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  • Deal.Com.Sg Marketing Mix Analysis

    Deal.Com.Sg Marketing Mix Analysis

    INTRODUCTION This promotional plan is prepared for Deal.com.sg, which is an online promotion and advertising company which aims to bring daily value deals right to the comfort of your home in front of the computer. They provide online consumers with a deal to buy items at a significant discount of 50%-90% off the actual price. However, the deals would require a minimum number of buyers in a 24hour time period to be active. Deal.com.sg was

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    Essay Length: 592 Words / 3 Pages
    Submitted: September 20, 2011 Autor: andrey
  • Analysis of Baking Soda

    Analysis of Baking Soda

    Investigation 1 ANALYSIS OF BAKING SODA 『Aim』 Â Determine the mass percentage of NaHCO3 in the sample. 『SAFETY』 a. Wear safety goggles and a laboratory apron in the laboratory at all time. b. Notify your teacher immediately if any chemicals, especially concentrated acid or base, are spilled. 『MATERIALS NEEDED』: hydrochloric acid, HCl, 12 M (concentrated) sodium hydroxide, NaOH phenolphthalein solution 3* 100 mL graduated cylinder 500 mL volumetric flask 2 burets, 25-mL or 50-mL stirring

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    Essay Length: 835 Words / 4 Pages
    Submitted: September 20, 2011 Autor: viki
  • Boeing Case Analysis

    Boeing Case Analysis

    The Boeing Company is a Chicago-based, $64.3 billion aerospace company with more than 165,000 employees across the United States and in 70 countries. The Boeing (Boeing) is engaged in the design, development, manufacturing, sale and support of commercial jetliners, military aircraft, satellites, missile defense, and launch systems and services. The following companies are the major competitors of The Boeing Company (DataMonitor, 2011): BAE Systems Plc Lockheed Martin Corporation Northrop Grumman Corporation Raytheon Company EADS Airbus

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    Essay Length: 456 Words / 2 Pages
    Submitted: September 21, 2011 Autor: viki
  • External Analysis of the Malaysian Airline Company

    External Analysis of the Malaysian Airline Company

    The following report analyses the automobile operations of the BMW group in regard to its competitive position in the automobile market. BMW is a German premium car manufacturer comprising the three brands BMW, Mini and Rolls-Royce. The analysis of the external environment indicates an attractive but challenging general environment. The industry environment shows low threat of new entrants, low bargaining power of suppliers, high bargaining power of buyers, moderate threat of substitute products and intense

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    Essay Length: 351 Words / 2 Pages
    Submitted: September 21, 2011 Autor: peter
  • White Angel Analysis

    White Angel Analysis

    My name is Cheng Gong. I was born in Chongqing on Feb. 14, 1980. My father is a worker in a facto, producing clothes and shoes. My mother is a middle school teacher. My brother owns a small bookshop near a college. Most of my family members help him run the bookshop when we have time! At the age of thirteen, I came to Wanzhou to attend a secondary school. I stayed with my grandmother.

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    Essay Length: 338 Words / 2 Pages
    Submitted: September 22, 2011 Autor: moto
  • Marketing in Fastfood Industry

    Marketing in Fastfood Industry

    Introduction Background of the Study Marketing in fastfood industry has been continuously innovating throughout time. One aspect of having a successful business is by providing a high level of quality service. Members in the competition always do benchmarking on how to improve their services for their customers. A service is a performance, deeds or process that is given to satisfy customers need. Fastfood chains are now becoming into more customer-oriented establishments. Along with providing quality

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    Essay Length: 2,256 Words / 10 Pages
    Submitted: September 22, 2011 Autor: harold
  • Apple Ipad - in What Stage of the Product Life Cycle (plc) Is Your Group-Project Industry?

    Apple Ipad - in What Stage of the Product Life Cycle (plc) Is Your Group-Project Industry?

