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Last update: February 19, 2015
  • Google, Apple and Microsoft Struggle for Your Internet Experience

    Google, Apple and Microsoft Struggle for Your Internet Experience

    1. Executive Summary Today the Internet, along with hardware devices and software applications, going through a major expansion. Mobile devices with advanced functionality and ubiquitous Internet access are rapidly gaining on traditional desktop computing as the most popular form of computing, changing the Basis for competition throughout the industry. Research firm Gartner predicts that by 2013, mobile phones will surpass PCs as the way most people access the Internet. Today, mobile devices account for 5

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    Essay Length: 1,012 Words / 5 Pages
    Submitted: January 14, 2014 Autor: Amsalu
  • Apple Pestel Analysis

    Apple Pestel Analysis

    APPLE INC. INTRODUCTION Established in California on the 1st of April 1976, Apple Inc., formerly known as Apple Computers Inc., is mainly in the business of designing, manufacturing and marketing of personal computers, related software and hardware, services, peripherals and networking solutions. Apple revolutionized the media industry with the introduction of the iPod and iPhone to the market. Additionally, they run an online media store name "iTunes Store" which can be accessed via iTunes software.

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    Essay Length: 265 Words / 2 Pages
    Submitted: February 4, 2014 Autor: moto
  • Corporate Strategy of Apple

    Corporate Strategy of Apple

    Corporate Strategy is a very important element of organization’s direction and also a very important way to reach the line of business success in the long term for company. The most important factor for a company is to understand how to make a successful marketing strategy. Marketing is a process of bring potential costumer to current customer as well, if you sale your product without potential costumer and marketing, sale, no matter how well the

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    Essay Length: 296 Words / 2 Pages
    Submitted: February 17, 2014 Autor: pp521o
  • Apple Is a Technology Company

    Apple Is a Technology Company

    Apple is a technology company Founded in April 1, 1976 by Steve Jobs, Steve Wozniak, and Ronald Wayne. Apple has been very successful for its great innovating and high quality products putting them on top of the market in their sector. But being a leader for so long in what we do includes continuous satisfaction of customers need in terms of new products and quality which brings us the notion of Human Recourses. In the

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    Essay Length: 417 Words / 2 Pages
    Submitted: February 18, 2014 Autor: massy
  • Analysis of Apple

    Analysis of Apple

    I chose to do my SWOT analysis on Apple. Since I love computers and any kind of technical thing I thought that this would be good. I was going to do one on Microsoft but thought that I would look into a company that I really do not care that much for. I think that Apple is doing a good job at what they do but they are not really looking out for the consumers

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    Essay Length: 977 Words / 4 Pages
    Submitted: February 19, 2014 Autor: Walkermk1982
  • The Macro-Environment of Apple Inc

    The Macro-Environment of Apple Inc

    The Macro-environment of Apple Inc. Macro environment analysis is a review of all the factors that a company is unable to control. Companies conduct this analysis to stay abreast of the issue in the current business environment. Apple Computer Inc. is an excellent example of a company who stays abreast of issues in an ever changing business environment. Apple Computer Inc., which represents a fascinating compilation of engineering talent, innovation, perseverance, and success in spite

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    Essay Length: 385 Words / 2 Pages
    Submitted: March 12, 2014 Autor: cathalnugent
  • Apple's Marketing Research

    Apple's Marketing Research

    Apple’s Market Research MKT/441 March 19, 2014 Market Research Market research is the research that a company or organization conducts to see how a product or service will perform in a target market. The research will allow the company or organization to make adjustments to its market plans based on the market research. The market research will help the company or organization determine if the product or service will do well or not. The research

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    Essay Length: 809 Words / 4 Pages
    Submitted: March 26, 2014 Autor: kishachaplin
  • Ratio Analysis: Walmart Stores, Inc Vs. Apple, Inc

    Ratio Analysis: Walmart Stores, Inc Vs. Apple, Inc

    Ratio Analysis: Wal-Mart Stores, Inc vs. Apple, Inc Wal-Mart and Apple have certainly proved themselves as successful businesses. But how successful are they? Two questions must be answered before any decision can be made about each company’s financial health. How successful will they continue to be and how can we measure this? Wal-Mart sells anything from cereal to wide screen televisions. Since the later 1980s, Wal-Mart has been a common household name. The company made

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    Essay Length: 1,063 Words / 5 Pages
    Submitted: March 26, 2014 Autor: drehs
  • Apple's Corporate Social Responsibility

    Apple's Corporate Social Responsibility

    Abstract Apple Inc is the one of the most admired companies in the world. This is due to its production of high quality products which merge technology and aesthetics. Apple has also surprised the world with its tremendous marketing strategies that makes it one of the highest revenue earners in the world. Apple employs a 3 part philosophy in marketing it product that has lifted it to the status of a market leader it now

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    Essay Length: 3,017 Words / 13 Pages
    Submitted: April 30, 2014 Autor: onjalaze
  • Apple Case

