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Last update: September 28, 2016
  • Strategies for Sustainable Competitive Advantage in Consumer Durable Industry

    Strategies for Sustainable Competitive Advantage in Consumer Durable Industry

    My dissertation report entitled "Strategies for sustainable competitive advantage in consumer durable industry" mainly deals with various strategies that the large business house pursue in order to be ahead of their competitors. The project mainly tries to identify the strategies followed by SAMSUNG, LG, ONIDA VIDEOCON and WHIRLPOOL to establish their monopoly in the market of consumer durable goods. The project also tries to identify the minds of the Indian customers. Both primary as well

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    Essay Length: 1,288 Words / 6 Pages
    Submitted: November 25, 2011 Autor: mj_gemini
  • The Strategies for Gaining Competitive Advantage

    The Strategies for Gaining Competitive Advantage

    The strategies for gaining competitive advantage would be the marketing information systems are the most effective. According to Bidgoli (2012), “MKIS supports analyzing market share, sales, and sales personnel, sales forecasting, price and cost analysis of items sold” (p. 12). This is more effective then the rest because they are able to analyze their sales and make sure that they are have the best prices on the market. If a company doesn’t have the best

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    Essay Length: 288 Words / 2 Pages
    Submitted: August 25, 2013 Autor: mrsgilbert
  • Coca-Cola Business Strategy and Competitive Advantage

    Coca-Cola Business Strategy and Competitive Advantage

    INTRODUCTION Every organization needs a strategy to outline the common goals of its organization. A well business strategy is critical to the success and sustainability of any business enterprise. They can use a single general strategy (e.g. low cost or differentiation or focus, etc.) or try to combine two or more strategies. This essay explains the opinions of Coca-Cola business strategy and competitive advantage simply. The Coca-Cola Company is established in 1886 by the pharmacist

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    Essay Length: 713 Words / 3 Pages
    Submitted: September 9, 2018 Autor: Hannah Law
  • The Competitive Advantages for Toyota

    The Competitive Advantages for Toyota

    in "fueling" the hydrogen, fuel cell technology actually caused more environmental harm then its HEV counterparts. HEV growth was expected to increase dramatically, surpassing 500,000 units by 2006 (see Exhibit 4). Hybrid technology combines existing technology with the innovative, new, environmentally conscious technology. The changes in the vehicle and the environmental benefits of the technology are both substantial. Some of the manufacturers and experts agreed HEVs were the future of the automotive industry because they

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    Essay Length: 408 Words / 2 Pages
    Submitted: March 8, 2011 Autor: andrew
  • Information System - the Major Competitive Advantage of Walmart

    Information System - the Major Competitive Advantage of Walmart

    Information System – The Major Competitive Advantage of Wal-Mart Wal-Mart is the largest and most profitable retailer on the earth, with $23.95 billion operating income and approx. 2,100,000 employees in last year. Its growth from a single store in to almost 8,500 stores in 15 countries with 55 different names is legendary in American business. The Wal-Mart culture is built on obtaining the most current information about what customers want, getting the best ideas from

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    Essay Length: 2,459 Words / 10 Pages
    Submitted: March 30, 2011 Autor: Antonio
  • Sources of Sustainable Competitive Advantages

    Sources of Sustainable Competitive Advantages

    Section 6: Marketing Strategies 6.1 Branding Sources of Sustainable Competitive Advantages Microsoft is one of the top 20 Innovative Companies in the world because they have strong management that is always pushing for continuous improvement. Microsoft has and will continue to build their reputation of innovativeness and brand loyalty among their customers as they have one of the most valuable and powerful brands of a business-to-business firm. The four steps that Microsoft has utilized in

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    Essay Length: 298 Words / 2 Pages
    Submitted: August 2, 2011 Autor: mizzles69
  • The Competitive Advantages for Toyota

    The Competitive Advantages for Toyota

    in "fueling" the hydrogen, fuel cell technology actually caused more environmental harm then its HEV counterparts. HEV growth was expected to increase dramatically, surpassing 500,000 units by 2006 (see Exhibit 4). Hybrid technology combines existing technology with the innovative, new, environmentally conscious technology. The changes in the vehicle and the environmental benefits of the technology are both substantial. Some of the manufacturers and experts agreed HEVs were the future of the automotive industry because they

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    Essay Length: 271 Words / 2 Pages
    Submitted: October 25, 2011 Autor: alsori
  • The Competitive Advantages for Toyota

    The Competitive Advantages for Toyota

    Presentations/Assignments - You have an assignment followed by a presentation for this course. You are supposed to make a group of 3-4 students for the assignment. - Each group has to prepare an assignment and make a presentation on a reading and a case study that is relevant to one of the topics that will be studied during the semester. The readings and cases are mentioned below in the table and each group has to

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    Essay Length: 523 Words / 3 Pages
    Submitted: February 26, 2012 Autor: hanan354
  • What Are the Sources of Southwest Airlines' Competitive Advantages?

