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Last update: April 21, 2017
  • Pricing Decisions on Apple Iphone

    Pricing Decisions on Apple Iphone

    CLC: Pricing Decisions Pricing is a complex task for any product or service. There are so many variables that go into the pricing process and most are dependant on future trends as well as current marketplace conditions. Other pricing conditions include government regulations and various legal requirements. One of the most daunting managerial tasks may very well be the constant monitoring of marketing trends via supply and demand. If consumers are not willing to buy

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    Essay Length: 1,478 Words / 6 Pages
    Submitted: April 6, 2015 Autor: petesayegh
  • Apple Competitive Advantage

    Apple Competitive Advantage

    Apple enjoyed the first move advantage with its introduction of first affordable computer, the Macintosh, and being at the top of the computing market for a period of time with the development of Apple Desktop, Macbook Air, Macbook Pro, etc. Apple’s competitive advantages are its innovation, ease of use, design elegance and customer’s loyalty which allowed apple to sell its products at a premium price. But its competitive advantage couldn’t maintain after formation of new

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    Essay Length: 409 Words / 2 Pages
    Submitted: April 10, 2015 Autor: katielai64
  • Oracle and Microsoft Comparison

    Oracle and Microsoft Comparison

    ORACLE CORPORATION (NYSE: ORCL) Founded in 1977, Oracle is the second largest software company in the world, and the world's largest provider of enterprise software. Oracle offers an integrated stack of best in class hardware and software products and services serving 400,000 customers worldwide. Key products of Oracle include: • Enterprise software products • Computer hardware systems • Tools for database management • ERP, CRM & SCM software Oracle's operations are basically divided into software

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    Essay Length: 1,762 Words / 8 Pages
    Submitted: April 10, 2015 Autor: satish100in
  • Apple Inc.’s Globalization and Innovation in China

    Apple Inc.’s Globalization and Innovation in China

    Apple Inc.’s Globalization and Innovation in China Summary: Nowadays, when we mention ‘apple’, we are not talking about the fruit, but we are actually mentioning a famous international brand, which is worth about 39.3 billion US dollars. Apple Inc. was founded in 1976 in California by Steve Jobs, Steve Wozniak and Ronald Wayne. It is an American multinational organization which designs and sells consumer electronics, personal computers and computer software. In our presentation, we bring

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    Essay Length: 2,433 Words / 10 Pages
    Submitted: April 25, 2015 Autor: bellawu
  • Apple Corporation Organisational Behaviours

    Apple Corporation Organisational Behaviours

    Organisational behavior Kethees Ganeshan 40104017 1 Table of contents Part 1 Introduction to part 1 2 Leadership 2 Leadership theories and effective leadership for business 2 Leadership theories 2 Leadership for business 3 Management 4 Management theories 4 Leadership and management 5 Influence by a manager to organisational performance As manager’s and leaders 5 leaders role on organisational goal 5 Managers role on organisational goal 6 Conclusion 6 Part 2 Introduction to part 2 7

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    Essay Length: 3,849 Words / 16 Pages
    Submitted: April 27, 2015 Autor: Kethees Ganeshan
  • Google Swot

    Google Swot

    Technology has played a vital role in today’s world. From shopping to emailing, the World Wide Web has become part of our daily lives and to a certain extent has become a necessity. Before the World Wide Web, the internet really only provided full of text, usually only in one font and font size. However, many people found it boring because t only gave access to information. As a result, companies such as CompuServe and

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    Essay Length: 1,481 Words / 6 Pages
    Submitted: May 3, 2015 Autor: cespar04
  • Microsoft Culture Fix

    Microsoft Culture Fix

    Recommendation Adam Hanft’s Huffington post news article appropriately describes Ballmer’s reorganization and revitalization attempt as a shift of bedroom locations of three smart kids who simply don’t get along and just hoping for the best. The organizational structure of “One Microsoft” and stack rankings have not resulted in improved performance nor created an engaging culture. Employee motivation still remained at an industry low with Ballmer receiving a 47% approval rating and 85% employee satisfaction rating.

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    Essay Length: 879 Words / 4 Pages
    Submitted: May 6, 2015 Autor: mtchao08
  • Progress Report - “international Marketing in the Age of Internet”

    Progress Report - “international Marketing in the Age of Internet”

    THE PROGRESS REPORT Supervisor’s Name : Student Name : ID No : Date : Subject : Progress report - “International Marketing in the age of Internet” Introduction The main objective of the study is to provide a clear perceptive about the effect of Internet as a major mean of communication on international marketing, and understanding the benefits and challenges that a company will face in a global market through online business. This progress report points

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    Essay Length: 595 Words / 3 Pages
    Submitted: May 26, 2015 Autor: Milton
  • Apple Case Study

