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Last update: June 29, 2017
  • The Importance of Building the Third Runway to Enhance the Hong Kong's Aviation Position

    The Importance of Building the Third Runway to Enhance the Hong Kong's Aviation Position

    1. Abstract: Building the third runway is a controversial issue during these days. Do you think Hong Kong should build it or not? There are still different opinions from different people. Therefore, it is critical to know how the importance of building the third runway nowadays. Since Hong Kong’s aviation position is getting challenge by the airport nearby, enhancing the position for Hong Kong is very urgent for facing those challenges. 2. Aim: Through analyzing

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    Essay Length: 427 Words / 2 Pages
    Submitted: February 1, 2012 Autor: stevenikki
  • Tanishq: Positioning to Capture the Indian Woman's Heart

    Tanishq: Positioning to Capture the Indian Woman's Heart

    Case Analysis Report Tanishq: Positioning to Capture the Indian Woman's Heart I. Case Summary: The case study here provides us with the insight of how Tanishq has adopted different strategies to position itself as a mainstream jewelry brand and differentiate itself from the competitors, in the Indian jewelry market. GoldPlus, on the other hand which was launched nine years after Tanishq had entered the jewelry market, is also a subsidiary of the same holding company,

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    Essay Length: 1,725 Words / 7 Pages
    Submitted: February 8, 2012 Autor: anesh
  • Individual Perception and Reality - Study of Human Psychology

    Individual Perception and Reality - Study of Human Psychology

    Name Course Code Courser Title Course Tutor Date The study of human psychology has historically tended to lay a lot of emphasis on the negatives rather than the positives. Mental health practitioners as well as scholars have been found to focus their energies on the many forms of psychological distress, depression, schizophrenia among others. In recent times, however, there has been an interdisciplinary cohort of scholars, researchers and psychologists who have focused their abilities and

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    Essay Length: 1,123 Words / 5 Pages
    Submitted: February 14, 2012 Autor: wainainaina
  • Positive Impacts of Communication Technology

    Positive Impacts of Communication Technology

    To examine the role of sis in responding to the unexpected man made crisis such as terrorist attacks accident s nuclear bological chemical ... usually localized to a single region. Do you remember Chernobyl, the terror attack of eleventh September, the ERIKA catastrophe, the BP disaster, tubes attack in London, and recently in Japan the nuclear crises at Fukushima. These events has one common point, the Man has generated them. Indeed since the beginning the

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    Essay Length: 2,663 Words / 11 Pages
    Submitted: February 14, 2012 Autor: simba
  • Positive and Negative Effects of Globalization on Today's World

    Positive and Negative Effects of Globalization on Today's World

    Introduction The current integrated and interdependent world economy is the outcome of the process or a phenomenon called Globalization. Various definitions of Globalization are available today. As per Block (2004), in his research paper, states that Giddens has defined globalization as “Intensification of world-wide social relationships which link distant localities in such a way that local happenings are shaped by distant events and, in turn, distant events are shaped by local happenings.” IMF (2008) claims

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    Essay Length: 1,592 Words / 7 Pages
    Submitted: February 14, 2012 Autor: bspickard
  • How Should Show Circuit Be Positioned and in Which Part of the Market Would It Best Fit?

    How Should Show Circuit Be Positioned and in Which Part of the Market Would It Best Fit?

    1. How should Show Circuit be positioned and in which part of the market would it best fit? Based on the below analysis if Show Circuit Dog Food were to enter any of the specific dog food markets it would not be able to compete very well. Price wise a. What price would you recommend and why? When considering the pricing of Show Circuit a series of factors have to be taken into account. The

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    Essay Length: 988 Words / 4 Pages
    Submitted: February 24, 2012 Autor: jon
  • What Is Environmental Psychology? Paper

    What Is Environmental Psychology? Paper

    What is Environmental Psychology? Paper What is Environmental Psychology? When thinking about the environment humans, animals, plants, and other living things come to mind. It can be important for a human to have a relationship with their surroundings; it can be a component that defines them and their growth. There may be a person who lives in a different part of the world where it can be remote and their view on psychological structure can

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    Essay Length: 908 Words / 4 Pages
    Submitted: February 27, 2012 Autor: jbushner74
  • Product/service Positioning

    Product/service Positioning

    Product/ Service positioning is creating a unique, consistent and recognized customers perception about a company offering and image. The customer believes about a company’s product value, features, and benefits that also is Product/Service positioning. It based on customer experiences and evidence rather than awareness created by advertising or promotion. A company wants to success in market that have to understanding their customers by using evaluate competing marketing programs and make purchase decisions. It may be

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    Essay Length: 381 Words / 2 Pages
    Submitted: February 29, 2012 Autor: amylhyu
  • Ethical, Legal and Cultural Issues in Administering Psychological Tests

    Ethical, Legal and Cultural Issues in Administering Psychological Tests

    Psychologists need to consider Ethical, Legal and Cultural issues in administering psychological tests. Part of the Ethical considerations in testing involves obtaining informed consent from all the test takers or the subject. We should ask permission from the subject and they should be informed on the things that they’ll be taking and they should agree on the terms given to them. Incursion of privacy is also one of the issues to be considered. Subjects have

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    Essay Length: 339 Words / 2 Pages
    Submitted: March 5, 2012 Autor: jelows
  • What Is Environmental Psychology?

