Blue Ridge Spain Case

Table of Contents

Summary

MBI Analysis

Excel Cultural Scenario Map

Recommendations for a Business Solution

References

Appendix A – Cultural Summary and Observations

Summary

1. Case: 

Blue Ridge Spain case

2. Key Business/Management Issues:

 Blue Ridge restaurants, a profitable franchised joint venture is facing dissolution at the hands of its incumbent owners Delta foods corporation. The managing director of Blue Ridge Yannis Costas has been aimlessly attempting to convince his superiors to remain partners, but in turn is completing an imminent foreclosure strategy. Sodergran the in experienced native Fin vice president of Delta Foods is crusading to dictate management and expansionary contract terms, must to the dismay of Blue ridges Costas and its Spanish counterparts at Terralumen, most notably its company president Andres Balaguer.

.

3. Goal:

Before the new owners Delta Food Company, Blue Ridge Restaurants have been operating with much success.  If the joint venture were to dissolve Blue Ridge Restaurants may have to close down. The goal is to resolve the issue with all counter parts and continue with a joint venture.  

4. Key Players:

 Yannis Costas Greek/American, (Blue Ridge Managing Director).

Andres Balaguer Spanish, (Terralumen Company President)

Mikael Sondergran Finish, (Delta foods corporation vice president).

MBI Analysis

Cultural Models and Dimensions selected for MBI

Hofstede

[pic 1][pic 2]