Hunger Breeds Discontentment

able of Contents

1. Introduction

With the rapid economic development, people pay more attention on the quality of the life. Then, more and more food safety problem has become the focus of the whole society. It’s no doubt that people take food as their first necessity. The food materials, such as pork, beef etc., is the key of the national lifeblood. Raw material is the source of industrial chains of agriculture and stock-rising. Agricultural industry, which should be responsible for the whole people’s health, shoulders the huge social responsibility. Therefore, corporate social responsibility is the core and the foundation of the enterprise’s development strategy in the long-term. CSR is the cornerstone of the agricultural industry.

2. Industry Analysis

2.1 Industry Description

In china, there is an old saying-“Hunger breeds discontentment”, which shows that food is the basic material prerequisites for the people’s right of existence. Agriculture is the pillar industry in the developing country. Compared with other industries, agricultural industry provides the most amount of the jobs. Agriculture is the world's largest industry. It employs more than one billion people and generates over $1.3 trillion dollars worth of food annually. Pasture and cropland occupy around 50 percent of the Earth’s habitable land and provide habitat and food for a multitude of species.

When agricultural operations are sustainably managed, they can preserve and restore critical habitats, help protect watersheds, and improve soil health and water quality. But unsustainable practices have serious impacts on people and the environment. The need for sustainable resource management is increasingly urgent. Demand for agricultural commodities is rising rapidly as the world's population grows. Agriculture’s