    What Is Environmental Psychology?

    Our environment has a great effect on human psychology because the environment itself shapes who we are today. Our environment shapes our experiences throughout our lives allowing us to perceive different events differently from anyone else. Kurt Lewis claimed that there is a relationship between behaviors and environment, the repetitive contact with the individual variables of the person and their environment leads to certain behaviors (Arkkelin & Veitch, 1995). The term environmental can be very

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    Essay Length: 951 Words / 4 Pages
    Submitted: March 26, 2012 Autor: katressa13
  • Industrial/organizational Psychology

    Industrial/organizational Psychology

    Industrial/Organizational Psychology When most people think of psychology they think of it as referring to the study of the human mind or the human condition but many do not realize that psychology is used in many factors of a person everyday life. The field of psychology does indeed pertain to the study of the human mind but it does not only exist in that context. Psychology exists in many other aspects of a person life

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    Essay Length: 758 Words / 4 Pages
    Submitted: April 15, 2012 Autor: swtnsour1026
  • How to Drive Positive Changes in Corporate Social Responsibility

    How to Drive Positive Changes in Corporate Social Responsibility

    Introduction Over the past several decades, along with the development of high technology, economic growth has brought new opportunities to corporations and countries. However, there are some phenomena that cannot be ignored in our society, such as climate change, environmental pollution, depletion of resources and the increasingly number of social issues. How to address these problems has been a global common concern. In 2000, the United Nations Global Compact was launched at the World Economic

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    Essay Length: 329 Words / 2 Pages
    Submitted: April 17, 2012 Autor: longjian15899
  • Boeing’s Positioning and Targeting Strategy

    Boeing’s Positioning and Targeting Strategy

    Boeing is predominantly known as an Aerospace and Defense Company. Because Boeing has a very specific key demographic and specific market that they specifically target, many of their products are based on the specific needs of their customers. Because Boeing is predominantly a player in both Aerospace and Defense their target market falls solely on both ends of that spectrum. Boeing’s Positioning and Targeting Strategy: Targeting: Boeing’s targeting is quite limited. Unlike B2C, in B2B

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    Essay Length: 1,060 Words / 5 Pages
    Submitted: April 18, 2012 Autor: fad5500
  • The Positive and Negative Implications of Humor

    The Positive and Negative Implications of Humor

    William Arthur Ward, one of America's most quoted writers of inspirational maxims, said “A well-developed sense of humor is the pole that adds balance to your steps as you walk the tightrope of life”. On the other hand, Julius Henry "Groucho" Marx, an American comedian and film star famed as a master of wit, mentioned that “Humor is reason gone mad”. Ward’s quote, states a positive face of humor, while Marx’s, the negative side. Daniel

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    Essay Length: 539 Words / 3 Pages
    Submitted: April 23, 2012 Autor: lg1991
  • Psychology 101 - Nature Vs Nuture

    Psychology 101 - Nature Vs Nuture

    Nature vs. Nurture Sasha Hicks Liberty University Psychology 101 9 May 2012 Instructor: Lydia Tchividjian   NATURE VS. NURTURE There is an ongoing debate of how a person’s personality is designed; whether they are born with certain traits or they are molded into the person they are. With an issue this complex, it is difficult to fall completely on one side of the fence. The human mind is a complex network of electrical impulses and

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    Essay Length: 1,165 Words / 5 Pages
    Submitted: May 31, 2012 Autor: shicks33
  • Presentation: The Sensation and Perception of Psychology

    Presentation: The Sensation and Perception of Psychology

    Presentation: The Sensation and Perception of Psychology Introduction In the first unit of this course, you learned the importance of our physiological makeup in adapting to the demands of our environment. In this unit, we take our discussion of the physiological basis of behavior one step further. First, we will examine the systems that receive sensory information about vision, hearing, taste, smell, body position, and movement. Once we determine the nature of our sensory information,

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    Essay Length: 493 Words / 2 Pages
    Submitted: June 4, 2012 Autor: viki
  • The Diverse Nature of Psychology

    The Diverse Nature of Psychology

    This paper will assess the impact of diversity in psychology major concepts, identify a couple of instances of sub disciplines, two instances of subtopics in psychology and clarify how the sub disciplines and subtopics known can be practical to the disciplines and venues in modern society. Feldman (2010) defines psychology as “the scientific study of behavior and mental processes”. Feldman (2010) also expresses that “psychologists try to define, predict and clarify human conduct and mental

