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Last update: June 12, 2019
  • Soren Chemical Case Analysis

    Soren Chemical Case Analysis

    Soren Chemical Case Analysis MKTG 640 Soren Chemical was founded in 1942 as a cleaning solution manufacturer and eventually expanded to many other chemical products such as lubricants and treatments for bodies of water, namely swimming pools. Historically, Soren Chemical was primarily a B2B business, selling its products to formulators who would mix and rebrand their products, and enjoyed many successes in doing so. In 2002, Soren began developing brands for consumers as well in

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    Essay Length: 2,436 Words / 10 Pages
    Submitted: November 14, 2013 Autor: cpper56
  • McDonald's Case Analysis

    McDonald's Case Analysis

    McDonald’s, as the world’s leading fast food restaurant chain with more than 34,000 local restaurants, is serving approximately 69 million people in 119 countries each day. But will McDonald’s fall from the peak one day? Let’s take an examination on McDonald’s through a SWOT analysis, this will give us a better understanding of the company and its business. Current Marketing Situation: Strengths: McDonald’s is the largest fast-food chain in terms of world sales, bringing in

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    Essay Length: 564 Words / 3 Pages
    Submitted: November 16, 2013 Autor: huangorchid
  • Martha McCaskey Case Analysis

    Martha McCaskey Case Analysis

    Summary Martha McCaskey works for the Industry Analysis Division (IAD) of Seleris as a consultant. She is currently assigned as the leader on a case where a client wishes to obtain information about a target company’s cost structure and manufacturing technologies of a new chip. Completion of this case will result in a significant promotion. McCaskey is struggling to find this information while still maintaining integrity. She has identified an ex-employee of the target company,

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    Essay Length: 3,940 Words / 16 Pages
    Submitted: November 18, 2013 Autor: Mount19
  • Case Analysis of Boeing

    Case Analysis of Boeing

    Ⅰ. Introduction The Boeing Company, commonly known as plan maker, was founded by William Boeing at Seattle, on July 15, 1916. Through the aerospace industry, Boeing provided more than 644,000 jobs and was the 24th largest U.S employer, including the private company and government. Currently, Boeing is a United States-based multinational corporation that design, manufactures and fixed-wing aircraft, rotorcraft, rockets and satellites. However, Boeing was not easy to became a global company after the WWII

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    Essay Length: 1,041 Words / 5 Pages
    Submitted: December 6, 2013 Autor: jinsa0421
  • An Ethical Case Analysis on China Companies

    An Ethical Case Analysis on China Companies

    The primary issue is whether to clamp down suppliers' use of cheap labor and unsafe work conditions (sweatshops) to manufacture the clothes (keeping costs low equates to high profit) versus operating an ethical business. Stakeholders involved Their rights Shareholders Right to company profits and to expect company to behave according to ethical standards so that brand image is maintained and profits continue to roll in Employees Right to be treated fairly in their jobs and

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    Essay Length: 546 Words / 3 Pages
    Submitted: December 8, 2013 Autor: andrey
  • Air Asia Case Analysis

    Air Asia Case Analysis

    individual case and anlysis Air Asia provides online service that brings together air ticketing with resort reservations, car rental and journey package. To help keep expenses in check, Air Asia has forced internet reservation services also. Air Asia also recently presented GO Vacation, the airlines on the online program where visitors can book vacation offers on the internet in real time. It also provides the promotion rates of tickets through the online advertisement and through

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    Essay Length: 454 Words / 2 Pages
    Submitted: December 10, 2013 Autor: andrey
  • Gillette Case Analysis

    Gillette Case Analysis

    Gillette’s Energy Drain: The Acquisition of Duracell 1. Central problem/issue in case: The main issue in this case is what should be done with Gillette’s division of Duracell. Gillette itself is a very profitable company whose revenue and earnings had been steadily increasing prior to the acquisition of Duracell. According to the case Gillette’s earnings had been growing at 17% annually for the 6 years prior to the acquisition of Duracell. One of the main

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    Essay Length: 1,015 Words / 5 Pages
    Submitted: December 11, 2013 Autor: dmandara
  • Breeder's Own Case Analysis

    Breeder's Own Case Analysis

    Breeder's Own Case Analysis Case Recap There are three major categories of dog food in supermarkets today; dry, canned, and treats. Dry accounts for roughly 60% of total dollar share, while canned and treats account for 20%, respectively. With total sales of dog food estimated to hit somewhere in the neighborhood of $14 billion nationally, Breeder’s Own Pet Foods (BOPF) is looking to introduce a brand new product, and claim their share of the Boston

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    Essay Length: 1,226 Words / 5 Pages
    Submitted: January 19, 2014 Autor: bobbystutzman
  • The University Art Museum Case Analysis

    The University Art Museum Case Analysis

    The University Art Museum Case Analysis Suzana Duran MNGT 372 I. Relevant Facts/Background The Art Museum is a building on the university premises that is providing a place for the art collection of a university. The building was given to the university by an alumnus around 1929. The wealthy son of the university's first president served as the museum's unpaid director until his death. He brought a few extra collections to the museum during his

