applied Concept Paper (global Strategy and Policy)

    Applied Concept Paper (global Strategy and Policy)

    Executive Summary This paper is based on certain key concept of strategy implementation of staffing, directing, evaluation and control. The purpose of this paper is to demonstrate my understanding of certain fundamental concept and capability to relate them to the actual business world through applications of my critical thinking skills. The concepts such as downsizing, job rotation and radio frequency identification are taken from chapter 10 and 11 from the book Strategic Management and Business

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    Essay Length: 2,167 Words / 9 Pages
    Submitted: September 15, 2012 Autor: bcgpmu
  • Historical Policy Comparison

    Historical Policy Comparison

    Historical Policy Comparison University of Phoenix CRIMINAL JUSTICE POLICY ANALYSIS CJA/464 Historical Policy Comparison We are going to look at what has been happening the last 50 years. Our group will look at policing, corrections, and courts. Our team is briefly going tell what has been going on with changes and how things are changing with the times. Some of these changes may be drastic, and some may not be so drastic. With added rights,

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    Essay Length: 1,577 Words / 7 Pages
    Submitted: September 17, 2012 Autor: jerrulz
  • Cathay Pacific Financial Report

    Cathay Pacific Financial Report

    TABLE OF CONTENTS EXECUTIVE SUMMARY 3 INDUSTRY ANAYLSIS 4 MACRO ENVIRONMENT - PESTLE 6 Political 6 Economic 6 Social 7 Technological 8 Legal 9 Environmental 9 PORTER'S FIVE FORCES 10 Rivalry Among Existing Competitors 10 Threat of New Entrants 11 Bargaining Power of Buyers 11 Threat of Substitutes 11 Bargaining Power of Suppliers 12 SWOT 13 HORIZONTAL/VERTICAL ANALYSIS 14 RATIO ANALYSIS 16 TREND ANALYSIS 20 SUSTAINABLE GROWTH RATE 24 RECOMMENDATIONS 25 BIBLIOGRAPHY 26 APPENDIX 28

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    Essay Length: 8,951 Words / 36 Pages
    Submitted: September 18, 2012 Autor: andrew
  • Alternative Working Capital Policies for Lawrence Sports

    Alternative Working Capital Policies for Lawrence Sports

    Alternative Working Capital Policies for Lawrence Sports Introduction Various financial policies in a business outline the health status of the business and current and future investments of the company. Working capital policy allows for investments and operations to occur and varies with the current economic status of the company. The working capital is composed of short term assets such as cash, inventories, and accounts receivable which exceeds the short-term liabilities. Managing these short-term assets becomes

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    Essay Length: 1,690 Words / 7 Pages
    Submitted: September 20, 2012 Autor: msimmons74
  • General Electric Case - Financial Analysis of General Electric

    General Electric Case - Financial Analysis of General Electric

    Abstract General Electric is one of the largest, diversified and powerful companies in the world with a heritage of more than 130 years of culture and sounding reputation. The company is well separated into 2 parts, manufacturing and financing. Each of the segments of General Electric has its own interesting aspect for economists to look into. This article reveals some of the accounting facts on General Electric, as well as provides comments on its operations.

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    Essay Length: 1,330 Words / 6 Pages
    Submitted: September 25, 2012 Autor: svafnemesis
  • Hutchinson Gas Service Company Case

    Hutchinson Gas Service Company Case

    Summary The main objective of this case study were to analyze, and formulate two alternative transportation problem. And then computing the present values of the two alternatives. The first alternative states that the company has facilities in Indianapolis, Lafayette, South Bend and Terre Haute, and ships from those facilities to costumer. The second alternative, which is given to our group, was suggesting to open a new facility at Marion. For both alternatives transportation problems formulated

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    Essay Length: 1,182 Words / 5 Pages
    Submitted: September 27, 2012 Autor: jucks
  • Financial Statements for Regina

