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Last update: February 15, 2015
  • Ozarka Spring Water Company

    Ozarka Spring Water Company

    Ozarka Spring Water Company was founded 1905, bottled in the Ozark Mountains in Eureka Springs, Arkansas (ozarkawater.com). Ozarka water is introducing a new product called coconut water. According to Kotler & Keller 2011, there are questions to ask such as, “does the parent brand have strong equity? Is there a strong basis of fit? Will the extension have the optimal points-of-parity and points-of-difference? How can marketing programs enhance extension equity? What implications will the extension

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    Essay Length: 344 Words / 2 Pages
    Submitted: September 20, 2015 Autor: stonyi
  • M&m Mars Company

    M&m Mars Company

    M&M Mars company * Providing healthy lifestyles- the Mars company making a positive move to offering a range of different pack sizes, improving the nutritional content of products, ensuring clarity of nutritional information on packaging such GDAs label stand for Guideline Daily Amounts. * Research and development- the Mars incorporation come out with the idea to make the product M&M be customizable that able customer to customize their candies with the word or images by

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    Essay Length: 250 Words / 1 Pages
    Submitted: September 21, 2015 Autor: Al Mohamad-Shahrol Nizam
  • Grayson Chemical Company

    Grayson Chemical Company

    1. Problem a. Macro i. The company has become stagnant – doing things because “they have always been don that way” ii. The company is losing market standing and profitability iii. Declining earnings and sales iv. Management lacks competence b. Micro i. Board of directors does not have a unified approach ii. Corporate culture is not evolving iii. Performance measurements not used 2. Causes i. The company has not grown with external and internal

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    Essay Length: 568 Words / 3 Pages
    Submitted: September 22, 2015 Autor: lwhite3330
  • Suitable Risk Management Standards for the Company

    Suitable Risk Management Standards for the Company

    To, The Director Kraft Glass company London, Ontario Canada Date: September 18,2015 Subject: Suitable risk management standards for the company Hello sir, In my Perspective, The companies should implement various risk management standard. As a globalized company mainly deals with glass materials and their specializations ,the risk is always involved as the use of sand ,limestone and ashes along with chemicals which requires high discretion while handling and usage. In such situations, International Standardization for

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    Essay Length: 266 Words / 2 Pages
    Submitted: September 25, 2015 Autor: Joyal Raju
  • Preference Company: Rabobank

    Preference Company: Rabobank

    Appendix A. Subscription form Business case 2015-2016 Name student: Elvin Jusic Specialization year 4: Strategic management Language(s): Spanish and French Study exchange year 3: yes If yes, where: Merida, Mexico Country and place of third year internship: Nice, France Name of company: International House Nice Branche of company: Education Current place of residence: Maastricht Owns a car: yes/no Owns a laptop: yes/no Prefers to work with student(s): Humaira Nezami 1st preference company: Rabobank Motivation: I

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    Essay Length: 480 Words / 2 Pages
    Submitted: September 27, 2015 Autor: ElvinJusic
  • Ipremier Company Case

    Ipremier Company Case

    1. How well did the iPremier Company perform during the seventy-five minute attack? If you were Bob Turley, what might you have done differently during the attack? The iPremier Company performed quite ineffectively and in a completely confused manner during the seventy-five minute attack. It was essential for them to have ensured beforehand that their security systems were in place and that they could have blocked the website form operation at that time. If I

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    Essay Length: 522 Words / 3 Pages
    Submitted: October 2, 2015 Autor: skadam
  • H&s Company: Overall Satisfaction

    H&s Company: Overall Satisfaction

    Case Study This section of the report will measure the effectiveness of quality-improvement program implemented by H&S Company over four years period. A quality-improvement program will help a company to achieve zero defects while minimizing costs. There must be trade-offs between four cost categories in order to reduce the total costs of quality over time. These four cost categories are prevention, appraisal, internal failure and external failure costs. The following case study will show how

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    Essay Length: 438 Words / 2 Pages
    Submitted: October 4, 2015 Autor: othman324
  • Marketing Strategies of Hp Company Limited

    Marketing Strategies of Hp Company Limited

    HP COMPANY LIMITED HP Company Limited Name Tutor Institution HP Company Limited Abstract This article discusses the marketing strategies that have been implemented by Hewlett-Packard Company Limited (HP). This is an information Technology Company with that operates globally. The article starts with the introduction that gives an overview of the Company and also the history. It goes on to analyze the differences in how the strategies are employed in various branches. It ends with a

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    Essay Length: 1,642 Words / 7 Pages
    Submitted: October 4, 2015 Autor: musumba
  • Business Management: Hot & Cold Company

    Business Management: Hot & Cold Company

    1.0 Executive Summary For this business management coursework, students were given one month to complete it in a group of five. Students were required to explain the management functions of our hypothetical company that we would like to own in the future. Besides, we had to recommend five effective ways that we would use to motivate our employees and carry out an external environmental analysis. After a discussion, our group decided to open a company

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    Essay Length: 2,898 Words / 12 Pages
    Submitted: October 5, 2015 Autor: liannquek
  • Analyzing Lowe's Companies Inc.