    What Are the Sources of Southwest Airlines' Competitive Advantages?

    Southwest believes that an important part of its competitive advantages rested with its people and how they were managed. There are many reasons for Southwest’s success, but three most important competitive advantages are employee management, risk assessment and cost efficiency. Firstly, Southwest Airlines treat its very serious; employee satisfaction is very important and prioritized as one of key success factors. Because of the importance of its employees, the company’s recruiting process is very selective to

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    Essay Length: 327 Words / 2 Pages
    Submitted: April 24, 2012 Autor: Ericseven
  • Business Transformation for Competitive Advantage

    Business Transformation for Competitive Advantage

    A successful organisation will have many different goals & objectives that it will want to try and achieve. In order to meet these goals & objectives an organisation will undertake a number of business processes and develop various competitive advantages. To assess how effective its business processes are, an organisation can use Michael Porter's value chain approach. Value chain analysis can help an organisation understand how it add value to its existing business processes and

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    Essay Length: 631 Words / 3 Pages
    Submitted: September 9, 2012 Autor: moto
  • Sustainability of Twitter Business Model and Competitive Advantage

    Sustainability of Twitter Business Model and Competitive Advantage

    3. Sustainability of Twitter business model and competitive advantage Company’s aim to obtain and maintain sustainable business model (SBM) and competitive advantages (SCA) as long as possible and Twitter is certainly one of them. In addition, SBM and SCA are considered as important intangible assets that help company to create value that is hard to imitate and not easily substitutable (Ogrean, Herciu & Belascu 2009). A. Sustainable business model SBM focus on adding value to

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    Essay Length: 421 Words / 2 Pages
    Submitted: October 2, 2012 Autor: Hanhchau
  • How Technology Could Be a Competitive Advantage for Hr

    How Technology Could Be a Competitive Advantage for Hr

    In today’s business world the issue of how to provide a better service and the best product through utilizing advance technology is always a popular topic. Propitiate strategies combined with new technology definitely can enhance most company’s performance, and it is also a very crucial competitive advantage to HR professionals. From company’s perspective, in order to increase the productivity and performance, new technology can help HR professionals to enhance the efficiency and effectiveness of hiring

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    Essay Length: 516 Words / 3 Pages
    Submitted: November 26, 2012 Autor: Newhappynew
  • Competitive Advantage for Airlines

    Competitive Advantage for Airlines

    Competitive Advantage Competitive advantage is the ability of an organization to outperform others because they produce desired goods or services more efficiently and effectively than its competitors. From the passage talking about Cathay Pacific, it shows that they are not very interested in setting up a low-cost subsidiary to compete with other competitors such as Singapore Airlines and All Nippon Airways to gain market shares. Nevertheless, they maintain their market shares as before which means

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    Essay Length: 618 Words / 3 Pages
    Submitted: December 1, 2012 Autor: moto
  • Innovation as Source of Competitive Advantage

    Innovation as Source of Competitive Advantage

    Strategic entrepreneurship - Innovation as source of competitive advantage Global organizations face the challenge of adapting frequently to meet the needs of their customers, suppliers, and share-holders. Creating value for stakeholders is becoming increasingly difficult even for leading players like General Motors (GM) and Ford. A stream of continuous value-creating innovations by global competitors (e.g., Toyota and Honda) have challenged GM & Ford to reinvent themselves continuously. The challenge of continuous and dynamic change is

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    Essay Length: 434 Words / 2 Pages
    Submitted: December 4, 2012 Autor: ramdesai1063
  • Competitive Advantages

    Competitive Advantages

    Introduction In the current context of globalization and competition, e-business strategy became a priority for executives and managers in the global development strategy of their company. It’s now a good way to have a good external and also an internal communication always to attract new customers, and increase profits. An e-business strategy has to be drawing up between all protagonists of the company: employees, environment, clients, suppliers. Introduce the e-business notion into the strategy became

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    Essay Length: 2,945 Words / 12 Pages
    Submitted: January 14, 2013 Autor: kikiki
  • Competitive Advantage

    Competitive Advantage

    According to the classic model of international trade introduced by David Ricardo (19th-century English economist) to explain the pattern and the gains from trade in terms of comparative advantage, it assumes a perfect competition and a single factor of production, labor, with constant requirements of labor per unit of output that differ across countries. The basis for trade in the Ricardian model is the differences in technology between countries. As a result, there are two

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    Essay Length: 913 Words / 4 Pages
    Submitted: February 10, 2013 Autor: Sash
  • Google Case - Competitive Advantage

    Google Case - Competitive Advantage

    Competitive advantage: Google has a competitive advantage that has allowed them to nearly monopolize the search engine industry. Some of these competitive advantages are: their infrastructure, their cash reserve, and the name “Google” itself. Their infrastructure is a major competitive advantage that has allowed them to succeed. Google builds their own servers, storage systems, and Internet switches. If they purchased the hardware they need from different companies it would be very difficult to keep all

