A Tale of Two Restaurants

Case 0.1b: A tale of two Restaurants

1. Case Background

• It’s all about the 2 restaurants where one of them which is Kelley’s seafood restaurant is very profitable because of excellent food quality, but lately has been having a problems with consistency because of numerous suppliers. On the other hand, Jim’s steak house is a very successful restaurant because of the techniques and strategies he has been applying on his business.

1. Time Context

• 15 years ago

1. Central issue

• Kelley’s seafood restaurant has a problems with the consistency of earning profits because of numerous suppliers.
• Jim’s steak house has no problem regarding on his business.

1. Secondary issue

• Little communication with his employees. Lack of strategies and techniques. (Kelley)

1. Objectives:

Kelley’s Seafood Restaurant

• To have a specific supplier for Kelley’s restaurant.
• To build a strong and open relationship between Kelley and his employees.
• To cope up with their losses.
• To become productive and make all works easy.

1. Areas of Consideration:

     Kelley’s Seafood Restaurant

S- Many suppliers, excellent food quality, all employees are cross-trained in all areas.

W- Minimal wages, few perks, little communication with his employees, no automation.

O- Many people likes to eat seafood.

T- Kelley might not get employees because of low wages, it might not get the trust of its customers because of the way he managed it.

     Jim’s steak house

S- They used modern technologies, fresh meats and ingredients from best suppliers, gives extra-large portions of food to customers, high wages to the employees, and has teamwork.

W- Many new hires come from referrals from current employees.

O- Many people will patronize his business because of excellent customer service.

T- other competitors might copy his strategies and techniques.

1. Alternative courses of action (ACA)

        Kelley’s Seafood Restaurant

   Advantages                                  Disadvantages

ACA 1: Install computer devices          - helps to be more productive.

to schedule reservations and                   - helps to facilitate the work.                - High expense.

enter orders to the kitchen.                  - The flow of the business will