    Analyzing Lowe's Companies Inc.

    Final Research Project Topic choice Analyzing Lowe's Companies, Inc. Industry analysis Lowe’s competed in what is known as the home renovation industry, which is transformed by mainly consolidating hardware and tools stores and building materials supplies. The home renovation industry in the U.S. is approximately $300 billion, whereas in Canada, it is around $48 billion. The home renovation industry includes three types of businesses/consumers: general contractors, specialized contractors, and DIYers (do it yourself). According to

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    Essay Length: 2,668 Words / 11 Pages
    Submitted: October 7, 2015 Autor: Lin Cui
  • Abc Company’s Business Plan

    Abc Company’s Business Plan

    3. The Evaluate of ABC company’s business plan for the reason why it has succeeded The evaluation of the first & the second month, we forecasted our new business will make a little bit loss as in the early stage but our company have not paid the consultants fee to complete customer & competition research which can be reduce the expense to save money. The evaluate strategy of our plan In our decisions, it made

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    Essay Length: 800 Words / 4 Pages
    Submitted: October 8, 2015 Autor: Samson Woo
  • Art 100 Introduction to Art History - Time Changes Perceptions

    Art 100 Introduction to Art History - Time Changes Perceptions

    Claudine Castro ART 100 Introduction to Art History 2 May 2015 Time changes perceptions Throughout many Centuries art has played an important role in representing the needs, beliefs, identity, and culture of different nations around the world. And from the beginning of time art has been in the lives of people for many different purposes. And in order to figure out why art is important to some and considered insignificant to others, we will have

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    Essay Length: 1,136 Words / 5 Pages
    Submitted: October 11, 2015 Autor: Melzina1980
  • Mkt571: Segmentation and Target Market Paper- Tractor Supply Company

    Mkt571: Segmentation and Target Market Paper- Tractor Supply Company

    Segmentation and Target Market Paper: Tractor Supply Company MKT571 October 5, 2015 Segmentation and Target Market Paper: Tractor Supply Company Tractor Supply Company (TSC) started in 1938 as a mail order catalog company that expanded into retail stores serving rural communities. TSC grew into a company that is NASDAQ traded on the stock exchange. Headquartered in Brentwood, Tennessee, the company consists of 1400 retail locations in 49 states (Tractor Supply Company", 2015). According to the

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    Essay Length: 910 Words / 4 Pages
    Submitted: October 11, 2015 Autor: RetiredPara
  • Art History

    Art History

    Writing Assignment #1 Art is different to everybody who sees. It is judged and perceived as something different by every single person. Therefore, it is truly difficult to understand what art truly is, because if every person has a different understanding of it, what understanding is the truly correct understanding. That is the beautiful thing behind art; art is unique as it is a multitude of understandings unique to each person. Art is able to

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    Essay Length: 2,213 Words / 9 Pages
    Submitted: October 13, 2015 Autor: kingmikenike
  • History of Bench Company

    History of Bench Company

    History of Bench Bench/ was established in 1987 opening up as a small store selling men's T-shirts. The company has now grown to include a ladies' line, underwear, fragrances, housewares, snacks and other lifestyle products. Beginning in 1987 with a small store selling men’s t-shirts, Bench grew at an unparalleled rate by being the pioneer in the use of celebrity endorsers, television and giant billboards to propel a fashion brand that offers premium quality products

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    Essay Length: 1,029 Words / 5 Pages
    Submitted: October 13, 2015 Autor: Kent Diamante
  • Public Media Relations: 100plus Company

    Public Media Relations: 100plus Company

    ________________ Executive Summary Description: NewTULogo-NovareseMed-HORIZONTAL - crop 100 PLUS is a well-known company that is associated with isotonic drinks since 1983. They launched their campaign “On The Move” with the desire of getting Malaysians to lead a healthier and more active lifestyle. With their catchy tagline “Let’s get moving with 100 PLUS”, 100 PLUS encourages Malaysians to start being active and getting on their feet. “On The Move” campaign’s objective includes to urge Malaysians to

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    Essay Length: 2,528 Words / 11 Pages
    Submitted: October 13, 2015 Autor: Samantha Samijono
  • Red Bull Company Research Paper

    Red Bull Company Research Paper

    Patrick Davis Red Bull 11/1/2012 Executive Summary Red Bull makes a premium energy drink for students, drivers, clubbers, business people, and athletes around the world to revitalize their bodies and minds. Problem: Red Bull, the leader in the energy drink sector of the soft drinks market, has seen its market share drop from % in 1998 to 47% in 2005. For the first time in the young energy drink sector, competitors have developed a legitimate

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    Essay Length: 2,789 Words / 12 Pages
    Submitted: October 13, 2015 Autor: zero27
  • Wrigley Company Market Analysis

