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Guality of Cell Phone

Autor:   •  February 4, 2013  •  Essay  •  655 Words (3 Pages)  •  1,410 Views

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If we want to know the reason why its important for company to have a successful operations , we need to learn the concept firstly. Operation management is defined as the design ,operation and improvement of the systems that create and deliver the firm's primary products and services.

As the first part , design is the most important part , because it means managers and employees need to find out what our consumers are looking for . It is the future direction of the company and their products. For example , to occupy the medium- and low - end market ,Nokia published the series of 3110 &3110c . Compared with these expensive smart phones other companies advertised, 3110 series focus on the quality of cell phone itself and providing the most valuable app on the symban system. It can be seen as other kind of fashion between these salariat .

Actually , there are lots of things in common between apple inc and nokia, except the consumer groups . Just like focusing on the salariat by nokia, apple inc tired to extend the opinion of unique、fashion and modern scene. That is the reason why they got a success . By taking the operation, they all find the right direction and product concept. They wont achieve the peak of their own field if their taste is totally different with our consumer's , which means their concept wont have the potential to occupy the market.

Secondly , operation measures include the strategic decisions 、tactical and control decisions. The importance of this stage is that we can make various kinds of specific plans to make a judgement about the the cost. Based on the data, these measures can be taken to decrease the cost ,improve the add-value of our products and make an increasing of the efficiency.

For instance, when i was a bachelor student , i was working in a subbranch of KFC for almost 2 years. And all the strategies they use to select the new address of subbranch reflect that there is always

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