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Study Café Businesses in Iloilo City and Their Emerging Market

Autor:   •  May 7, 2016  •  Case Study  •  11,116 Words (45 Pages)  •  754 Views

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STUDY CAFÉ BUSINESSES IN ILOILO CITY AND THEIR EMERGING MARKET

A Business Research Proposal

In Partial Fulfillment of the Requirements

for BA199 (Business Research)

Submitted to:

Christine Mae D. Hernando, Ph.D.

Research Adviser

Submitted by:

Aquino, Allen Jude Moises J.

Batiles, Krenzylle T.

Delfin, Lourence Jr. G.

Diana, James Job H.

March 2016

Table of Contents

ABSTRACT        

INTRODUCTION TO THE STUDY        

INTRODUCTION        

STATEMENT OF THE PROBLEM        

OBJECTIVES        

SIGNIFICANCE OF THE STUDY        

SCOPE AND LIMITATIONS OF THE STUDY        

REVIEW OF RELATED LITERATURE        

STUDY CAFÉ BUSINESSES        

Products and Services Offering        

Target Market        

Location        

PRICING MECHANISM        

Budgeting        

Product/Service Costing        

Inventory Management        

FINANCIAL MANAGEMENT        

Books of Accounts        

Financial Statements        

Audit        

FINANCIAL PERFORMANCE        

Revenue/Sales        

Inventory and Cost of Goods Sold        

Expenditures        

CONCEPTUAL FRAMEWORK        

OPERATIONAL DEFINITION        

METHODOLOGY        

RESEARCH DESIGN        

LOCALE OF THE STUDY        

SAMPLING        

RESPONDENTS        

DATA COLLECTION AND ANALYSIS        

SOCIO-DEMOGRAPHIC PROFILE OF THE RESPONDENTS        

SUMMARY OF RESPONSES        

RESULTS AND ANALYSIS        

THE BUSINESS OF STUDY CAFÉS        

Description of Study Cafés        

Nature and Size of the Business        

Product and Service Offerings        

Target Market        

CONSIDERATIONS FOR PROFIT MAXIMIZATION        

Increasing Revenues        

...

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