    Apple Case

    Contents Page Introduction • Background of Apple Breakdown/Analysis • Balance Sheet • Income Statement • Cash Flow Statement • Work-in Capital • Gross Margin • Risk • Leverage • Profitability • Return On Investment Apple vs. Industry: to invest or not to invest? Introduction Apple is likely to be one of the most recognized companies in the world. It has four hundred and fifteen retails stores in thirteen countries, with the US holding the most,

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    Essay Length: 2,344 Words / 10 Pages
    Submitted: May 1, 2014 Autor: iamchelsea53
  • Apple Case

    Apple Case

    Beginning with Apple’s financials allowed various assessments to be performed for the company. First, using a horizontal analysis of the balance sheet, income statement, and cash flow statement showed that Apple still has growth every year, but the growth is slowing down. After performing an analysis comparing Apple to direct competitors, it remains that Apple is still on par with the industry and remains a force in electronics. After completing the weighted average cost of

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    Essay Length: 1,038 Words / 5 Pages
    Submitted: May 11, 2014 Autor: ldcrocker
  • Apple Case

    Apple Case

    Apple’s business competitive strategy includes unique design, competitive prices, brand power, and non-substitutable products. Apple has created a dependence on iTunes throughout the public. Across every Apple interface, iTunes is at its core. The ability to connect all devices and share information and files keeps customers coming back. Because they already have an iPhone and a MacBook, when they look for a new tablet, the customer will be more likely to buy an iPad for

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    Essay Length: 597 Words / 3 Pages
    Submitted: May 21, 2014 Autor: uofskiller
  • Apple Case

    Apple Case

    “You these children of nowadays, you will not kill me”. A phrase I have heard verbatim from my great grandmother, grandmother and mother either laughingly, in confusion or aggravation. It is uncanny how the younger generations antics’ seem to turn the older generation grey, another phrase I have heard repeatedly. It is safe to say that a general consensus has been reached that there are many problems with the younger generation today. According to the

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    Essay Length: 617 Words / 3 Pages
    Submitted: May 23, 2014 Autor: shakes
  • What Are the Chief Elements of Apple’s Overall Competitive Strategy? How Well Do the Pieces Fit Together? Is the Strategy Evolving?

    What Are the Chief Elements of Apple’s Overall Competitive Strategy? How Well Do the Pieces Fit Together? Is the Strategy Evolving?

    Apple Inc. in 2010 Anita Dirini A Case Analysis Christopher Brands Cynthia Marentette Summer 2014 1. What are the chief elements of Apple’s overall competitive strategy? How well do the pieces fit together? Is the strategy evolving? Innovation has been the driving force behind Apple since its inception, and continues to be the most significant element of their competitive strategy. However, Apple has successfully incorporated other elements into their strategy, including product differentiation, sustainable competitive

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    Essay Length: 918 Words / 4 Pages
    Submitted: June 24, 2014 Autor: hurricaneherman
  • Marketing Techniques of Apple and M&s

    Marketing Techniques of Apple and M&s

    Report on: Marketing Techniques of Apple and M&S Marks and Spencer Marks and Spencer (M&S) is a multinational retail company based out of the Greater London. M&S sell retail goods as well as home appliances, foods and services such as home delivery. M&S have a multi-channel income not only in retail goods, they also sell; food products, electronics, home goods as well providing delivery services and financial aid. Though most of their income comes from

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    Essay Length: 2,603 Words / 11 Pages
    Submitted: November 16, 2014 Autor: Jorgthorn
  • Apple Inc.

    Apple Inc.

    Week 1: Case 2.2 Apple Inc. Q) Professional auditing standards provide guidance on the auditor’s consideration of an entity’s business risks. What is the auditor’s objective for understanding an entity’s business risks? Why does an auditor not have responsibility to identify or assess all business risks? Provide some examples of business risks associated with an entity that an auditor should consider when performing an audit?  To provide a basis for designing and performing further

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    Essay Length: 264 Words / 2 Pages
    Submitted: February 1, 2015 Autor: gokul142
  • Apple and Samsung

    Apple and Samsung

    Apple and Samsung are one of the most competitive corporations known today when it comes to some of their products such as the iPhone and the Galaxy. The reason we wanted to do a research paper on Apple vs. Samsung is because at the current time these products are high in demand. Apple and Samsung products have been incorporated into different government agencies and civilian business’s to complete everyday task. Other topics that also will

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    Essay Length: 559 Words / 3 Pages
    Submitted: February 13, 2015 Autor: atompkins89
  • Internet Marketing Case Study Comparison: Napster and Apple Itunes

    Internet Marketing Case Study Comparison: Napster and Apple Itunes

    Internet Marketing Case Study Comparison: Napster and Apple iTunes Introduction to Napster Napster was created by Shawn Fanning, a 19-year-old student at Northeastern University, in an attempt to help his friend find music downloads on the internet. Napster, an independent peer-to-peer (P2P) file sharing service, was initially launched between 1998 and 1999. Its P2P technology enabled participants to easily share their MP3 music files with other users. By February of 2001, “…Napster use peaked with