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    Essay Length: 1,091 Words / 5 Pages
    Submitted: February 27, 2014 Autor: Suzana
  • Utiliscan Case Analysis - a Former Director of Human Resources

    Utiliscan Case Analysis - a Former Director of Human Resources

    Utiliscan Case Analysis Paul, a former Director of Human Resources at the Utiliscan Company conducted an employee survey prior to leaving the organization. Utiliscan Company requested Paul to implement a plan, based on the survey results to address the employee's concerns and to keep in mind the financial condition of the company. The plan will include changes that need to be made to the current systems, processes, policies, and activities based on survey results. The

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    Essay Length: 1,175 Words / 5 Pages
    Submitted: March 3, 2014 Autor: smfarley1
  • Marketing Case Analysis: The Ford Fiesta

    Marketing Case Analysis: The Ford Fiesta

    Marketing Case Analysis: The Ford Fiesta Summary The Ford Motor Company launched new promotion program for Fiesta model to capture B segment market. The program targeted young generation and used SNS, making buzz online to expand recognition of the new car. However, the company is not sure whether the promotion scheme was effective enough to lead to actual purchase of the car and the key measures were reflecting the effectiveness in accurate way. Overall, Ford’s

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    Essay Length: 1,190 Words / 5 Pages
    Submitted: March 12, 2014 Autor: ironrain
  • Case Analysis: Harvard Graduate Student Housing Survey

    Case Analysis: Harvard Graduate Student Housing Survey

    Case Analysis: Harvard Graduate Student Housing Survey Harvard University owns large amounts of undeveloped property in Allston, across the Charles River from Cambridge and the majority of the Harvard Campus. The objective of the Allston Initiative is to increase the volume of students that rent these properties from Harvard, as opposed to private homes, by 40% among graduate students. A survey must be created to generate pertinent information in 2005. A similar questionnaire from 2001

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    Essay Length: 519 Words / 3 Pages
    Submitted: April 1, 2014 Autor: simba
  • Case Analysis for Summit Distribution

    Case Analysis for Summit Distribution

    Q1. If you were Kathy Hutton, what would you do? Articulate the specific pros and cons of switching to FIFO that could underpin your decision to support your answer. If I were Kathy Hutton, I would agree to switch to FIFO from a CEO’s perspective, because of three main benefits: First, giving the deterioration of macro economy and rising prices of inventories, a FIFO method will restore a stronger balance sheet position and higher earnings,

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    Essay Length: 1,229 Words / 5 Pages
    Submitted: April 6, 2014 Autor: Duckie
  • Written Case Analysis

    Written Case Analysis

    INTRODUCTION Facebook is a USA based social networking site founded by Mark Zuckerburg. By 2009, Facebook was recognized not only as a household name but also as a valuable public relations tool by the media, the government and business. Datacenters form the backbone of Facebook’s operations and after a series of leases, Facebook decided to setup its own datacenter. After considering various factors including availability of renewable power resources Prineville, Oregon was selected for setting

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    Essay Length: 992 Words / 4 Pages
    Submitted: February 12, 2015 Autor: Nishant Kumar
  • Dropbox Case Analysis

    Dropbox Case Analysis

    Situation In April 2007, Dropbox was founded by Drew Houston who wanted to design a service that would sync and share files between personal computers over the Internet. Even though there were already existing cloud backup companies in the market similar to what he wanted, Houston found that all of them suffered problems with Internet latency, large files, bugs or complication of use. In light of these problems, he found an opportunity for Dropbox, which

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    Essay Length: 1,525 Words / 7 Pages
    Submitted: February 18, 2015 Autor: yacqattack
  • Under Armour Case Analysis

    Under Armour Case Analysis

    Under Armour Under Armour Case Analysis Karen M. Flener Strategy and Competition, BUSN-6200, S1, Section OD January 25, 2015 ________________ Abstract Billions of dollars are spent annually in the sporting goods and healthy living industries today. One of the top competitors is Under Armour. This case analysis will allow us insight into the birth of a new company with an unconventional product in addition to including a situation analysis, assumptions and missing information, problem definition,

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    Essay Length: 2,377 Words / 10 Pages
    Submitted: February 20, 2015 Autor: kmflener
  • O.M Scott Case Analysis

    O.M Scott Case Analysis

    Correa February 18, 2015 O.M. Scott and Sons Case Analysis Prepared By: Adam Correa Fin 423 T/Th 10:00 Prof. Lotfaliei 814720108 ________________ Summary: Beginning in 1868, the O.M. Scott and Son’s Company line of business involved processing clean, weed-free grass seed. They are innovators in the mass distribution of chemical, lawn and fertilizer products. The company has the advantage in the fertilizer manufacturing industry by owing a huge share in the market because there were

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    Essay Length: 2,078 Words / 9 Pages
    Submitted: February 25, 2015 Autor: adamcorrea21
  • Dhl Case Analysis

    Dhl Case Analysis

    Case Analysis - DHL Case Analysis – DHL Managerial Communications 1. The critical issues in this case concerns massive layoffs, monetary losses for DHL, local economies being hurt and macro-economic issues. The most critical issues are the losses that DHL was incurring and the layoffs that were necessary to stop the bleeding. “DHL was losing $6 million a day in the United States, or over $1 billion for the year in 2008 (Walker, 2015, p.