    Financial Statements for Regina

    1. Prepare common-sized financial statements for Regina for the period 1986 to 1988. Also, compute key liquidity, solvency, activity, and profitability ratios for the years 1987 and 1988. Given these data. Identify what you believe were the high-risk financial statement line items for the 1988 Regina audit. Regina Company, Inc Income Statement 1986-1988 (000s omitted) 30-Jun 1988 1987 1986 Net Sales $ 181,123 $ 128,234 $ 76,144 Operating Costs and Expenses: Cost of Goods Sold

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    Essay Length: 516 Words / 3 Pages
    Submitted: October 2, 2012 Autor: wanjingz
  • Internet Security and Risk

    Internet Security and Risk

    Internet security and risk Case study 1. Comment on the current tools and practices for ensuring e-business security in today’s organizations. What are some of the shortcomings in security addressed in the paper? In today’s world, in any business security plays a vital role for its growth and development. They implement the practice of finding the threats in e-business and use the tools to resolve the problems that arise in the e-business. Customers who shop

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    Essay Length: 1,052 Words / 5 Pages
    Submitted: October 5, 2012 Autor: Rishikesh
  • Overview of Company and Products/services

    Overview of Company and Products/services

    Overview of Company and Products/Services Persian Flor (PF) Company will tend to be the leader of greenhouse manufacturing sector in Iran. It is a subdivision of Ashianeh Sabz Tehran Company and it will offer 3 types of greenhouses for producing cut flowers and vegetables align with supportive services which will lead to fulfill customers' demands and concerns. Main aspects for guarantee PF's success will be affordable price, full range of services, high quality material and

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    Essay Length: 943 Words / 4 Pages
    Submitted: October 7, 2012 Autor: moto
  • Softening the Drug Policy to Become Effective

    Softening the Drug Policy to Become Effective

    Softening the Drug Policy to Become Effective America's drug prohibition policy in place today closely mirrors the reasons for the prohibitions of alcohol our nation had in the 1920s. Alcohol Prohibition as Mark Thornton's acknowledged in his article, -was undertaken to reduce crime and corruption, solve social problems… and improve health and hygiene in America (1991). With the same issues we once dealt with nearly a century ago, the same issues have been making its

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    Essay Length: 829 Words / 4 Pages
    Submitted: October 8, 2012 Autor: simba
  • Air New Zealand Financial Statement Analysis

    Air New Zealand Financial Statement Analysis

    Industry Analysis Tasman Empire Airways Limited (TEAL), a flying boat company was established in 1940 (Air New Zealand, Company History 2006). In 1965, the New Zealand Government took over TEAL and subsequently renamed it Air New Zealand Limited (AIZ) . The primary operations of AIZ include the transportation of passengers and cargo both domestically and internationally (Table 1). Due to these two industries accounting for a significant proportion of AIZ's total revenue, this will be

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    Essay Length: 3,182 Words / 13 Pages
    Submitted: October 11, 2012 Autor: antoni
  • Babysitting Service

    Babysitting Service

    Babysitting Service A Marketing Plan Presented by: Reva Leanna Rodriguez Table of Contents Page 1. Background …………………………………………………………………. 1 2. Company Description ……………………………………………………….. 1 3. Strategic Focus and Plan…………………………………………………….. 1 • Mission Statement……………………………………………………... 1 • Goals…………………………………………………………………… 2 4. Competitive Advantage ……………………………………………………… 2 5. Situational Analysis ………………………………………………………….. 3 • SWOT Analysis…………………………………………………………. 3 • Environmental Forces…………………………………………………… 3 • Consumer Analysis……………………………………………………… 4 6. Market product Grid ………………………………………………………… 5 • Service Offering………………………………………………………... 6 • Service Strategy………………………………………………………… 6 7. Break-Even Point

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    Essay Length: 2,688 Words / 11 Pages
    Submitted: October 12, 2012 Autor: simba
  • Should the Government Use Fiscal or Monetary Policy to Eliminate Canada's Current Contractionary Gap?

    Should the Government Use Fiscal or Monetary Policy to Eliminate Canada's Current Contractionary Gap?

