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Bunge: Poised for Growth

Autor:   •  March 7, 2019  •  Case Study  •  1,386 Words (6 Pages)  •  11 Views

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An analysis of the case study and a Proposed Strategy for Bunge.

Bunge: Poised for Growth

Main questions highlighted in the case that need answering

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Expand into Asia and Eastern Europe?

Is their management style scalable?

What role should partnering play in the future?

How quickly should the expand in the asia market?

Diversify the product base within Agribusiness?

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Expand in Asia and E.Europe?

Scalable Management Style?

The role of partnerships in the future of their Co.

Expansion pace in Asia?

Diversify Products?

Current Scenario:

Bunge: Among the top three companies in the world in the Oilseed industry. Completely Vertically Integrated. Controls one-fifth of the oilseed distribution around the world.

Businesses: Oilseeds, Fertilizers, Edible oils, Grain, Biodiesel (nascent stage) and Phosphate.

Key Strengths

Vertically Integrated System.

Alliances, commitment to partnering and key local acquisitions.

LOC’s: Local Operating Companies.

Increasing global demand of Oilseeds.

Global spread (to counter volatility in times of scarcity).

Bunge Management Style.

Hurdles to Diversification.

Establishing a Vertically Integrated System in a new product.

Finding the Alliances, Partners or Acquisitions in a new country.

Creating a global presence in new ventures.

Maintaining Company Management style.

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Expand in Asia and E.Europe?

Scalable Management Style?

The role of partnerships in the future of their Co.

Expansion pace in Asia?

Diversify Products?

Possible New Products:

While shifting into a new product, Bunge must take into account the following

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