    Section 3: Industry Analysis 3.1 In what stage of the product life cycle (PLC) is your group-project industry? The tablet PC market appears to be in the middle to end of the growth phase in its product life cycle. The consumer tablet market was ignited by the introduction of the Apple iPad in April 2010; however the tablet PC or slate PC market has been around for many years. The focus of the traditional tablet

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    Essay Length: 1,029 Words / 5 Pages
    Submitted: September 22, 2011 Autor: vmeronnee
  • Bill French Case Analysis

    Bill French Case Analysis

    BILL FRENCH CASE Submitted By: Pratichi Sharan Section B Question 1: What are the assumptions implicit in Bill French's determination of his company's break-even point? The following assumptions are implicit in Bill French's determination: • He has assumed that there is just one breakeven point for the firm (by taking the average of the 3 products) • He has also assumed that the sales mix will remain constant • He has also assumed that the

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    Essay Length: 746 Words / 3 Pages
    Submitted: September 23, 2011 Autor: viki
  • Semiconductor Industry

    Semiconductor Industry

    In the semiconductor industry, competition regulation is low and corporate and individual taxes are major considerations. Further, due to the increasing internationalisation of semiconductor firms, they are being subject to international trade regulations and consumer protection has also become a major consideration. This has further affected the potential entrants to the industry, and has led to Intel focusing on having their research and development on environmental management to protect their consumers. The economic growth of

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    Essay Length: 311 Words / 2 Pages
    Submitted: September 23, 2011 Autor: jon
  • An Analysis of Cause-Related Marketing Implementation Strategies Through Social Alliance: Partnership Conditions and Strategic Objectives

    An Analysis of Cause-Related Marketing Implementation Strategies Through Social Alliance: Partnership Conditions and Strategic Objectives

    Assignment 13- Journal Article Critique Authors' names: Liu, Gordon and Ko, Wai-wai Title of article: An Analysis of Cause-Related Marketing Implementation Strategies Through Social Alliance: Partnership Conditions and Strategic Objectives Title of Journal: Journal of Business Ethics, 100.2 , 2011, 253-281 As the Green movement strongly emerges and dominates the media attention as the new "right thing to do" and companies in the United States of America and all over the world realizing how important

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    Essay Length: 931 Words / 4 Pages
    Submitted: September 24, 2011 Autor: antoni
  • Marks and Spencer - Company Swot Analysis

    Marks and Spencer - Company Swot Analysis

    Marks and Spencer (hereinafter called M&S) is one of UK's leading retailers of clothes, food, home products and financial services (Kippenberger 1997). M&S has a record of success and profitability since its establishment with well known reputation for its innovative, quality products and reasonable price which offers customers value for their money. M&S sales and services been declined in mid to late 1990s. The purpose of this report to identify the key drivers that made

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    Essay Length: 302 Words / 2 Pages
    Submitted: September 24, 2011 Autor: rflora07
  • Case Analysis I - Plastec Company

    Case Analysis I - Plastec Company

    Case Analysis I- Plastec Company Learning Team 1 Webster University Case Analysis I- Plastec Company The Plastec Company is currently facing many obstacles that are affecting their business, including high turnover rates, a lack of knowledge and understanding of employee rights, unethical business practices, and minimal data capturing and analysis of the company's overall performance. The issues within the company have become alarming to Paul in the Human Resource department and pose a serious need

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    Essay Length: 1,366 Words / 6 Pages
    Submitted: September 25, 2011 Autor: jon
  • Real Story of Isabelle "belle" Bundon - Self Analysis

    Real Story of Isabelle "belle" Bundon - Self Analysis

    Today I'm here to tell you my story, THE REAL STORY! Hi my name is Isabelle Bundon but everyone calls me Belle. I am half Mexican/half Black. Even though I am 25, when I was about 17 I had seen basically almost everything no human would have ever wanted to imagine. This story ‘aint finna be that long ‘cuz I gotta' go in like 2 hours! Now don't go thinking this is going to be

