Boston Beer
Autor: thatoneguy . • September 22, 2015 • Case Study • 1,213 Words (5 Pages) • 797 Views
Boston Beer- Common Size Income Statement | |||||
| 2013 | 2012 | 2011 | 2010 | 2009 |
Revenue | 100.00% | 100.00% | 100.00% | 100.00% | 100.00% |
Cost of Goods Sold | 47.92% | 45.67% | 44.53% | 41.01% | 44.38% |
Gross Profit | 52.08% | 54.33% | 55.47% | 58.99% | 55.62% |
Operating Expenses | 36.78% | 37.85% | 35.27% | 34.62% | 35.19% |
Operating Income | 15.30% | 16.47% | 20.21% | 24.36% | 20.44% |
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Income Before Taxes | 15.23 | 16.46% | 20.18% | 16.03% | 11.99% |
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Net Income | 9.52% | 10.25% | 12.88% | 9.91% | 6.86% |
B. Common Sized Analysis of Major Income Statement Accounts
The figure above shows the major accounts of the Common Size Income Statement of Boston Beer. Not only is it vital to look at a company’s Income Statement in dollar form, it is important to analyze it in percentage form. For instance, taking a look at the Net Income on a normal Income Statement, one would see a year-to-year increase of $39 million from 2009 to 2013 (Income Statement, n.d.). Now looking at the Common Size Statement, it shows that even though, monetarily, there has been a steady increase, percentage wise, from 2011 to 2013 there has been a decrease in net income in relation to the percentage of revenue.
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