Ssc Presentation

AI was created with the sole aim of mimicking or outperforming human minds

• Intelligence exhibited by an artificial entity to solve complex problems

• Integration of computer science and physiology intelligence in simple language

• Ability to creating memorizing and understanding, recognizing patterns, making choices, adapting to change and learning from experience

• Making computer behave like humans

Situation analysis

Market summary:

Target market:

• Major pharmaceutical companies

• Hospitals

• Medical clinics

• Rehabilitation centers for paraplegic

• Army Hospitals

Situation analysis

Market summary:

Behavior factors:

• Paraplegics are highly interested in finding a solution to walk again via any means necessary for a better quality of life, broader possibility for employment, higher income, less medical expenses, vaster entertainment activities, etc.

• Full change of quality of life

Market needs:

• A medical tool that would last longer than average of 5 years within the body

• Not rejected by body

• Faster recovery rate

• Safer on long run

• Cheaper than lifetime medication fees (on the long run)

• Well designed

• Medical attention and care / follow up

• Home modification

• Mental healthcare

Situation analysis

Market summary:

Market trends and Competition:

• EXOSKELETON ROBOT

• (phoenix SUITX)

• Mechanical wheelchairs

Description: Neuroprosthetic technologies to improve motor recovery after spinal cord injury

The product is the means to allow the cut circuit on the spinal to reconnect via prosthetic membranes.

Strengths:

• Young, dedicated, and highly qualified diverse researchers

• Superior management/strong leadership, took the idea/product from one level to another, knowing the challenges and solutions.

• Focus, innovation/creativity, collaboration

• The product serves a specific role / injury

• Successful development by stages

• High interest in investment into product: aiming to achieve its ultimate goal.

• Competitor products are more expensive and complicated to use (exoskeleton SuitX).

• Product is inserted within the body thus invisible at first glance. Diminishes social discomfort for patients with complexes. (Advantage over bulky competitors)

Opportunities:

• The product represents a great leap for humanity

• It improves the quality of life of many people

• One step is leading to another/unlimited possibilities for future discoveries and achievements in the medical field

• This unprecedented discovery might lead to other discoveries in different fields. This is an achievement made in correlation with different fields

• If made available, it could be used by all needing people all over the world (especially in the presence of the different and never ending wars)

Marketing strategy

Mission:

Provide the patients with a life changing sustainable miniature product to help them walk again

This product will make a paraplegic’s dream come true

Objectives:

• Create impactful market penetration in USA

• Achieve a steady increase in market penetration

• Develop international market growth

Financial Objectives:

• Maintain a significant research and development budget (as a percentage relative to sales) to spur future product development

Marketing strategy

Strategy:

Position the SSC as the premier solution serving the USA market and planning to develop onwards onto the international market.

Create customer awareness and develop a full customer base.

Product information will be communicated through a variety of methods :

• Medical forums and symposiums

• Conferences

• Websites

• University lectures

• Private clinics

• Social Media

• Print Media

Financials

As product is still within launching phase, all financial information  regarding expenses is under non-disclosure

• Price estimation will be based on benchmarking with direct competitors within market trend

• Estimated price between 30,000$ (mechanical wheelchair) – (EXOSKELETON SuitX) 40,000$ per device