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General Motors Case

Autor:   •  July 31, 2013  •  Case Study  •  486 Words (2 Pages)  •  1,328 Views

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General Motors, one of the leading car manufacturers in the world that also named GM. In 1908, Company was established by Crapo William “Billy “Durant ( born : December 8 / 1861 died : March 18 / 1947 ) who was the most famous entrepreneurs, one of the leader in USA automobile industry. Today company fabricates trucks and cars in almost 40 countries .It is headquartered in Detroit, Michigan ( United States ). In every main region of the world more than 208,000 employees who speak more than 50 languages, 145.000 are hourly and 63.000 are salaried

employees work for company .In 150 countries it sells and services cars and trucks under the following brands , Pontiac, GMC, Buick, Cadillac, Saturn, Hummer, Saab, Vauxhall, Holden and Chevrolet. It should be remembered here which GM alliances are being consolidated with GM Daewoo, Fiat Auto, Isuzu Motors and also Suzuki Motors. (General Motor, 2013)

1.2 Business: Cyclical nature of business

Company designs, sell and create vehicles auto industry scraps all over the world .In addition, GM provides automotive financing suppliers over the “General Motors Financial Company ”. GM automotive operations meet with demands and needs of consumers wound up segments GM Europe, GM North America, GM International Operations, GM South America.In end of years 2010, 2011, 2012 Company has got 8.4 million/ 9.0 million and 9.3 million from vehicles sales as numbers show here company revenue is rapidly increasing year by year. But it should be mentioned here in ended December 2010, 2011, 2012 company market share almost reminded without changings: 11.5%, 11.9%, and 11.5%. (www.gm.com, 2013). Moreover, in every month wholesale are cyclical and production will be different

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