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    Essay Length: 252 Words / 2 Pages
    Submitted: June 5, 2012 Autor: ckbk1664
  • Positioning and Brand Loyalty

    Positioning and Brand Loyalty

    Positioning and Brand Loyalty When I think of a sports product I immediately think sports drink. There are so many different ones on the market these days, all in competition with one another to be the best sports drink available. From Gatorade to Powerade each have their own marketing concept and tool to drive consumers their direction. Gatorade can be found on the sidelines of more than 70 Division/colleges as the official sports drink of

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    Essay Length: 752 Words / 4 Pages
    Submitted: June 24, 2012 Autor: andrey
  • What Is Environmental Psychology

    What Is Environmental Psychology

    What is Environmental Psychology? What is environmental psychology? According to Raymond De Young from the University of Michigan School of Natural Resources and Environment, environmental psychology is defines as “the study of human nature, reasonable behavior, and durable living” (De Young, 2011). Environmental psychology takes a look at the relationship that exists between human behavior and the environment in which they live. This field offers a very broad definition of environment which includes all that

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    Essay Length: 670 Words / 3 Pages
    Submitted: June 24, 2012 Autor: kristinmarkham
  • Clinical Psychology Paper

    Clinical Psychology Paper

    Diagnosis Paper Jeweldeen Alli PSYC 436 6980 Clinical Psychology Professor I Tucker February 20, 2012 Diagnosis I believe that the client has a 301.83 Borderline Personality Disorder because the client demonstrates impulsive behavior, unstable mood and interpersonal relationships. The client has many impulsive behaviors that corresponds to someone with a borderline disorder including drinking in order to go to sleep and self mutilation. According to the DSM, “ A pervasive pattern of instability of interpersonal

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    Essay Length: 879 Words / 4 Pages
    Submitted: July 9, 2012 Autor: nicki20009
  • Why Do I Want to Major in Psychology

    Why Do I Want to Major in Psychology

    I want to major in Psychology because I think that Psychology will help me in many ways and besides that, I find Psychology interesting. Before college starts, I was undecided in which course will I take. And with that, I asked higher batches which course is good to take and most of them said Psychology so I decided to take it. When school starts, I took NTROPSY during my first term and I find it

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    Essay Length: 284 Words / 2 Pages
    Submitted: July 17, 2012 Autor: andrey
  • Psychology Case

    Psychology Case

    Doreen Johnson Colorado Tech University Psychology Personality Phase 3 Task 2 Jennifer Madsen December 10, 2010 There are three concepts to social thinking. The first one is Social perception. It is how an individual views their surroundings, such as the world and the people around them. Another concept is Attribution, which is the task of wanting to find out why an individual do, act or perform the way they do. The last is attitude. This

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    Essay Length: 1,043 Words / 5 Pages
    Submitted: July 19, 2012 Autor: doreenj2005
  • Apple Inc., 2010 - How Sustainable Is Apple's Competitive Position in Pcs?

    Apple Inc., 2010 - How Sustainable Is Apple's Competitive Position in Pcs?

    How sustainable is Apple's competitive position in PCs? Current rivalry in PC industry is very high. Major four competitors (HP, Dell, Acer and Lenovo took 55% of market in 2009 (Exhibit 6). There are considerable investments to be made for setting up for new entrants who are reluctant to enter market. This makes threat of new entrants low. Even 30% of the market owned by white-box PC's; existing companies have created strong branding awareness. There

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    Essay Length: 854 Words / 4 Pages
    Submitted: July 20, 2012 Autor: andrew
  • Psychological Disorders

    Psychological Disorders

    A Psychological Disorder is also known as a mental disorder, is a chain of behavioral or psychological symptoms that change a person’s life and causes distress. There are many mental disorders in the world and the disorders affect people differently. Mental disorders affect many people and how they live their lives. A few disorders would be phobias, agoraphobia, panic and separation anxiety disorders. The disorder that was selected to be discussed was phobia disorder, According

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    Essay Length: 730 Words / 3 Pages
    Submitted: July 27, 2012 Autor: JohnDoe77
  • 3m Strategic Positioning Analysis Paper

    3m Strategic Positioning Analysis Paper

    3M Strategic Positioning Analysis Paper Minnesota, Mining, and Manufacturing, known to most as 3M, is a very successful company that has a variety of products ranging from scotch tape to video tapes. This brand is recognized and trusted around the world. They are a "diversified technology company with a worldwide presence in the following markets: consumer and office; display and graphics; electro and communications; health care; industrial and transportation; and safety, security and protection services.

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    Essay Length: 2,955 Words / 12 Pages
    Submitted: August 6, 2012 Autor: friar30

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