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    Essay Length: 1,293 Words / 6 Pages
    Submitted: September 26, 2011 Autor: viki
  • Teletech Case Analysis - Weighted Average Cost of Capital (wacc)

    Teletech Case Analysis - Weighted Average Cost of Capital (wacc)

    Teletech Corporation The first procedure we took in evaluating the financial position of Teletech was to estimate the Weighted Average Cost of Capital (WACC) for both its Telecommunications segment and its Products and Systems segment and then compare that to the firms corporate WACC. The WACC assesses the amount the risk that an average capital project undertaken by the firm contains. It is also the required rate of return the firm must end up paying

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    Essay Length: 1,126 Words / 5 Pages
    Submitted: September 27, 2011 Autor: andrew
  • Service and Relationship Marketing in Australian Airline Industry

    Service and Relationship Marketing in Australian Airline Industry

    EXECUTIVE SUMMARY Currently there are a lot of companies operating in the airline industry. There are some companies that focus on delivering good service to the customers while others focus on charging low cost fare to customers. In the Australian market, major players such as Qantas, Virgin Blue, Jet Star, and Tiger Airways have managed to survive in this highly competitive industry. Tiger Airways is one of the budget airliners that occupy a decent market

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    Essay Length: 5,133 Words / 21 Pages
    Submitted: September 28, 2011 Autor: andrew
  • Cima Mountaineering Inc - Situation Analysis

    Cima Mountaineering Inc - Situation Analysis

    Cima Mountaineering, Inc Case Analysis Submitted by: Kavya Shivaram 9/12/2011 BUAD 6300:002   Situation Analysis: Cima Mountaineering, Inc. is a company that manufactures mountaineering and hiking boots for mountaineers and serious hikers. The company mainly manufactures two classic kinds of leather boots- Glacier boots for mountaineering and Summit boots for Hiking. Although the demand for mountaineering and hiking boots has increased in 1994, only serious mountaineers and hikers are interested in their boots and the

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    Essay Length: 934 Words / 4 Pages
    Submitted: September 28, 2011 Autor: moto
  • Swot Analysis for Genting

    Swot Analysis for Genting

    The global financial crisis and escalating inflationary pressures impacted many large multinationals. The Group's strategic initiatives including cost control measures and cautious approach ensured that our underlying businesses remained strong despite the rising costs and falling global demand SWOT analysis for Genting Berhad Strengths/Weaknesses (SWOT) Helpful to achieving the objective Harmful to achieving the objective Internal Origin (attributes of the organization) Strengths • Strong liquidity position • Strong financial performance • Diversified business operations Weaknesses

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    Essay Length: 1,326 Words / 6 Pages
    Submitted: September 29, 2011 Autor: moto
  • Detailed Financial Analysis of Company X (latvian)

    Detailed Financial Analysis of Company X (latvian)

    SIA B horizontālā un vertikālā analīze. HORIZONTĀLĀ ANALĪZE VERTIKĀLĀ ANALĪZE Rādītāji Apjoms (Ls) Absolūtais pieaugums Rel.pieaug. temps (%) Īpatsvars (%) g/s g/b g/s g/b AKTĪVI I. Ilgtermiņa ieguldījumi 1. Nemateriālie ieguldījumi 2. Pamatlīdzekļi 40 910 50 489 9 579 23.41 31.50 31.84 3. Ilgtermiņa finansu ieg. I. Kopā 40 910 50 489 9 579 23.41 31.50 31.84 II. Apgrozāmie līdzekļi 1. Krājumi 77 470 83 985 6 515 8.41 59.65 52.96 2. Debitori 6 914

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    Essay Length: 1,612 Words / 7 Pages
    Submitted: September 29, 2011 Autor: peter
  • Xl Marketing Strategy - Telecommunication Industry in Indonesia