    Should the Government use Fiscal or Monetary Policy to Eliminate Canada’s Current Contractionary Gap? Introduction An economic recession is a period of slow economic activity; this contractionary phase is characterized by high unemployment and low levels of GDP. On the other hand, government bodies desire economic growth and low unemployment levels in order to attain a stable economy. These goals may be reached through the use of either fiscal policy or monetary policy. This paper

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    Essay Length: 1,113 Words / 5 Pages
    Submitted: October 17, 2012 Autor: bombdigitty22
  • Abc Financial Statement Analysis in Practical

    Abc Financial Statement Analysis in Practical

    • In FY2011, ABC sales growth was 170% for FY2010 and 238% for FY2011 respectively. Simultaneously, gross profit margin decline to 8.64% during FY2011. According to ABC, the increase in revenue was contributed by larger orders by existing clients, while 20% were contributed by new clients. • The main reason for the decline in gross profit margin were due to the sharp price increase of milk powder towards the end of 2010 and also an

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    Essay Length: 528 Words / 3 Pages
    Submitted: October 21, 2012 Autor: gekyeo
  • Hitler: Economy and Foreign Policy

    Hitler: Economy and Foreign Policy

    During Hitler's reign over Nazi Germany, advances were made within the economic and foreign policy, benefiting the country in the years before WWI, and fortifying its power. After World War 1 and the severe reparations the Treaty of Versailles imposed, along with the Wall Street Crash of 1923, Germany was led to a decade of economic problems. When Hitler became Chancellor in 1933, he introduced new efforts to improve Germany's economy. He instituted autarky, which

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    Essay Length: 533 Words / 3 Pages
    Submitted: October 21, 2012 Autor: viki
  • Hallington Utilities Services

    Hallington Utilities Services

    Hallington Utilities Services This case deals with the issues facing Marion Forbes in her new position of senior human resources manager with Hallington Utilities Services. Brand new in her role she is faced with a memo from the CEO, John Swatridge, stating she will have her work cut out for her. His feelings were that the established HR department was not ready for the challenges ahead. These challenges will be brought to light later in

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    Essay Length: 515 Words / 3 Pages
    Submitted: October 21, 2012 Autor: creamdream
  • Excellent Customer Service

    Excellent Customer Service

    ABILITY : EXCELLENT CUSTOMER SERVICE TOOL : SITUATIONAL JUDGMENT TEST There will be 3 testing scenarios. Each candidate will be graded on their handling of each of the 3 scenarios. The tester will play the role of the customer in each of the scenarios. The target behavior is a candidate who is able to speak clearly, deal courteously and expeditiously with the customer. The candidate is an airline reservation clerk, working for a fictitious airline

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    Essay Length: 605 Words / 3 Pages
    Submitted: October 21, 2012 Autor: aminata
  • U.S. Financial Crisis

    U.S. Financial Crisis

    1. Introduction Since the U.S. financial crisis of 2008-09, world economy was experiencing slow growth exposing Europe and other countries towards unsustainable fiscal policies. Such growth was insufficient to deal with jobs crises in most developed economies and drag down income growth in developing countries. In this regard, Greece was the first country who faced tax revenue shortages due to slow growth and ultimately the country debts exceed the entire economy’s size and problem become

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    Essay Length: 1,546 Words / 7 Pages
    Submitted: October 24, 2012 Autor: Roxymonkey7
  • Empowering the Service Employee

    Empowering the Service Employee

    1. Introduction Competitive advantage potential, and the overall decline in customer satisfaction with services, it seems that the potential and opportunities for companies who can excel in services marketing, management, and delivery have never been greater, or more important (Zeithaml & Bitner, 2003). However now, some companies are creating and adding value to services through focusing on people as a differentiating factor. In the eyes of the customer the employee is the service. Every employee

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    Essay Length: 7,417 Words / 30 Pages
    Submitted: November 3, 2012 Autor: balibalibali2

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