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I-P Mapping and Vodafone Intranet

Autor:   •  May 25, 2013  •  Case Study  •  3,090 Words (13 Pages)  •  1,364 Views

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I-P mapping and Vodafone intranet

Table of Contents

Introduction 3

I-P mapping and the relevance for Vodafone 4

How to construct I-P maps 6

The I-P output analysis 7

DeLone and McLean’s framework 8

Application of I-P maps to the Vodafone intranet 9

Conclusion of the statistical output 11

References : 14

Introduction

The information system I have chosen to conduct research on in the form of I-P mapping is Vodafone intranet. I have chosen the intranet and not another form of information system Vodafone use, because intranet is the most general one, used by almost everyone within the company. On the intranet, employees can find a lot of general information about the company, but also more specific information and tools that can help speed up the work process. A good structure and design is important in an intranet. Employees have to be able to find what they are looking for in as little time possible. If people are getting familiar with intranet, they will start using it more, which will lead to more advantages. In order for wikis and workgroups to succeed within the intranet, users will need input from peers. In the last decade, wikis and blogs have become a popular tool to satisfy those needs, and tools like RSS feeds offer users the possibility to stay up to date efficiently about what is going on in the corporation and on the intranet.

For example, the intranet offers the opportunity for employees to send e-mails and text messages. When someone who works at customer services promised to send information to the customer after the telephone conversation, and the primary software does not work, the intranet can be very useful. This will take longer, and on average employees make use of it once every two to three weeks, but on a larger scale this improves the productivity of the corporation.

I-P mapping and the relevance for Vodafone

I-P mapping stands for Importance-Performance mapping. It is a technique used by managers to measure the service quality of products and systems. This tool became popular in the 1970s and originated from the marketing segment. Users of a product or service are asked to rate different elements on importance and performance, and the results are often presented in both a table and a graph. The results will show for each element how it is performing in relation to its importance. One of the downsides of this technique is that the

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