    Xl Marketing Strategy - Telecommunication Industry in Indonesia

    Telecommunication industry in Indonesia can be considered as the toughest competitive market. The companies must spent big investment for assets to support broader network coverage, operation and marketing. However, we are talking about huge market here. It is said that Indonesia is the third largest wireless market in Asia after China and India. Think about the number of population of Indonesia, about 250 million. By the end of 2010, it was estimated about 235 million

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    Essay Length: 1,726 Words / 7 Pages
    Submitted: September 29, 2011 Autor: viki
  • Giant Supermarket Case Analysis

    Giant Supermarket Case Analysis

    im a student in Malaysia its my last year and i working on my final year project, im facing difficulities with the business part of my project and i would like to use the help of this website and get to understand more about the retail industry in Malaysia.Porter's five forces is a powerful tool used to analyze the business in a way that shows where the power lies in an industry, which helps to

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    Essay Length: 315 Words / 2 Pages
    Submitted: September 30, 2011 Autor: andrew
  • Should the Industrial Products Group of Loctite Corporation Introduce the New Adhesive Dispensing System?

    Should the Industrial Products Group of Loctite Corporation Introduce the New Adhesive Dispensing System?

    Should the Industrial Products Group of Loctite Corporation introduce the new adhesive dispensing system? Well, the idea of creating more interest around the core retail business came out from those retailers who had analyzed carefully the behaviour of their frequent clients and those who did zoomed in to clients minds and asked what else do you like to see in this place, at the first place having more services and business around the main retail

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    Essay Length: 295 Words / 2 Pages
    Submitted: September 30, 2011 Autor: antoni
  • Top Glove Company Case Analysis

    Top Glove Company Case Analysis

    COMPANY BACKGROUND Top Glove is one of the companies which produce the world's largest rubber glove. This company has been established since 1991 and was listed on Bursa Malaysia Securities Berhad on 27 March 2001. There are three production centres of rubber gloves are built to accommodate growth demand for these gloves by the customer. The company began planning the expansion of its business through the construction of the plant by 20 factories to meet

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    Essay Length: 451 Words / 2 Pages
    Submitted: October 1, 2011 Autor: andrew
  • Optical Distortion Inc. (odi) - Harvard University Business Case Analysis

    Optical Distortion Inc. (odi) - Harvard University Business Case Analysis

    Introduction In 1962, a chicken farmer in Arizona found that some of his chickens developed a cataract. Amazingly, those with reduced vision seemed to eat less and were much easier to handle than ordinary chickens. Inspired from this accidental discovery, Robert D. Garrison, the father of Daniel Garrison, the present president and chief executive officer of Optical Distortion, Inc. (ODI) developed a product that could make a huge change in poultry industry – a contact

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    Essay Length: 3,331 Words / 14 Pages
    Submitted: October 1, 2011 Autor: 12sang14
  • How Attractive Is the U.S Express Mail Industry?

    How Attractive Is the U.S Express Mail Industry?

    Q.1 How attractive is the U.S express mail industry? The conclusion arrived at after applying Porter's Five Forces Model is that the U.S express mail industry as of 1997 is not attractive in terms of profitability for existing players and conduciveness for new entrants. Exhibit 1. shows clearly the factors affecting the 5 forces, some of which have been applied in the analysis: 1) Degree of Rivalry: Very High This industry is concentrated with only

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    Essay Length: 1,933 Words / 8 Pages
    Submitted: October 2, 2011 Autor: andrey
  • Ithe Indian Context - Peaceful Industrial Relations

    Ithe Indian Context - Peaceful Industrial Relations

    INTRODUCTION TO INDUSTRIAL RELATIONS THE INDIAN CONTEXT 1. The historical perspective and background In any country peaceful Industrial Relations is a barometer of the harmony that exists between Employers and Employees. The success of Industrial Relations however does not depend on the programs, techniques and training sessions. Not even on the high salaries and perquisites that an organization bestows on its rank and file, but largely on the spirit of understanding, the positive attitude and

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    Essay Length: 460 Words / 2 Pages
    Submitted: October 2, 2011 Autor: andrey