    Apple Case Study

    Apple Case Study-1 On October 5th, Steve Jobs, the co-founder and the spirit of Apple died. He had been improving technologies for daily uses more than a decade. iPhone, the most profitable products of Apple, recently launched the newest version, the iPhone 4S on October 4th, which was the day before Jobs’ death. To what degree will the death of Jobs affect Apple’s operations, especially in the competitive smartphone market? In this case, we would

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    Essay Length: 5,528 Words / 23 Pages
    Submitted: May 27, 2015 Autor: Dương Tiến
  • Internet Distribution and Luxury

    Internet Distribution and Luxury

    Internet distribution and Luxury As a "super" boutique, luxury brand website should both speak loud and clear about the brand as such and, continue to share the inherent luxury dream. The site must be able to make the unforgettable sailing experience while offering services of the highest quality, like the prestige of its products. True online admiral vessels of the brands, these ones are investing more and more in their flagship digital. Louis Vuitton, Yves

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    Essay Length: 2,533 Words / 11 Pages
    Submitted: June 10, 2015 Autor: carlotabq
  • Political and Social Impact During the Battle of Algiers

    Political and Social Impact During the Battle of Algiers

    Political and Social Impact During The Battle of Algiers The Battle of Algiers, directed by Gillo Pontecorvo, is a recollection of events that happened between November of 1954 and December of 1960, which eventually led to the independence of the nation-state of Algeria. The movie is focused on the struggle between the National Liberation Front, also known as the FLN, and the French paratroopers amid innocent civilians on both sides. Throughout the movie, one can

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    Essay Length: 1,407 Words / 6 Pages
    Submitted: June 13, 2015 Autor: killface
  • Apple Computer Inc.

    Apple Computer Inc.

    INTRODUCTION Apple Computer Inc., founded by Steven Paul Jobs, Steve Wozniak and Ronald Gerald Wayne on 01st April 1976 started by developing the Apple I, which was mainly sold to hobbyists. The income generated led to the production of the Apple II - the first personal computer with color graphics and a keyboard, which was a success. It was then renamed Apple Inc. on 09th January 2007, to reflect it’s shifted focus towards mobile electronic

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    Essay Length: 1,718 Words / 7 Pages
    Submitted: June 14, 2015 Autor: Valerie Goh
  • Apple Strategic Management

    Apple Strategic Management

    1. Apple uses strategic management effectively. The leaders of the company deal with many challenges and even worse a great deal of pressure. Apple’s past shows how it was able to continually refine changes to their strategies and enter new markets by externally scanning in multiple situations whether with Intel or windows. Apple seeked put opportunity to combine their efforts with others. Apple was able to find opportunity beyond the confines of their own jobs

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    Essay Length: 525 Words / 3 Pages
    Submitted: June 15, 2015 Autor: Sandrinerezk
  • What Is Google’s Overall Strategy?

    What Is Google’s Overall Strategy?

    1. What is Google’s overall strategy? 2 points Google’s overall strategy is – Its best to do one thing really really well and - more and more innovation. Google as a company has got a monopoly over the market as a search engine. There is its strength and this is their strongest core which will continue to generate revenues for the company. Its strategy is to innovate and venture into new areas of technology by

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    Essay Length: 1,445 Words / 6 Pages
    Submitted: July 7, 2015 Autor: sahana
  • Google Essay

    Google Essay

    Competition is the driving force of change. Companies improve their products and customer satisfaction through competition. Competition is good for customers since companies will work harder to provide better products and services not to lose their customers to their competitors. To engage in competitive behavior, Google needs to know their own strengths and weaknesses, users’ needs and the competition. Recently the Federal Trade Commission closed an investigation into Google’s competitive behavior in 2013. The article

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    Essay Length: 754 Words / 4 Pages
    Submitted: July 18, 2015 Autor: kyootieangel
  • Apple Acquisition of Tesla

    Apple Acquisition of Tesla

    APPLE ACQUISITION OF TESLA Team Project: Apple Acquisition of Tesla Hari Gonzalez, Hanh Huynh, Anudari Jamts, Hanh Nguyen June 11, 2015 City University of Seattle Apple Acquisition of Tesla Founded in 1976 in California, Apple is the world's second largest information technology company nowadays. The company designs, manufactures, and sells mobile communication and media devices, personal computers, and a variety of related software and online services. Its best-known products are Mac, iPhone, iPod, and iPad.

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    Essay Length: 3,142 Words / 13 Pages
    Submitted: July 20, 2015 Autor: Tan Vu
  • Google Case Analysis

    Google Case Analysis

    GOOGLE CASE ANALYSIS Google Case Analysis Google is one of the most influential companies in the growth of the internet in the 21st century. One of Google’s biggest strengths is all of the open source products and services provided to consumers. Google has an app for just about everything, which in today’s technology driven society puts them in the hands of millions of people every day. The main focus of the company is the quality

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    Essay Length: 1,214 Words / 5 Pages
    Submitted: July 21, 2015 Autor: thomasb85
  • Google Case Study Report

