Sample Business Plan

1. INTRODUCTION

1.1 Name of the company

- Azlong Satay Sdn Bhd

1.2 Nature of business

- It is challenging to find an inclusive way to cover all aspects of food production and sale. The Food Standards Agency, a government body in the UK, describes it thus: "...the whole food industry - from farming and food production, packaging and distribution, to retail and catering."

- The Economic Research Service of the USDA uses the term food system to describe the same thing:

- "The U.S. food system is a complex network of farmers and the industries that link to them. Those links include makers of farm equipment and chemicals as well as firms that provide services to agribusinesses, such as providers of transportation and financial services. The system also includes the food marketing industries that link farms to consumers and which include food and fiber processors, wholesalers, retailers, and foodservice establishments."

- Azlong Satay Sdn Bhd is a partnership that related to food industries. Our companies specialize in providing frozen food. Our frozen food is satay.

1.3 Industry profile

- The main idea for developing this business in due to the need and want bride and groom in their special day. These worlds give an opportunity for our company to produce a different idea among other frozen food around Langkawi. Other than that, there are not many competitors around Langkawi. Furthermore, it would be easy for us to contribute to this business as our company is one of the six Bumiputera companies that offers consumers at a reasonable price.

1.4 Location of business

- Azlong is located at Pekan Kuah industrial area. Our location provides all facilities such as telecommunication systems and roadways. Others than that, this location has sufficient parking lots.

1.5 Date of commencement

- Our company commenced operation on 17th July 2013

1.6 Factors in selecting the proposed venture

- Our company chooses this business because there is a high demand thus a lot of hotel and restaurant that serve satay as their main menu. Our company believe that we can compete with other competitors around Kedawang and Chenang . Our companies also believe that our company will become a source of reference for Bumiputera entrepreneurs in the same field.

1.7 Future prospects of the business

- Our future plans for this business is to open more branches in Malaysia.

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