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Background of Malaysia Airline

Autor:   •  November 1, 2012  •  Case Study  •  5,668 Words (23 Pages)  •  1,763 Views

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Introduction

Backgroud Of Malaysia Airlines

Malaysia Airlines System Berhad is also known as MAS in short. MAS is founded in 1947 as Malayan Airways, but it has change its name as Malaysian Airline System in 1 October 1972 .MAS is the flag carrier which is own by government of Malaysia. MAS headquarters is situated at Sultan Abdul Aziz Shah Airport in Subang, Selangor. MAS operates flights at its first base in Kuala Lumpur International Airport, and secondary base in Kota Kinabalu.

Malaysian Airlines System Berhad is the holding company for Malaysia's national airlines carrier, one of the fastest growing airlines in Asia. Malaysia Airlines has two airline subsidiaries, which is Firefly MAS wings. Firefly operates scheduled flights from its two home bases Penang International Airport and Subang International Airport. The airlines focuses on tertiary cities although has recently launched services to Borneo from Kuala Lumpur International Airport. MAS wings focuses or inter-Borneo flights. Malaysia Airlines has a freighter fleet operated by MAS Kargo, which managers freighter flights and aircraft cargo-hold capacity for all Malaysia Airlines passenger flights.MAS are using this type of craft Airbus A330-200 and A330-300. Boeing 737-400, 800 and 400/400. Malaysia Airlines operates a fleet of aircraft with two cabin configurations. Malaysia Airlines B777-200ER fleet has a two configuration which is Golden Club Class and Economy Class. Its B747-400 fleet has a three-cabin configuration, also including First Class. Malaysia Airlines premium cabins and Economy Class have been giving numerous awards for excellence in product and service delivery. From a small air service, Malaysia airlines have grown to become award-winning airline with more than 1000 aircraft, servicing more than 110 destinations across six continents. Malaysia Airlines also practiced the online booking and buying to make their reservation or purchasing way easier for passenger. With this online purchasing, the passengers need to fulfil their details like the destination they want to go and the departure place they want. The payment will settling via the online banking. Internet user can book their air ticket, hotel ,and train ticket and rent car via Malaysia Airlines Website.

Vision, Mission and Objective

Vision

• An airline uniquely renowned for its personal touch, warmth and efficiency.

• To be the World's five star value carrier (FSVC).

• To be the airline of excellence

• Going beyond expectations

Mission

• To

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