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    Essay Length: 2,257 Words / 10 Pages
    Submitted: February 21, 2015 Autor: Holly Lock
  • Inside Apple’s Broken Sapphire Factory – How $1 Billion Bet on Iphone Screens Failed; the ‘boule Graveyard’

    Inside Apple’s Broken Sapphire Factory – How $1 Billion Bet on Iphone Screens Failed; the ‘boule Graveyard’

    MGMT 3800 Wall Street Journal Article Review Inside Apple’s Broken Sapphire Factory – How $1 Billion Bet on Iphone Screens Failed; the ‘Boule Graveyard’ Nov 19th, 2014 Author: Daisuke Wakabayashi Total Number of Words in Article: 1547 words Specific Chapter Topics: Chapter 6 Strengthening a Company’s Competitive Position 1. Outsourcing strategies 2. The drawbacks of Strategic alliances 3. How to make strategic alliances work Key Points: * GT Advanced Technologies Inc. unexpectedly filed for bankruptcy:

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    Essay Length: 1,112 Words / 5 Pages
    Submitted: February 24, 2015 Autor: rjqbreeze
  • Apple Inc Essay

    Apple Inc Essay

    Executive summary This report provides background information and mission statements, when the company was created and by whom, it’s target and mission statements for each period separately. Further, how they survive in competitive markets, challenges they are faced, negotiation and relationship with suppliers and customers, and unique product varieties over rivals. Moreover, the report includes essential abilities over competitors, which in turn serves to gain competitive advantages in the global market. Nevertheless, there is no

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    Essay Length: 1,437 Words / 6 Pages
    Submitted: March 12, 2015 Autor: alisher ahmedov
  • In Apple Inc., a Leader Change from Steve Jobs to Tim Cook Was Taken Place in 2011.

    In Apple Inc., a Leader Change from Steve Jobs to Tim Cook Was Taken Place in 2011.

    Table of Contents Executive Summary 1. Introduction 2. Case Background 3. Leadership Difference between Steve Jobs & Tim Cook 4. Current Obstacles Face to Apple Inc. 4.1 Leadership Prototype Difference 4.2 Trust Relationship between new CEO and existing staff 4.3 Vision Difference 4.4 Stakeholder Interest 5. Implicit Leadership in Apple Inc. Case 6. Recommendation 7. Conclusion 8. Appendix Figure 1 : Trust, Respect and Affection Relationship Figure 2 : Internal and External Stakeholder Analysis Figure

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    Essay Length: 4,374 Words / 18 Pages
    Submitted: March 16, 2015 Autor: Ren'ee To
  • Case Study of Apple

    Case Study of Apple

    3. List the factors that drive productivity and competitiveness of the firm and country which can be extracted from this case. 1. Openness to Regional and International Trade Market openness serves as the main drivers towards the productivity growth and competitiveness in China particularly in attracting Foreign Direct Investment (FDI). The most important element is the business ability to sell its products and services to both local and foreign markets. Trade barriers such as tariffs

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    Essay Length: 401 Words / 2 Pages
    Submitted: April 5, 2015 Autor: Asrulnizam Addrus
  • Pricing Decisions on Apple Iphone

    Pricing Decisions on Apple Iphone

    CLC: Pricing Decisions Pricing is a complex task for any product or service. There are so many variables that go into the pricing process and most are dependant on future trends as well as current marketplace conditions. Other pricing conditions include government regulations and various legal requirements. One of the most daunting managerial tasks may very well be the constant monitoring of marketing trends via supply and demand. If consumers are not willing to buy

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    Essay Length: 1,478 Words / 6 Pages
    Submitted: April 6, 2015 Autor: petesayegh
  • Apple Competitive Advantage

    Apple Competitive Advantage

    Apple enjoyed the first move advantage with its introduction of first affordable computer, the Macintosh, and being at the top of the computing market for a period of time with the development of Apple Desktop, Macbook Air, Macbook Pro, etc. Apple’s competitive advantages are its innovation, ease of use, design elegance and customer’s loyalty which allowed apple to sell its products at a premium price. But its competitive advantage couldn’t maintain after formation of new

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    Essay Length: 409 Words / 2 Pages
    Submitted: April 10, 2015 Autor: katielai64
  • Apple Inc.’s Globalization and Innovation in China

    Apple Inc.’s Globalization and Innovation in China

    Apple Inc.’s Globalization and Innovation in China Summary: Nowadays, when we mention ‘apple’, we are not talking about the fruit, but we are actually mentioning a famous international brand, which is worth about 39.3 billion US dollars. Apple Inc. was founded in 1976 in California by Steve Jobs, Steve Wozniak and Ronald Wayne. It is an American multinational organization which designs and sells consumer electronics, personal computers and computer software. In our presentation, we bring

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    Essay Length: 2,433 Words / 10 Pages
    Submitted: April 25, 2015 Autor: bellawu

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