Footlocker Inc Swot Analysis
Autor: noellemc • February 22, 2016 • Case Study • 1,928 Words (8 Pages) • 1,030 Views
Company Profile
FOOTLOCKER INC
Footlocker SWOT Analysis
Jason Mobley
MGT/521
January 19,2015
University of Phoenix
Footlocker
Table of contents
Table of Contents
Company Overview……………3
Key Facts……………………….3
SWOT Analysis………………...4
Footlocker
Company Overview
Company Overview
Originally Purchased in 1963 the F.W Woolworth Company purchased the Kinney Shoe Corporation they started out as just shoes and then later branched out into specialty shoe stores. Footlocker came out in 1974 (Footlocker inc) just Footlocker is one of the leading retailers of athletically inspired shoes and apparel (footlocker inc) They operate stores in 23 countries and have over 3,473 retail stores (footlocker inc). They operate their business in two different ways athletic stores and direct to customers, what this means is they sell through catalog and the Internet. (forbes.com) Under the footlocker name there are several other brands These stores include Ladies Footlocker, Kids Footlocker, and Foot action, Champs, Six:02, House of Hoops, Runners Point and Side Step and East Bay (Footlocker Inc) This company is continually growing their brand and expanding out into other aspects of the industry besides footwear.
Key Facts
Head Office | Footlocker Inc 112 West 34th Street New York, New York 10120 |
Phone | (212) 720-3700 |
Fax | (212) 720-4223 |
Web Address | http://www.Footlocker-Inc.com |
Revenue/Turn Over USD (Mn) | $6.5 Billion |
Financial Year End | February 1 |
Employees | 43,518 |
New York Stock Exchange Ticker | FL |
Footlocker
SWOT Analysis
SWOT Analysis
Footlockers as well as all of the brands that are under the Footlocker name have dominated the athletic apparel industry, and they continue to do so by branching out into different aspects of the athletic industry, they started out with shoes and have grown and continue to grow into a full athletic apparel business. This allows them to have a competitive edge over their competitors and allows them to bring in more revenue because they are so diversified.
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