    Google Case Study Report

    CONTEMPORARY PRACTICS IN BUSINES PERSONALITY REVIEW ON - LARRY PAGE & SERGEY BRIN – FOUNDERS GOOGLE SUBMITTED BY KARTIK VYAS (E16) ASHISH BORAH (E39) KUNAL JAITLY (E46) ADHIRAJ SINGH BHANDARI (E48) MASTER OF BUSINESS ADMINISTRATION BATCH (2015-2017) SUBMITTED TO Mrs MALA SANE SYMBIOSIS INSTITUTE OF MANAGEMENT STUDIES (SIMS) (CONSTITUENT OF SYMBIOSIS INTERNATIONAL UNIVERSITY) 23rd July 2015 INDEX Sr. No. Roll No Name Topics Covered Page No 1 E46 Kunal Jaitly Larry Page 3-7 2 E39

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    Essay Length: 7,194 Words / 29 Pages
    Submitted: July 26, 2015 Autor: Kartik Vyas
  • Internet Challange

    Internet Challange

    Kristi Mitchell U1a1 Ritz Carlton Hotel Management Decisions Strategic or Tactical Empower all of the employees so that if a guest has a problem, one person owns it and is responsible for it until the guest is satisfied. Strategic Every employee is trained to anticipate and be compliant with each guests needs. Strategic Employees are required to form strong relationships with the guests so that they become guests for life. Strategic Housekeeping is required to

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    Essay Length: 288 Words / 2 Pages
    Submitted: July 26, 2015 Autor: Kristi Mitchell
  • Apple-Strategy for Future

    Apple-Strategy for Future

    MDI GURGAON Strategic Management-1 Apple Inc. : What advice would you give to Tim Cook? Anup Nair P 14P072 Section B ________________ Umberto Eco, an Italian philosopher, once compared Apple’s Macintosh platform to Catholicism and Microsoft’s Windows to Protestantism. The Macintosh, he wrote, “tells the faithful how they must proceed step by step.” On the contrary, Microsoft “allows free interpretation of scripture…and takes for granted the idea that not all can achieve salvation.” Three and

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    Essay Length: 2,174 Words / 9 Pages
    Submitted: August 24, 2015 Autor: ANUP NAIR
  • Positioning: The Battle for Your Mind

    Positioning: The Battle for Your Mind

    Positioning: The battle for your mind By Al Ries and Jack Trout The book says that people usually can only remember the top three things in any given category. If we try to name as many brands as you can, you will be able to name only very few brands. If you are not in that mind space of the audience then you are not a good enough brand. There are two major ideas that

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    Essay Length: 844 Words / 4 Pages
    Submitted: August 25, 2015 Autor: poolcrack.666
  • The Basics of Internet Marketing for Your Business

    The Basics of Internet Marketing for Your Business

    The Basics of Doing Internet Marketing for Your Business Internet Marketing was born a few years ago. Before, the only options for marketing were posters, flyers, and on-ground activities. Internet marketing gave brands a chance to reach their target markets all around the world, within just a few seconds. Whatever your business is, internet marketing will surely be able to assist you in making the most out of your enterprise. Websites are probably the oldest

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    Essay Length: 487 Words / 2 Pages
    Submitted: August 31, 2015 Autor: Regina Ongkiko
  • Internet Marketing Case

    Internet Marketing Case

    Customer acquisition is one of the most crucial and important early-stage element to consider when it comes to establishing a brand new start-up company. It is easy to waste a lot of money in the wrong channels, especially ones where you go toe-to-toe with the big guys and can easily be outspent. In this competitive market, it is vital but difficult for any new start-up business to succeed and thrive. However, one of the method

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    Essay Length: 1,855 Words / 8 Pages
    Submitted: September 1, 2015 Autor: John Lim
  • Report by Stratego Consulting Prepared for Apple Inc Board of Director

    Report by Stratego Consulting Prepared for Apple Inc Board of Director

    Report by Stratego Consulting prepared for Apple Inc Board of Director Apple is currently the world’s most valuable company, focusing its business on product design and innovation. In 2012, even if Apple has reached a strong position in mobile, tablet and computer industry, and it still generates strong revenues and profits, competition is increasingly tough and the company has to face this. Whereas its strategy was initially based on differentiation, products tend to be more

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    Essay Length: 1,488 Words / 6 Pages
    Submitted: September 1, 2015 Autor: febilouz
  • The Apple Watch: Success Story or Disappointment?

    The Apple Watch: Success Story or Disappointment?

    Report Proposal, July 27, 2015 The Apple Watch: Success Story or Disappointment? Assignment, 2015 Summer Intensive Writing and Research Apple Inc. is today’s leader in the electronic intelligence industry, but the sales of the Apple Watch since April 2015 appear to have been a disappointment. Other aspects of Apple’s business have been climbing steadily. The company reported third quarter sales for iPhones at $31.4 billion, iPads at $4.5 billion, and Macs including PC and tablet

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    Essay Length: 686 Words / 3 Pages
    Submitted: September 8, 2015 Autor: lenashen

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