Toyota Motor Company Case

Executive Summary

Toyota Motor Company is a Japanese firm engaged mainly in automobile and financial business. It is a leader in terms of market share and revenue when compared to other firms in the industry. Government policies and regulations such as those imposed on taxation affect the company’s business. The role the company plays in the society and the technological capabilities will enable the exploitation of business opportunities arising in the flowing economies. However, the company has to counteract the increasing competition due to new entrants as well as the existing firms. With low supplier and buyer power, Toyota can make its product the better choice. Fortunately, the company has resources and production system that can maintain the competitive advantaged (should be only “advantage”) derived from innovation, quality, efficiency, and customer satisfaction. Using the strong brand name and global presence as the major strengths, the company can exploit the opportunities emerging in the developing countries as well as transforming the weakening relationship through strategic alliances with supplier and distributors into core strength. The discussion suggests that the company is strong in the market yet there is need to be strategically positioned for the future.

Company Description

Toyota Motor Company is a Japanese company engaged mainly in automobile and financial business. The corporation operations are concentrated on three segments (Toyota Motor Corporation, 2010). The automobile segment engages in the design, manufacture, and merchandise of motor vehicle products including trucks, minivans, passenger cars, and related accessories. The finance business segment is engaged in providing financial services mainly related to the sale of Toyota products including leasing of autos and equipments. The third segment

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