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    Essay Length: 642 Words / 3 Pages
    Submitted: March 1, 2015 Autor: Canalla13
  • A Case Analysis on North-South Airline

    A Case Analysis on North-South Airline

    A CASE ANALYSIS ON NORTH-SOUTH AIRLINE 1. CASE BACKGROUND Northern Airlines merged with Southeast Airlines to create the fourth largest U.S. carrier in which it inherited both an aging fleet of Boeing 727-300 aircraft and Stephen Ruth. As the new president of the airline, Stephen’s first concern is to create a financially solid company since it is a common presumption for airline industries that maintenance costs rise with the age of aircrafts. He noticed that

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    Essay Length: 1,590 Words / 7 Pages
    Submitted: March 7, 2015 Autor: Noreen Anyayahan
  • H.M.S. Pinafore Case Analysis

    H.M.S. Pinafore Case Analysis

    Case Analysis Manuel Zambrano, mzambra2@calstatela.edu MGMT 460 February 9, 2015 H.M.S. Pinafore is the theatrical performance that will be shown at the University of Western Ontario. The play will be managed by the G & S Society and funded by the school. Last year’s attempt at producing a show, gave management many problems that need to be addressed this year. The major problems that the performance encountered where associated with; timing and scheduling, budgeting, being

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    Essay Length: 664 Words / 3 Pages
    Submitted: March 9, 2015 Autor: mannythelion
  • Stamypor Case Analysis

    Stamypor Case Analysis

    Corporate Entrepreneurship Case Analysis Fabia LeyhANR: 953892 ________________ 1. What type of innovation is Stamypor? Christensen differentiates between sustaining and disruptive [a]technologies (2006). He identifies effect on performance of current business activity (improvement and worsening, respectively) as the main distinguishing feature between both (2006). Stamypor is unlikely to have a negative or disruptive effect on DMS’s current business activity, since it is a new technology in a market, which, while already in existence, has so

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    Essay Length: 1,542 Words / 7 Pages
    Submitted: March 11, 2015 Autor: Maximos Petrocheilos
  • Starbucks Case Analysis

    Starbucks Case Analysis

    Starbucks Case Analysis Course: Business 7000 Prepared for Professor Mary Furey Submitted by: Qian li 200906147 Xiaolun Wang 200905289 2011, July, 10 Content of Table 1. Background..............................................................................................................................1 2. Financial analysis....................................................................................................................1 3. External business Environment Analysis................................................................................4 4. Business and Corporate strategy analysis................................................................................6 5. Operations and Organization Analysis....................................................................................7 6. External Business Environment Future Analytical Projection................................................9 1. Financial Future Analytical Projections................................................................................11 1. Operations and Organization Strategy and Planning for the Future......................................14 1. Background The primary issues for Starbucks

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    Essay Length: 4,390 Words / 18 Pages
    Submitted: March 12, 2015 Autor: Jiang Brian
  • Cape Wind Case Analysis

    Cape Wind Case Analysis

    Cape Wind Case Analysis BSAD 153: Consumer Behavior November 21, 2014 Professor. Bonifield Delco Song 1. Issue Identification Cape Wind Associates invested $600 million which was in order to develop a wind farm located in Nantucket Sound off the Massachusetts coast during the summer of 2003. The proposed wind farm was consisted by 130 towers which were slightly over 400 feet tall for each one and located roughly 5.5 miles off the coast. Based on

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    Essay Length: 1,315 Words / 6 Pages
    Submitted: March 15, 2015 Autor: DeLco Song
  • Dintemnan Compnay Case Analysis

    Dintemnan Compnay Case Analysis

    DINTEMAN COMPANY 2 Dinteman Company Case Analysis Maeggan Hansen April 18, 2014 Axia College of the University of Phoenix Case Analysis The Dinteman Company is a business that manufactures industrial machinery and equipment with other production departments. ‘The company employs automated and heavy equipment in its production departments” (Axia, 2014). Dinteman Company has a department that repairs and services this equipment. Unfortunately there seems to be a problem with communicating and efficiency between the R&M

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    Essay Length: 375 Words / 2 Pages
    Submitted: March 15, 2015 Autor: kelly1
  • Starbucks Case Analysis

    Starbucks Case Analysis

    PAGE 3 of NUMPAGES 5 Starbucks 1. When we consider cognitions as they relate to consumer behavior we are referring to the mental responses the consumer displays during their purchase, such as what they think about. One thing about Starbucks is the variety of roasts and wide selection of tea options for their customers. A customer has several options, they may prefer a darker roast such as French or maybe they prefer a milder, lighter

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    Essay Length: 1,718 Words / 7 Pages
    Submitted: March 16, 2015 Autor: kimsoria10

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