    Wrigley Company Market Analysis

    1. In the abstract, what does Dobrynin hope to accomplish with her active-investor strategy? 2. What is the nature of Wrigley’s business? Is this a healthy, growing company? What would a major recapitalization of Wrigley signal to investors? 3. What will be the effect of issuing $3 billion in new debt and using the proceeds to pay a dividend or to repurchase shares on: 1. Wrigley’s market value per share? 2. Wrigley’s number of outstanding

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    Essay Length: 1,794 Words / 8 Pages
    Submitted: October 13, 2015 Autor: Maksi Ppak
  • Report for a Six Sigma Case Study in a Large-Scale Automotive Supplier Company in Turkey

    Report for a Six Sigma Case Study in a Large-Scale Automotive Supplier Company in Turkey

    Six Sigma and Quality Management Term Paper Summary Report Hong, Kaiwei: Groupmates: 1. Ji, Yaoan 2. Song, Kaiwei 3. Bochen, Huang Paper # and Title: 4. <<A six sigma case study in a large-scale automotive supplier company in Turkey>> Summary: This case study starts by presenting and discussing opinions from various researchers about how factors such as human factors and company culture, especially in developing countries and heavy industries, could affect the effectiveness of six

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    Essay Length: 567 Words / 3 Pages
    Submitted: October 14, 2015 Autor: hongkaiwei
  • Nike Company: Supply Chain Management

    Nike Company: Supply Chain Management

    Introduction The first part of this essay shows the background of Nike, it contains the information of Nike, includes the founder of Nike, Nike’s early Cooperation, and Nike’s early slogans. The second section introduces Nike’s evolution, from 1982 till today. Nike worked hard to promote its brand since the company was founded, but in each period, it work on different directions and had different strategies. This part will analyze each different period of Nike and

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    Essay Length: 3,020 Words / 13 Pages
    Submitted: October 15, 2015 Autor: sukudanny16
  • Sco3001: Ikea Company Tour

    Sco3001: Ikea Company Tour

    Kun Chen SCO3001 Section 2 Company Tour IKEA is the world’s largest furniture retailer that mainly focuses on modeling and retailing not assembled furniture. It also sells complementary accessories that go with the furniture and other home accessories. IKEA was founded by Ingvar Kamprad in Sweden when he was 17 years old. IKEA is the abbreviation of Ingvar Kamprad, Elmtaryd, which was the farm he grew up. And Agunnaryd means his hometown in South Sweden.

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    Essay Length: 483 Words / 2 Pages
    Submitted: October 15, 2015 Autor: Kun Chen
  • Woodson Chemical Company Solutions

    Woodson Chemical Company Solutions

    Solutions: 1. Critical issues may include but are not limited to the following: • Sales across most divisions are leveling off or falling · • The company is trying to reverse downward sales trend by improving customer service -- how is this to be accomplished? · • Management and communications bottlenecks with expanded operations · • The company believes that efficiency and effectiveness improvements can be achieved through integration -- which is only possible with

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    Essay Length: 749 Words / 3 Pages
    Submitted: October 16, 2015 Autor: Irish Jane Ceniza
  • Stratagic Management K32: Coach Inc - a Leather Goods Company

    Stratagic Management K32: Coach Inc - a Leather Goods Company

    Case #4: Coach Inc. in 2012: Its strategy in the “Accessible” Luxury Goods Market Presented to: Sir Alfred Cabuang In Partial Fulfillment of the Requirements for STRATEGIC MANAGEMENT K32 Term 1 AY 2015 - 2016 Submitted by: Aboy, Adrianne Janine San Juan, Czarina Bianca ________________ Background: Coach, Inc. is an upscale American leather goods company known for women’s and men’s handbags, luggage, briefcases and other accessories. The company’s strategy to increase global distribution and improve

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    Essay Length: 2,281 Words / 10 Pages
    Submitted: October 16, 2015 Autor: janine_a30
  • Data Warehousing: Airlines Company

    Data Warehousing: Airlines Company

    Data Warehousing Text Exercise #4 – pg. 21 For an airlines company, how can strategic information increase the number of frequent flyers? Discuss giving specific details. Nowadays the competition has increased between the different industries. To survive in such competition each company needs optimized services, physical chattels, good and dutiful employees, to achieve these things use of strategic information are important. The number of flyers in the airlines can be used by using the strategic

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    Essay Length: 1,449 Words / 6 Pages
    Submitted: October 16, 2015 Autor: Abdullah Almoqbil
  • Vodafone Telecom Company Case Study

    Vodafone Telecom Company Case Study

    Question 1: Key Problems of Vodafone Under the leadership of first and second CEOs, Gerald Whent and Christopher Gent, Vodafone became the largest international provider of mobile telecommunications. However, the company did not generate profit commensurate with its international expansion; in addition, the expansion was more sprawling rather than organized. Hence, the third CEO Arun Sarin tried to unify the company through his “One Vodafone” strategy. Whereas the company was able to transform more standardized

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    Essay Length: 2,678 Words / 11 Pages
    Submitted: October 16, 2015 Autor: TheSanchize