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    Essay Length: 856 Words / 4 Pages
    Submitted: February 22, 2013 Autor: allisonpayne
  • Competitive Advantages of Honda

    Competitive Advantages of Honda

    Competitive Advantages of Honda Honda enjoys many advantages in the automotive market that make it the top choice for many buyers. Honda has been around long enough that these advantages have come to be expected from any of their brands. To Honda's credit, they continue to introduce cars that meet and exceed these expectations every year. 1-Reliability Honda has a remarkable reputation of quality building practices and parts, and this is not undeserved. Honda automobiles

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    Essay Length: 287 Words / 2 Pages
    Submitted: March 26, 2013 Autor: fahadali1994
  • Apple’s Competitive Advantage

    Apple’s Competitive Advantage

    Chumpol Mesangsorot 524 32400 26 Thanayuth Chatskulwong 524 32605 26 Chavit Suntiparapop 524 32336 26 Sim Kwang Wei 550 02229 26 2605320 Current Issues in Marketing (Spring 2013) BBA Chulalongkorn Apple’s competitive advantage Among the earliest pioneers of personal computers, Apple computers (the name used in the past) have an early mover advantage in the personal computer market. Subsequently, Macintosh was introduced, demonstrating high level of user-friendliness, industrial design and technical elegance. Constantly innovating and

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    Essay Length: 1,985 Words / 8 Pages
    Submitted: April 2, 2013 Autor: Sabyenn
  • Apple's Historical Competitive Advantages

    Apple's Historical Competitive Advantages

     Apple’s historical competitive advantages Since its birth in 1976, Apple has remained a forerunner in innovation and technology with a temptation that enthusiasts can hardly resist. From iMacs to iPads, this 35-year-old company has repeatedly created consumer frenzies with elegant innovative products. As they ramp up the next buzz over the new iPad 3, scheduled to hit the market in early 2012, we look at the last decade to unveil the brilliance that catapulted

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    Essay Length: 2,776 Words / 12 Pages
    Submitted: May 25, 2013 Autor: Mohsensaki
  • What, Historically, Have Been Apple’s Competitive Advantages?

    What, Historically, Have Been Apple’s Competitive Advantages?

    1. What, historically, have been Apple’s competitive advantages? Apple Inc. was founded by Steve Jobs and Steve Wozniak in 1976 with the mission to make products that were cutting edge, designed beautifully, and easy to use. They have been able to keep this competitive advantage not only by relying on its own proprietary designs but by refusing to license their hardware to third parties. They tend to be a leader in new technologies such as

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    Essay Length: 1,329 Words / 6 Pages
    Submitted: June 11, 2013 Autor: lambourg
  • Apple Competitive Advantage

    Apple Competitive Advantage

    Apple enjoyed the first move advantage with its introduction of first affordable computer, the Macintosh, and being at the top of the computing market for a period of time with the development of Apple Desktop, Macbook Air, Macbook Pro, etc. Apple’s competitive advantages are its innovation, ease of use, design elegance and customer’s loyalty which allowed apple to sell its products at a premium price. But its competitive advantage couldn’t maintain after formation of new

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    Essay Length: 409 Words / 2 Pages
    Submitted: April 10, 2015 Autor: katielai64
  • Leadership Strategy

    Leadership Strategy

    21st Century Leadership 21st Century Leadership ________________ Introduction As CEO, Larry Page has a personality that distinguishes him from anyone else. Larry Page is the opposite of a social animal and concentrates on living, breathing, and eating everything about Google. He is very ambitious about his work and believes that the only way to get people to notice something great is to perform useful tasks better than everyone else. Page was the purpose behind Google’s

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    Essay Length: 1,810 Words / 8 Pages
    Submitted: June 27, 2015 Autor: shameem28
  • What Makes It for a Firm to Achieve Competitive Advantage?

    What Makes It for a Firm to Achieve Competitive Advantage?

    Class 8: International Business Strategy Framework 2013 What makes it for a firm to achieve competitive advantage? * Initial conditions: Firms were privileged in some way in its very early periods. (first mover advantage) * Managerial decisions: Competitive advantage is the result of superior managerial performance. The frameworks for Competitive positioning: 1. Porter 2. Resource Based View of the firm 3. The delta model Porter Focus of Strategic Attention: Industry/Business Porter (1980) argues that it

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    Essay Length: 621 Words / 3 Pages
    Submitted: September 23, 2015 Autor: dhomunoumesh
  • Sustained Competitive Advantage

    Sustained Competitive Advantage

    Universidade Católica Portuguesa Faculdade de Economia e Gestão Name: António Patrão Areal de Rothes, 351312049 Class: Research Seminars (English - diurnal) Homework number: 2 Research Question Essay After an in depth read of Firm Resources and Sustained Competitive Advantage, an article written by Jay Barney, it came to my conclusion that the main question that the author is trying to answer is, whether or not particular firm resources can be sources of sustained competitive advantage.

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    Essay Length: 490 Words / 2 Pages
    Submitted: November 9, 2015 Autor: António Rothes

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